Mascot Mania

Author : Sabrina Barlow
Publisher : Texas Review Press
ISBN 13 :
Total Pages : 172 pages
Book Rating : 4.77/5 ( download)

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Download or read book Mascot Mania written by Sabrina Barlow and published by Texas Review Press. This book was released on 2005 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book takes a look at the Spirit behind the high schools of Texas - the Mascot that represents each school's "religion."

Author : Stephen Brown
Publisher : Routledge
ISBN 13 : 1134053908
Total Pages : 352 pages
Book Rating : 4.02/5 ( download)

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Download or read book Brand Mascots written by Stephen Brown and published by Routledge. This book was released on 2014-06-27 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tony the Tiger. The Pillsbury Doughboy. The Michelin Man. The Playboy bunny. The list of brand mascots, spokes-characters, totems and logos goes on and on and on. Mascots are one of the most widespread modes of marketing communication and one of the longest established. Yet, despite their ubiquity and utility, brand mascots seem to be held in comparatively low esteem by the corporate cognoscenti. This collection, the first of its kind, raises brand mascots’ standing, both in an academic sense and from a managerial perspective. Featuring case studies and empirical analyses from around the world – here Hello Kitty, there Aleksandr Orlov, beyond that Angry Birds – the book presents the latest thinking on beast-based brands, broadly defined. Entirely qualitative in content, it represents a readable, reliable resource for marketing academics, marketing managers, marketing students and the consumer research community. It should also prove of interest to scholars in adjacent fields, such as cultural studies, media studies, organisation studies, anthropology, sociology, ethology and zoology.

Author : David Carson
Publisher : Capstone
ISBN 13 : 1666353183
Total Pages : 33 pages
Book Rating : 4.81/5 ( download)

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Download or read book Football's Funniest Mascots written by David Carson and published by Capstone. This book was released on 2022-08 with total page 33 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In the Dallas Cowboys' stadium, the crowd cheers a cowboy with a huge hat who roars onto the field on a four-wheeler. In Kansas City, a big, furry wolf breaks into a rowdy dance the Chiefs' stadium. In the Tampa Bay Buccaneers' stadium, a fearsome pirate stalks the sidelines as if he's protecting the home team's turf. Football fans enjoy the goofy antics of these and many other colorful mascots. Have a good laugh while learning about the funniest football mascots!"--

Author :
Publisher :
ISBN 13 :
Total Pages : 756 pages
Book Rating : 4.21/5 ( download)

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Download or read book Official Gazette of the United States Patent and Trademark Office written by and published by . This book was released on 1997 with total page 756 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Clive Gifford
Publisher : Crabtree Publishing Company
ISBN 13 : 9780778737780
Total Pages : 36 pages
Book Rating : 4.80/5 ( download)

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Download or read book Soccer World Cup written by Clive Gifford and published by Crabtree Publishing Company. This book was released on 2009 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take to the field as Soccer World Cup plunges readers into the excitement of professional soccer in stadiums across the globe. Young soccer fans will love this absorbing look into the highest level of competitive soccer in the world.

Author : Russell W. Belk
Publisher : Emerald Group Publishing
ISBN 13 : 1780521162
Total Pages : 258 pages
Book Rating : 4.69/5 ( download)

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Download or read book Research in Consumer Behavior written by Russell W. Belk and published by Emerald Group Publishing. This book was released on 2011-10-28 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents advanced consumer research, whether empirical or conceptual, qualitative or quantitative. This title features the papers which have been selected from the best papers at the 2011 Consumer Culture Theory Conference held in Chicago Illinois in July, 2011.

Author :
Publisher :
ISBN 13 :
Total Pages : 256 pages
Book Rating : 4./5 ( download)

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Download or read book Cincinnati Magazine written by and published by . This book was released on 2002-10 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cincinnati Magazine taps into the DNA of the city, exploring shopping, dining, living, and culture and giving readers a ringside seat on the issues shaping the region.

Author : Christopher Hart
Publisher : Watson-Guptill
ISBN 13 : 0770434878
Total Pages : 150 pages
Book Rating : 4.78/5 ( download)

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Download or read book Manga Mania Magical Girls and Friends written by Christopher Hart and published by Watson-Guptill. This book was released on 2014-11-25 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sailor Moon. Card Captor Sakura. Magical Girl Rayearth. They’re magical girls, and they’re some of the biggest names in manga. Magical girls, ordinary schoolgirls given superpowers, are hugely popular in Japan and the United States. Now Christopher Hart shows fans everywhere how to draw these manga shoujo faves. Faces and body proportions, action poses, costumes, expressions, transformations, special effects—they’re all here, all in Hart’s distinctive step-by-step approach. So are magical fighting boys and everybody’s favorite, the cute, furry manga mascots. Hart demonstrates how to create funny mascots, magical boys, fighting teams, and supporting characters, plus how to design layouts. Magical girls show us that we all have special powers deep inside—now Manga Mania: Magical Girls and Friends let those special drawing powers reveal themselves at last!

Author : Jon Hart
Publisher : Potomac Books, Inc.
ISBN 13 : 1612344143
Total Pages : 183 pages
Book Rating : 4.40/5 ( download)

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Download or read book Man Versus Ball written by Jon Hart and published by Potomac Books, Inc.. This book was released on 2013-05-31 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jon Hart is not a professional athlete. His one major sports victory is a world championship in roller basketball, which is basketball on in-line skates. More than ten years ago, he started pursuing his own bucket list and embarked on a hilarious and insightful journey into the furthest reaches of the sports world.

Author : Arthur P. Solomon
Publisher : McFarland
ISBN 13 : 078646867X
Total Pages : 209 pages
Book Rating : 4.76/5 ( download)

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Download or read book Making It in the Minors written by Arthur P. Solomon and published by McFarland. This book was released on 2012-10-30 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are many sports-related books about what happens on the playing field, but few are written about the equally interesting stories of what happens on the business side. Why acquire a professional sports team? What goes into the branding, marketing and entertainment that make some teams successful, and others not? What are the challenges that managers and staff face? Are there valuable lessons from the major and minor leagues for university, high school and other amateur sports programs? How do sports teams generate a profit? While the examples are drawn from the business of baseball, the lessons are applicable to other sports and many retail businesses.