Perspectives On Mass Communication

Author : Jason R. Detrani
Publisher : CRC Press
ISBN 13 : 1466562587
Total Pages : 302 pages
Book Rating : 4.85/5 ( download)

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Download or read book Mass Communication written by Jason R. Detrani and published by CRC Press. This book was released on 2016-04-19 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title includes a number of Open Access chapters.Mass communication is the academic study of the various means by which individuals and entities communicate information to large audiences at the same time. Mass communication channels include newspaper and magazine publishing, radio, television, film, and the Internet. Mass Communication: Issues

Author : Robert S. Fortner
Publisher : John Wiley & Sons
ISBN 13 : 1118770005
Total Pages : 1002 pages
Book Rating : 4.09/5 ( download)

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Download or read book The Handbook of Media and Mass Communication Theory written by Robert S. Fortner and published by John Wiley & Sons. This book was released on 2014-03-10 with total page 1002 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of Media and Mass Communication Theory presents a comprehensive collection of original essays that focus on all aspects of current and classic theories and practices relating to media and mass communication. Focuses on all aspects of current and classic theories and practices relating to media and mass communication Includes essays from a variety of global contexts, from Asia and the Middle East to the Americas Gives niche theories new life in several essays that use them to illuminate their application in specific contexts Features coverage of a wide variety of theoretical perspectives Pays close attention to the use of theory in understanding new communication contexts, such as social media 2 Volumes

Author : Denis McQuail
Publisher : SAGE
ISBN 13 : 9781412903714
Total Pages : 628 pages
Book Rating : 4.18/5 ( download)

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Download or read book McQuail's Mass Communication Theory written by Denis McQuail and published by SAGE. This book was released on 2005-05-20 with total page 628 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fully revised and updated edition provides a comprehensive, non-technical introduction to the range of approaches to understanding mass communication.

Author : Laurie Fluker
Publisher :
ISBN 13 : 9781732662100
Total Pages : pages
Book Rating : 4.0X/5 ( download)

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Download or read book Perspectives in Mass Communication written by Laurie Fluker and published by . This book was released on 2018-09-15 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Andrew M. Lindner
Publisher : Routledge
ISBN 13 : 1317749375
Total Pages : 232 pages
Book Rating : 4.70/5 ( download)

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Download or read book All Media Are Social written by Andrew M. Lindner and published by Routledge. This book was released on 2020-04-07 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: From TV to smartphone apps to movies to newspapers, mass media are nearly omnipresent in contemporary life and act as a powerful social institution. In this introduction to media sociology, Lindner and Barnard encourage readers to think critically about the power of big media companies, state-media relations, new developments in journalism, representations of race, class, gender, and sexuality in media, and what social media may or may not be doing to our brains, among other topics. Each chapter explores pressing questions about media by carefully excavating the results of classic and contemporary social scientific studies. The authors bring these findings to life with anecdotes and examples ripped from headlines and social media newsfeeds. By synthesizing research on new media and traditional media, entertainment media and news, quantitative and qualitative studies, All Media Are Social offers a succinct and accessibly-written analysis of both enduring patterns and some of the newest developments in mass media. With strong emphases on theory and methods, Lindner and Barnard provide students and general readers alike with the tools to better understand the ever-changing media landscape.

Author : Howard Burton
Publisher : Open Agenda Publishing
ISBN 13 : 1771701102
Total Pages : 35 pages
Book Rating : 4.05/5 ( download)

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Download or read book Perspectives on Mass Communication written by Howard Burton and published by Open Agenda Publishing. This book was released on 2021-04-23 with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt: Perspectives on Mass Communication is based on an in-depth filmed conversation between Howard Burton and Denis McQuail (1935-2017), who was Emeritus Professor at the University of Amsterdam and Visiting Professor at the University of Southampton. He is widely considered to be one of the most influential scholars in the history of mass communication studies.This wide-ranging conversation provides detailed insights into how examining the media, and in particular mass media, necessarily involves a careful, probing look at our societal values; the concepts, metrics and ideas that McQuail developed to measure the sociological influence of the media; the critical role of journalism in society and more. This carefully-edited book includes an introduction, A Sense of Perspective, and questions for discussion at the end of each chapter: I. Plunging into the Media - The beginnings of a unique career II. Getting Rigorous - “Mass Communication Theory” arrives III. Journalism and Society - Looking more broadly IV. Bringing It Home - The view from the street V. Towards the Future - Optimism and pessimism About Ideas Roadshow Conversations: This book is part of an expanding series of 100+ Ideas Roadshow conversations, each one presenting a wealth of candid insights from a leading expert through a focused yet informal setting to give non-specialists a uniquely accessible window into frontline research and scholarship that wouldn't otherwise be encountered through standard lectures and textbooks.

Author : Ran Wei
Publisher : Routledge
ISBN 13 : 1351674153
Total Pages : 316 pages
Book Rating : 4.57/5 ( download)

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Download or read book Advances in Foundational Mass Communication Theories written by Ran Wei and published by Routledge. This book was released on 2018-02-02 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing leading-edge perspectives on the legacy theories of mass media and society, this collection advances the foundational theories of mass communications, which have sustained the field of study over the past fifty years. Many of these contributions were originally published as a Deutschmann Scholarly Essay in the Mass Communication and Society journal, and together they comprise a remarkable source of knowledge, equipped to lead mass communications theory through the emergence of new technologies, and the evolution of communications, in the 21st century. Moreover, the contributions gathered in this volume contradict any critics who may claim the theories of the 20th century have outlived their usefulness, for these prove to guide contemporary research as forcefully as ever in the digital era. Validating the classic media theories across time and their various forms constitute the second focal section of this volume. Finally, senior media scholars offer their views on the future directions in which mass communication theories can be advanced.

Author : Maxwell E. McCombs
Publisher : Prentice Hall
ISBN 13 :
Total Pages : 164 pages
Book Rating : 4.7M/5 ( download)

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Download or read book Using Mass Communication Theory written by Maxwell E. McCombs and published by Prentice Hall. This book was released on 1979 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: The audience; The communicator; The community.

Author : F. Gerald Kline
Publisher : Sage Publications (CA)
ISBN 13 :
Total Pages : 328 pages
Book Rating : 4.43/5 ( download)

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Download or read book Current Perspectives in Mass Communication Research written by F. Gerald Kline and published by Sage Publications (CA). This book was released on 1972 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ni essays vedrørende forskningen inden for massekommunikation

Author : Arthur Asa Berger
Publisher : SAGE
ISBN 13 : 9780803973572
Total Pages : 226 pages
Book Rating : 4.78/5 ( download)

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Download or read book Essentials of Mass Communication Theory written by Arthur Asa Berger and published by SAGE. This book was released on 1995-07-05 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Solid and elegantly written introduction to its subject, up to speed with the current movements in the field, this is an excellent textbook for first-year students. The layout is well-conceived, and interspersed with Berger's own whimsical cartoons' - Sight and Sound