Meanings Of Audiences

Author : Richard Butsch
Publisher : Routledge
ISBN 13 : 1135043051
Total Pages : 220 pages
Book Rating : 4.56/5 ( download)

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Download or read book Meanings of Audiences written by Richard Butsch and published by Routledge. This book was released on 2013-08-15 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today’s thoroughly mediated societies people spend many hours in the role of audiences, while powerful organizations, including governments, corporations and schools, reach people via the media. Consequently, how people think about, and organizations treat, audiences has considerable significance. This ground-breaking collection offers original, empirical studies of discourses about audiences by bringing together a genuinely international range of work. With essays on audiences in ancient Greece, early modern Germany, Soviet and post-Soviet Russia, Zimbabwe, contemporary Egypt, Bengali India, China, Taiwan, and immigrant diaspora in Belgium, each chapter examines the ways in which audiences are embedded in discourses of power, representation, and regulation in different yet overlapping ways according to specific socio-historical contexts. Suitable for both undergraduate and postgraduate students, this book is a valuable and original contribution to media and communication studies. It will be particularly useful to those studying audiences and international media.

Author : Carol Burnell
Publisher :
ISBN 13 : 9781636350288
Total Pages : pages
Book Rating : 4.83/5 ( download)

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Download or read book The Word on College Reading and Writing written by Carol Burnell and published by . This book was released on 2020 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: An interactive, multimedia text that introduces students to reading and writing at the college level.

Author : John L. Sullivan
Publisher : SAGE Publications
ISBN 13 : 1506397387
Total Pages : 290 pages
Book Rating : 4.82/5 ( download)

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Download or read book Media Audiences written by John L. Sullivan and published by SAGE Publications. This book was released on 2019-07-24 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether we are watching TV, surfing the Internet, listening to our iPods, or reading a novel, we all engage with media as an audience. . Despite the widespread use of this term in our popular culture, the meaning of "audience" is complex, and it has undergone significant historical shifts as new forms of mediated communication have developed from print, telegraphy, and radio to film, television, and the Internet. Media Audiences: Effects, Users, Institutions, and Power 2nd Edition explores the concept of media audiences from four broad perspectives: as "victims" of mass media, as market constructions and commodities, as users of media, and as producers and subcultures of mass media. The goal of the text is for students to be able to think critically about the role and status of media audiences in contemporary society, reflecting on their relative power in relation to institutional media producers.

Author : Lynne Truss
Publisher : Penguin
ISBN 13 : 1101218290
Total Pages : 133 pages
Book Rating : 4.97/5 ( download)

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Download or read book Eats, Shoots & Leaves written by Lynne Truss and published by Penguin. This book was released on 2004-04-12 with total page 133 pages. Available in PDF, EPUB and Kindle. Book excerpt: We all know the basics of punctuation. Or do we? A look at most neighborhood signage tells a different story. Through sloppy usage and low standards on the internet, in email, and now text messages, we have made proper punctuation an endangered species. In Eats, Shoots & Leaves, former editor Lynne Truss dares to say, in her delightfully urbane, witty, and very English way, that it is time to look at our commas and semicolons and see them as the wonderful and necessary things they are. This is a book for people who love punctuation and get upset when it is mishandled. From the invention of the question mark in the time of Charlemagne to George Orwell shunning the semicolon, this lively history makes a powerful case for the preservation of a system of printing conventions that is much too subtle to be mucked about with.

Author : Srinivas Rao
Publisher : Penguin
ISBN 13 : 110198175X
Total Pages : 224 pages
Book Rating : 4.57/5 ( download)

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Download or read book An Audience of One written by Srinivas Rao and published by Penguin. This book was released on 2018-08-07 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: The creator of the Unmistakable Creative podcast makes a counterintuitive argument: By focusing your creative work on pleasing yourself, you can increase your productivity, happiness, and (eventually, paradoxically) the size of your audience. Creating for your own pleasure--whether you're writing a novel, composing songs, or painting a landscape--can seem pointless. It's tempting to focus on pursuing money and fame, rather than the process itself. But as Srini Rao warns, creating then turns into a chore that can harm your self-esteem and suck the pleasure out of life, rather than being a source of joy. Rao, host of the podcast The Unmistakable Creative, argues that we should counter this thinking by intentionally creating art for ourselves alone--an audience of one. In this book he shares the fascinating true stories of creatives who took this path, along with actionable tips and the research of creativity experts. You'll learn, for example: • How Oprah's intentional focus on her own work rather than the opinions of everyone else catapulted her into one of the most popular talk shows of all time. • How being process-driven can not only help you produce more work, but can make you happier outside of your creative time. • How to put together a creative "team of rivals" whose feedback can help you hone your craft and filter out useless feedback. By playing to an audience of one, we can find more happiness, increased productivity, and a greater sense of community.

