No Small Change

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 111937801X
Total Pages : 293 pages
Book Rating : 4.13/5 ( download)

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Book Synopsis No Small Change by : Anthony Thomson

Download or read book No Small Change written by Anthony Thomson and published by John Wiley & Sons. This book was released on 2018-05-29 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: A 13-point manifesto for a new financial services marketing model Anthony Thomson knows a thing or two about new and disruptive financial services, having co-founded and chaired first the ground-breaking Metro Bank and then the purely digital, app-based Atom Bank. And as a financial services marketing specialist for over 30 years, Lucian Camp has helped develop more new and innovative financial services propositions than anyone. Now they’ve put their heads together to write No Small Change, a passionate, opinionated and practical manifesto arguing that the fast-changing financial services world urgently needs to rethink the whole of its approach to marketing. Most of all, they propose that an increasingly digital, fintech-driven industry needs not just more marketing, but also better marketing to make sure it’s successfully identifying consumers’ real needs, and finding powerful and successful ways to engage with them. After detailing the forces of change that demand a new approach, the book then examines in 13 chapters what the key components of that new approach should look like. It takes a broad and multi-faceted perspective, exploring areas as diverse as the crisis of consumer trust, the ever-growing power of Big Data, the importance of leadership and corporate culture and the rapid advance in thinking based on Behavioural Economics. In developing these themes, the authors don’t pull their punches. The book is fiercely critical of some of the industry’s long-established marketing habits, providing compelling reasons why it’s time to abandon the practices that have given it a bad name. Marketers will applaud, but the book is also intended for a broader audience. Thomson and Camp challenge senior management in financial firms to appreciate the real value that marketers can bring to shaping the business agenda at the highest level, and not just to label marketing with that tired old phrase “the colouring-in department.” Rich in anecdotes, comments from leading industry figures, personal experiences on the part of both authors and findings from original research, No Small Change is an entertaining and rewarding read – and, at this point in the development of financial services, a timely and important one.

Small Change

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Author :
Publisher : Routledge
ISBN 13 : 1136557350
Total Pages : 184 pages
Book Rating : 4.54/5 ( download)

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Book Synopsis Small Change by : Nabeel Hamdi

Download or read book Small Change written by Nabeel Hamdi and published by Routledge. This book was released on 2013-06-17 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: What exactly is 'small change'? Build a bus stop in an urban slum and a vibrant community sprouts and grows around it - that is the power of small changes that have huge positive effects. This book is an argument for the wisdom of the street, the ingenuity of the improvisers and the long-term, large-scale effectiveness of immediate, small-scale actions. Written by Nabeel Hamdi, the guru of urban participatory development and the master of the art, Small Change brings over three decades of experience and knowledge to bear on the question 'what is practice'?. Through an easy-to-read narrative style, and using examples from the North and South, the author sheds light on this question and the issues that stem from it - issues relating to political context, the lessons of the 'informal city', and the pursuit of learning that challenges convention. The result is a comprehensive, yet imaginative, guide to the forms of knowledge, competencies and ways of thinking that are fundamental to skilful practice in urban development. This is powerful, informed, critical and inspiring reading for practitioners in the field, students and teachers of urban development, those who manage international aid and everyone looking to build their community.

No Small Change

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Author :
Publisher : University of Queensland Press
ISBN 13 : 0702253324
Total Pages : 356 pages
Book Rating : 4.24/5 ( download)

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Book Synopsis No Small Change by : Frank Brennan

Download or read book No Small Change written by Frank Brennan and published by University of Queensland Press. This book was released on 2015-05-01 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1967, Australians voted overwhelmingly in favor of removing from the Constitution two references that discriminated against Aboriginal and Torres Strait Islander people. Though these seemed like small amendments, they were an impetus for real change: from terra nullius to land rights, and from assimilation to self-determination. Nearly 50 years later, there is a groundswell of support for our Indigenous heritage to be formally recognized in the Constitution. With the prospect of a new referendum in the near future, Frank Brennan considers how far Australians have come—and yet how much work lies ahead. He looks through the prism of history to examine what we can learn from our successes and failures since 1967, from the efforts of the Council of Aboriginal Affairs to the Gove land rights case and the Aboriginal Tent Embassy. He also assesses the way forward: how the upcoming referendum might provide fresh momentum for governments and Indigenous Australians to negotiate better outcomes. Written by one of the most respected commentators on legal and human rights issues, this book makes a vital contribution to the understanding of Indigenous affairs. It will generate crucial debate on how Australians should acknowledge the history that for too long has gone unrecognized

Small Change

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Author :
Publisher : Berrett-Koehler Publishers
ISBN 13 : 1605093793
Total Pages : 145 pages
Book Rating : 4.96/5 ( download)

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Book Synopsis Small Change by : Michael Edwards

Download or read book Small Change written by Michael Edwards and published by Berrett-Koehler Publishers. This book was released on 2010-01-11 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new movement is afoot that promises to save the world by applying the magic of the market to the challenges of social change. But in this hard-hitting, controversial exposé, Michael Edwards shows that business is ill-equipped to attack the causes of poverty, inequality, violence, and discrimination. Achieving fundamental social transformation requires cooperation rather than competition, collective action more than individual effort, and support for long-term, systemic solutions instead of immediate results. With a vested interest in the status quo, business can promise only limited advances: small change. It's time to turn away from the false promise of the market and reassert the independence of global citizen action.

