Measuring Return On Investment

Author : Jack J. Phillips
Publisher : ASTD
ISBN 13 :
Total Pages : 310 pages
Book Rating : 4.20/5 ( download)

DOWNLOAD NOW!

Download or read book Measuring Return on Investment written by Jack J. Phillips and published by ASTD. This book was released on 1994 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title presents numerous case studies on how to prove the dollar-for-dollar ROI and worth of training and development programs.

Author : Patricia Pulliam Phillips
Publisher : Taylor & Francis
ISBN 13 : 104002307X
Total Pages : 438 pages
Book Rating : 4.75/5 ( download)

DOWNLOAD NOW!

Download or read book Return on Investment in Training and Performance Improvement Programs written by Patricia Pulliam Phillips and published by Taylor & Francis. This book was released on 2024-05-01 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: The third edition of this bestselling book guides you through a proven, results-based approach to calculating the return on investment in training and performance improvement programs. The ROI Methodology described in the book has evolved into the most used evaluation system in the world. Patricia Pulliam Phillips, Jack J. Phillips, and Klaas Toes present the ROI Methodology, a user-friendly approach to showing and proving the value of programs, projects, and initiatives. Based on over 40 years of development and refinement, it is a process that meets the demands currently facing training and performance improvement functions. This third edition includes chapters thoroughly detailing the application of the ROI Methodology and new and innovative developments. The book provides examples, case studies and worksheets, and solutions to implementation issues. A case study spans the book and takes the reader through each part of the ROI Methodology. Readers can work through the case, step-by-step, exploring the issues uncovered in the chapter and learn how to apply the process in their own organizations. This book continues to be a primary reference for learning how to utilize ROI to show the contribution of training, education, learning systems, performance improvement, human resources, and change initiatives throughout organizations. Proven to work as a guide for practitioners, managers, and leaders, the book is also ideal for students of learning and development and performance improvement at graduate and postgraduate levels and individuals involved in executive and professional development programs. A complimentary 500-page book with 25 detailed case studies is available to book purchasers. See the offer on page 384 at the back of the book.

Author : Volker Then
Publisher : Springer
ISBN 13 : 3319714015
Total Pages : 406 pages
Book Rating : 4.11/5 ( download)

DOWNLOAD NOW!

Download or read book Social Return on Investment Analysis written by Volker Then and published by Springer. This book was released on 2018-03-13 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book introduces and explains how to conduct a Social Return on Investment (SROI) analysis. It discusses the various advantages and disadvantages of different research strategies and designs, and explores the different ways in which SROI analysis results can be used for communication, outreach, and strategic decision-making. It provides insights into how and to what extent SROI analyses can help to meet different expectations, and presents different social impact research designs and methods. It presents an analytical framework for the identification of a proper SROI analysis, and shows readers how to establish an impact model, introducing a stakeholder-based approach.

Author : Patricia Pulliam Phillips
Publisher : John Wiley & Sons
ISBN 13 : 0787987166
Total Pages : 186 pages
Book Rating : 4.69/5 ( download)

DOWNLOAD NOW!

Download or read book ROI Fundamentals written by Patricia Pulliam Phillips and published by John Wiley & Sons. This book was released on 2008-02-08 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: ROI Fundamentals ROI Fundamentals is the first of six books in the Measurement and Evaluation Series from Pfeiffer. The proven ROI Methodology--developed by the ROI Institute--provides a practical system for evaluation planning, data collection, data analysis, and reporting. All six books in the series offer the latest tools, most current research, and practical advice for measuring ROI in a variety of settings. ROI Fundamentals outlines the basic ROI Methodology and shows why measuring return on investment is such a valuable process. The book highlights the benefits of implementing an effective ROI model and also reveals the challenges organizations face when incorporating the ROI Methodology. Using real-world examples from international companies, the authors explore the types of organizations that are best suited for the ROI Methodology and suggest the optimal time to implement it. The book also offers step-by-step information for planning an effective ROI evaluation.

Author : Patricia Pulliam Phillips
Publisher : Association for Talent Development
ISBN 13 : 1607287854
Total Pages : 355 pages
Book Rating : 4.58/5 ( download)

DOWNLOAD NOW!

Download or read book Measuring ROI in Learning & Development written by Patricia Pulliam Phillips and published by Association for Talent Development. This book was released on 2011-12-21 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do you accurately and effectively measure return on investment (ROI) in training and performance improvement? Measuring ROI in Learning & Development, a new volume with a focus on the international arena and including a selection of case studies, provides detailed information on how to create, develop, and sustain a comprehensive ROI evaluation system. A focus on accountability in measuring ROI in learning and performance improvement programs has produced a book filled with functional, pragmatic suggestions and examples that can be implemented in the real world. Measuring ROI in Learning & Development provides everyone who has a personal or professional interest in developing effective metrics with a solid foundation on which to build practical ROI measuring programs. Specific topics covered include: examination of selected case studies, many of which employ the ROI Methodology definition and discussion of the ROI Methodology, and suggestions on how to best implement it exploration of best practices in measurement and evaluation of ROI discussion of various ROI data collection plans coverage of data analysis strategies and program assessment protocols analysis of program costs. Measuring ROI in Learning and Development provides comprehensive coverage of all aspects of developing, creating, implementing, maintaining, and assessing an effective, productive ROI-measurement program. With its explanation of the ROI Methodology; presentation of numerous case studies; extensive documentation and analysis of best practices; and consideration of such important issues as cost, data collection, and program assessment, this title is the most complete resource available for those involved with measuring ROI.