Author : Walter Showell
Publisher : DigiCat
ISBN 13 :
Total Pages : 353 pages
Book Rating : 4.85/5 ( download)

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Download or read book Showell's Dictionary of Birmingham written by Walter Showell and published by DigiCat. This book was released on 2022-08-01 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: DigiCat Publishing presents to you this special edition of "Showell's Dictionary of Birmingham" (A History and Guide, Arranged Alphabetically) by Walter Showell, Thomas T. Harman. DigiCat Publishing considers every written word to be a legacy of humankind. Every DigiCat book has been carefully reproduced for republishing in a new modern format. The books are available in print, as well as ebooks. DigiCat hopes you will treat this work with the acknowledgment and passion it deserves as a classic of world literature.

Author : Roger Chartier
Publisher : University of Pennsylvania Press
ISBN 13 : 0812200365
Total Pages : 140 pages
Book Rating : 4.62/5 ( download)

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Download or read book Forms and Meanings written by Roger Chartier and published by University of Pennsylvania Press. This book was released on 2010-08-03 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this provocative work, Roger Chartier continues his extraordinarily influential consideration of the forms of production, dissemination, and interpretation of discourse in Early Modern Europe. Chartier here examines the relationship between patronage and the market, and explores how the form in which a text is transmitted not only constrains the production of meaning but defines and constructs its audience.

Author : Denis McQuail
Publisher : SAGE Publications
ISBN 13 : 1506339239
Total Pages : 176 pages
Book Rating : 4.38/5 ( download)

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Download or read book Audience Analysis written by Denis McQuail and published by SAGE Publications. This book was released on 1997-07-28 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Denis McQuail provides a coherent and succinct account of the concept of "media audience" in terms of its history and its place in present-day media theory and research. McQuail describes and explains the main types of audience and the main traditions and fields of audience research. Audience Analysis explains the contrast between social scientific and humanistic approaches and gives due weight to the view "from the audience" as well as the view "from the media." McQuail summarizes key research findings and assesses the impact of new media developments, especially transnationalization and new interactive technology. The book concludes with an evaluation of the continued relevance of the audience concept under conditions of rapid m

Author : Adrian Athique
Publisher : John Wiley & Sons
ISBN 13 : 1509506578
Total Pages : 224 pages
Book Rating : 4.76/5 ( download)

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Download or read book Transnational Audiences written by Adrian Athique and published by John Wiley & Sons. This book was released on 2016-06-07 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an interactive and densely connected world, transnational communication has become a central feature of everyday life. Taking account of a variety of media formats and different regions of the world, Adrian Athique provides a much-needed critical exploration of conceptual approaches to media reception on a global scale. Engaging both the historical foundations and contemporary concerns of audience research, Athique prompts us to reconsider our contemporary media experience within a transnational frame. In the process, he provides valuable insights on culture and belonging, power and imagination. Beautifully written and strongly argued, Transnational Audiences: Media Reception on a Global Scale will be essential reading for students and teachers of global media, culture and communications.

Author : Daniel Chandler
Publisher : Oxford University Press
ISBN 13 : 0192518526
Total Pages : pages
Book Rating : 4.21/5 ( download)

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Download or read book A Dictionary of Social Media written by Daniel Chandler and published by Oxford University Press. This book was released on 2016-03-03 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This fascinating dictionary covers the whole realm of social media, providing accessible, authoritative, and concise entries centred primarily on websites and applications that enable users to create and share content, or to participate in social networking. From the authors of the popular Dictionary of Media and Communication, Daniel Chandler and Rod Munday, comes a title that complements and supplements their previous dictionary, and that will be of great use to social media marketing specialists, bloggers, and to any general internet user.