No Small Change

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Author :
Publisher : University of Queensland Press
ISBN 13 : 0702254509
Total Pages : 356 pages
Book Rating : 4.05/5 ( download)

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Book Synopsis No Small Change by : Frank Brennan

Download or read book No Small Change written by Frank Brennan and published by University of Queensland Press. This book was released on 2015-05-01 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1967, Australians voted overwhelmingly in favor of removing from the Constitution two references that discriminated against Aboriginal and Torres Strait Islander people. Though these seemed like small amendments, they were an impetus for real change: from terra nullius to land rights, and from assimilation to self-determination. Nearly 50 years later, there is a groundswell of support for our Indigenous heritage to be formally recognized in the Constitution. With the prospect of a new referendum in the near future, Frank Brennan considers how far Australians have come—and yet how much work lies ahead. He looks through the prism of history to examine what we can learn from our successes and failures since 1967, from the efforts of the Council of Aboriginal Affairs to the Gove land rights case and the Aboriginal Tent Embassy. He also assesses the way forward: how the upcoming referendum might provide fresh momentum for governments and Indigenous Australians to negotiate better outcomes. Written by one of the most respected commentators on legal and human rights issues, this book makes a vital contribution to the understanding of Indigenous affairs. It will generate crucial debate on how Australians should acknowledge the history that for too long has gone unrecognized

No Small Change

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119378036
Total Pages : 325 pages
Book Rating : 4.37/5 ( download)

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Book Synopsis No Small Change by : Anthony Thomson

Download or read book No Small Change written by Anthony Thomson and published by John Wiley & Sons. This book was released on 2018-08-27 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: A 13-point manifesto for a new financial services marketing model Anthony Thomson knows a thing or two about new and disruptive financial services, having co-founded and chaired first the ground-breaking Metro Bank and then the purely digital, app-based Atom Bank. And as a financial services marketing specialist for over 30 years, Lucian Camp has helped develop more new and innovative financial services propositions than anyone. Now they’ve put their heads together to write No Small Change, a passionate, opinionated and practical manifesto arguing that the fast-changing financial services world urgently needs to rethink the whole of its approach to marketing. Most of all, they propose that an increasingly digital, fintech-driven industry needs not just more marketing, but also better marketing to make sure it’s successfully identifying consumers’ real needs, and finding powerful and successful ways to engage with them. After detailing the forces of change that demand a new approach, the book then examines in 13 chapters what the key components of that new approach should look like. It takes a broad and multi-faceted perspective, exploring areas as diverse as the crisis of consumer trust, the ever-growing power of Big Data, the importance of leadership and corporate culture and the rapid advance in thinking based on Behavioural Economics. In developing these themes, the authors don’t pull their punches. The book is fiercely critical of some of the industry’s long-established marketing habits, providing compelling reasons why it’s time to abandon the practices that have given it a bad name. Marketers will applaud, but the book is also intended for a broader audience. Thomson and Camp challenge senior management in financial firms to appreciate the real value that marketers can bring to shaping the business agenda at the highest level, and not just to label marketing with that tired old phrase “the colouring-in department.” Rich in anecdotes, comments from leading industry figures, personal experiences on the part of both authors and findings from original research, No Small Change is an entertaining and rewarding read – and, at this point in the development of financial services, a timely and important one.

No Small Change

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Author :
Publisher : Cornell University Press
ISBN 13 : 9780801446962
Total Pages : 172 pages
Book Rating : 4.61/5 ( download)

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Book Synopsis No Small Change by : Tessa Hebb

Download or read book No Small Change written by Tessa Hebb and published by Cornell University Press. This book was released on 2008 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: In No Small Change, Tessa Hebb examines the ability of pension funds, now the largest single driver of financial markets around the world, to use their ownership position to change corporate practices for the sake of the bottom line and, perhaps, change the world for the better in the process. Pension funds are not the new moral conscience of the twenty-first century, but they are significant owners of today's corporations. Because pension funds have to pay out benefits over many decades, they are increasingly concerned about the long-term value of the stocks they hold in their portfolios. Risks posed by climate change can have a huge impact on future returns. To lower the risks associated with an uncertain future, pension funds are engaging corporations and using their influence to raise the environmental, social, and governance (ESG) standards of companies. At its best, Hebb finds, corporate engagement offers a long-term view of value that both promotes higher ESG standards and adds share value, thus providing long-term benefits to future pension beneficiaries. At its worst it may divert the attention of pension fund officials from their primary responsibility of ensuring the retirement benefits of their members. This book weighs the influence of corporate engagement on firms in an effort to see how the potential from this newly emerging force is being realized.