Author : Guy R. Powell
Publisher : John Wiley & Sons
ISBN 13 : 1118507827
Total Pages : 304 pages
Book Rating : 4.27/5 ( download)

DOWNLOAD NOW!

Download or read book Marketing Calculator written by Guy R. Powell and published by John Wiley & Sons. This book was released on 2012-08-22 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book uncovers the components of driving increased marketing effectiveness and can be applied to just about every industry and marketing challenge. It demystifies how marketers can significantly improve their measurement and management infrastructure in order to improve their return on marketing effectiveness and ROI. They will be able to significantly improve their tactical and strategic decision-making and finally be able to respond to John Wannamachers' "half of my advertising is wasted; I just don't know which half." With this in hand, they will be able to avoid the budget cutting ax, become a critical component of corporate success and enhance their careers. Even in a crowded theoretical marketing environment there are three new concepts being introduced: 1. The Marketing Effectiveness Framework to help marketers talk the talk of marketing effectiveness within marketing and with the C-Suite. 2. The Marketing Effectiveness Continuum to help marketers understand the organizational issues and change management associated with delivering long lasting enhanced marketing effectiveness. 3. The Marketing Accountability Framework to help marketers begin to collect data that is meaningful to improving their marketing effectiveness and to become accountable for their results. It is one of the only marketing books covering the topic at a global level. It includes a great number of specific case studies from North America, Asia, Europe and Africa. The cases cover the following industries: Telecommunications, consumer packaged goods, home repair services, travel, utilities, software, restaurants, alcoholic and non-alcoholic beverages and others. It can also be used to support marketing education at the university level. Whether the reader is a marketer, business analyst, C-level executive, this book will help them to understand the key issues surrounding the measurement of marketing effectiveness. More than that however, is how each of the concepts can be directly applied to their marketing environment. Each of the concepts are applied to the different types of businesses (business-to-business, OEM, consumer, NGO and others) so they can quickly make them actionable.

Author :
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.03/5 ( download)

DOWNLOAD NOW!

Download or read book In Action written by and published by . This book was released on 1994 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Jack J. Phillips
Publisher : John Wiley & Sons
ISBN 13 : 1118122607
Total Pages : 206 pages
Book Rating : 4.00/5 ( download)

DOWNLOAD NOW!

Download or read book Project Management ROI written by Jack J. Phillips and published by John Wiley & Sons. This book was released on 2011-09-20 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business & Economics/Project Management An exclusive portal to the methods and tools the ROI Institute uses to determine return on investment in project management To survive this modern age of financially skeptical "show me the ROI" investors, it is a crucial step for companies to develop an effective project management strategy in order to stay ahead of the curve and achieve success. Project Management ROI takes the guesswork out of determining how to monetarily value projects by teaching the time-tested Return on Investment (ROI) methodology. It presents these results-based concepts in a methodical, reproducible manner that project managers, executives, and analysts can use as a validated reference for future projects. This book focuses on an array of measures to forecast project value and collect data during and after implementation, including reaction, learning, application and implementation, impact, return on investment, and intangibles. Project Management ROI: Is the first book from the renowned ROI Institute to focus on project management ROI Provides both the tools and methodology for measuring the ROI of project management investments Will help project managers discover the value of specific project management solutions to justify project expenditures

Author : David Spaulding
Publisher : McGraw-Hill Companies
ISBN 13 : 9780786311774
Total Pages : 0 pages
Book Rating : 4.70/5 ( download)

DOWNLOAD NOW!

Download or read book Measuring Investment Performance written by David Spaulding and published by McGraw-Hill Companies. This book was released on 1997 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Measuring Investment Performance is the new bible for measuring performance in the money management industry. Working under the assumption that statistics used to measure performance should be appropriate, consistent, bias-free, and standardized, financial management consultant David Spaulding delivers an insightful (and often witty) resource for guaranteeing that you are acting appropriately and with the greatest chance of success as a financial advisor or, if you are an investor, that you or your company are in the correct investment every time.

Author : Olivier Blanchard
Publisher : Pearson Education
ISBN 13 : 0132678020
Total Pages : 484 pages
Book Rating : 4.25/5 ( download)

DOWNLOAD NOW!

Download or read book Social Media ROI written by Olivier Blanchard and published by Pearson Education. This book was released on 2011-02-22 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: Use Social and Viral Technologies to Supercharge Your Customer Service! Use this book to bring true business discipline to your social media program and align with your organization’s goals. Top branding and marketing expert Olivier Blanchard brings together new best practices for strategy, planning, execution, measurement, analysis, and optimization. You will learn how to define the financial and nonfinancial business impacts you are aiming for--and achieve them. Social Media ROI delivers practical solutions for everything from structuring programs to attracting followers, defining metrics to managing crises. Whether you are in a startup or a global enterprise, this book will help you gain more value from every dime you invest in social media. You’ll learn how to: Align social communications with broader business goals and functions Plan for effective performance measurement Establish clarity of vision, purpose, and execution Implement guidelines and operations for effectively managing social media Get started by “listening before talking” Integrate social media into long-term marketing programs, short-term campaigns, and brand initiatives Use social media to deliver real-time, optimized customer support Leverage mobility and the “on-the-fly” social media culture Measure FRY (Frequency, Reach, and Yield) Includes a foreword by Brian Solis.