Small Change

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Author :
Publisher : Applause Books
ISBN 13 : 9780936839516
Total Pages : 196 pages
Book Rating : 4.11/5 ( download)

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Book Synopsis Small Change by : Francois Truffaut

Download or read book Small Change written by Francois Truffaut and published by Applause Books. This book was released on 2000-05 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: (Applause Books). Small Change , shot in the French Provinces, is a story about children. Truffaut has captured the essence of each age group the verbally precocious three-year-old who pushes the family cat out the window only to follow it nine stories to the ground, the teenage boy yet to experience his first kiss, but hopelessly infatuated with his best friend's mother, the uncooperative eight-year-old daughter of the local policeman who, when left alone as punishment, uses her father's bullhorn to complain to the neighbors she is starving, the brothers who, having insufficient pocket money to buy a stolen compass, cut a younger classmate's hair and borrow his barber money. Small Change contains precise and moving descriptions of the various stages of a secure childhood, of the fun and freedom one experiences as a child, but throughout the film, Truffaut makes a stunning comparison with another child who lives in the same town, who attends the same school. He compares the life of Julian, who is hated and abused by his mother, whose mere existence is despised because he is a child. In Small Change , Truffaut makes an eloquent and traumatic appeal for the rights of children.

Farthing

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Author :
Publisher : Macmillan
ISBN 13 : 1429944404
Total Pages : 270 pages
Book Rating : 4.03/5 ( download)

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Book Synopsis Farthing by : Jo Walton

Download or read book Farthing written by Jo Walton and published by Macmillan. This book was released on 2006-08-08 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: One summer weekend in 1949—but not our 1949—the well-connected "Farthing set", a group of upper-crust English families, enjoy a country retreat. Lucy is a minor daughter in one of those families; her parents were both leading figures in the group that overthrew Churchill and negotiated peace with Herr Hitler eight years before. Despite her parents' evident disapproval, Lucy is married—happily—to a London Jew. It was therefore quite a surprise to Lucy when she and her husband David found themselves invited to the retreat. It's even more startling when, on the retreat's first night, a major politician of the Farthing set is found gruesomely murdered, with abundant signs that the killing was ritualistic. It quickly becomes clear to Lucy that she and David were brought to the retreat in order to pin the murder on him. Major political machinations are at stake, including an initiative in Parliament, supported by the Farthing set, to limit the right to vote to university graduates. But whoever's behind the murder, and the frame-up, didn't reckon on the principal investigator from Scotland Yard being a man with very private reasons for sympathizing with outcasts...and looking beyond the obvious. As the trap slowly shuts on Lucy and David, they begin to see a way out—a way fraught with peril in a darkening world. At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.

The Big Problem of Small Change

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Author :
Publisher : Princeton University Press
ISBN 13 : 1400851629
Total Pages : 429 pages
Book Rating : 4.21/5 ( download)

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Book Synopsis The Big Problem of Small Change by : Thomas J. Sargent

Download or read book The Big Problem of Small Change written by Thomas J. Sargent and published by Princeton University Press. This book was released on 2014-04-24 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Big Problem of Small Change offers the first credible and analytically sound explanation of how a problem that dogged monetary authorities for hundreds of years was finally solved. Two leading economists, Thomas Sargent and François Velde, examine the evolution of Western European economies through the lens of one of the classic problems of monetary history--the recurring scarcity and depreciation of small change. Through penetrating and clearly worded analysis, they tell the story of how monetary technologies, doctrines, and practices evolved from 1300 to 1850; of how the "standard formula" was devised to address an age-old dilemma without causing inflation. One big problem had long plagued commodity money (that is, money literally worth its weight in gold): governments were hard-pressed to provide a steady supply of small change because of its high costs of production. The ensuing shortages hampered trade and, paradoxically, resulted in inflation and depreciation of small change. After centuries of technological progress that limited counterfeiting, in the nineteenth century governments replaced the small change in use until then with fiat money (money not literally equal to the value claimed for it)--ensuring a secure flow of small change. But this was not all. By solving this problem, suggest Sargent and Velde, modern European states laid the intellectual and practical basis for the diverse forms of money that make the world go round today. This keenly argued, richly imaginative, and attractively illustrated study presents a comprehensive history and theory of small change. The authors skillfully convey the intuition that underlies their rigorous analysis. All those intrigued by monetary history will recognize this book for the standard that it is.