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Author : S. Dickson Tenney
Publisher :
ISBN 13 :
Total Pages : 36 pages
Book Rating : 4.7O/5 ( download)
Download or read book Marketing in the United Arab Emirates written by S. Dickson Tenney and published by . This book was released on 1977 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Claude Clement
Publisher :
ISBN 13 :
Total Pages : 16 pages
Book Rating : 4.15/5 ( download)
Download or read book Marketing in the United Arab Emirates written by Claude Clement and published by . This book was released on 1985 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Charles Kestenbaum
Publisher :
ISBN 13 :
Total Pages : 28 pages
Book Rating : 4.87/5 ( download)
Download or read book Marketing in the United Arab Emirates written by Charles Kestenbaum and published by . This book was released on 1981 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Marc Termath
Publisher : diplom.de
ISBN 13 : 3842821352
Total Pages : 68 pages
Book Rating : 4.54/5 ( download)
Download or read book Marketing-relevant cultural impacts on the consumer behaviour within the communication policy determined using the United Arab Emirates written by Marc Termath and published by diplom.de. This book was released on 2011-10-13 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inhaltsangabe:Introduction: The development of the world more and more leads to a global village. Commodities, which earlier were only accessible to the people in the immediate vicinity nowadays, are sold on the whole globe. The increasing dynamism within the foreign trade is perceptible, as every country including their companies is incumbent upon the same problem. The home market is already sated by the products and there is no more growth expected. The only way to handle this conflict is based on the going international concept. The basis of the global trade was created by the changes in the international politics and the creation of international economic areas. Nevertheless, the acceptance that products and goods at foreign markets can be set down in the way, as it has nationwide turned out already, is to be handled with care. By tendency an increasing homogenization of the markets and even to the products is registered. This enables the internationally operating companies to use scale effects as well as synergistic effects by a centrally steered marketing. Nevertheless, the assumption, that even the country specific consumption patterns will match piece by piece, is not expected. Differences in the cultural specification of every individual export market and the connected consumer behaviour falsify this assumption. The condition that global player have to face is as much standardization as possible, so much differentiation as necessary . Caused by the international and intercultural marketing, mistakes can mainly be avoided in the creation of the marketing measures. Target of Investigation: Currently no other region in the world can prove such an industry ́s impetus like the Arabian countries. The numerous raw material occurrences, which belong to the demand-strongest commodities of the world, contribute their share to this unbelievable development. The United Arab Emirates (UAE) are according to the OPEC (d.u.) in 7th place of the world s biggest oil and gas occurrences. However, the UAE already adjusts the future of their economy to alternative branches of economic sectors. For the time after the oil, areas like tourism or research and development of high technology are massively promoted by the government. Additionally the high population growths, particularly influenced by an immigration policy supporting the influx of foreign skilled workers, as well as one of the worldwide highest per head income and a huge purchase power [...]
Author :
Publisher :
ISBN 13 :
Total Pages : 24 pages
Book Rating : 4.71/5 ( download)
Download or read book Marketing in the United Arab Emirates written by and published by . This book was released on 1981 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Matthias Beer
Publisher : GRIN Verlag
ISBN 13 : 3656509409
Total Pages : 33 pages
Book Rating : 4.00/5 ( download)
Download or read book The Body Washer: A Marketing Plan for the United Arabic Emirates written by Matthias Beer and published by GRIN Verlag. This book was released on 2013-10-02 with total page 33 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2010 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1.7, University of applied sciences, Munich, course: MBA, language: English, abstract: The Body-Washer has been introduced to the European market just lately aiming for the healthcare sector. Due to the versatile concept of the product and the ease of use additional interest from the hotel sector and from private households for wellness and nursing purposes arises. Furthermore, the Arabic peninsula, in particular from the UAE, has signaled interest in the unique product. Subsequently the UAE market in this regards is analyzed from two different perspectives. The analysis was done on a micro- as well as on a macro-environmental view. The investigations are on the company itself, the suppliers as well as customers and competitors on the one hand side and local aspects such as political, economic and social trends on the other. Together with the SWOT analysis of the product with respect to the UAE market a marketing strategy has been developed. As part of the marketing strategy, a market segmentation was done in order to derive the target market for the Body Washer in the UAE, the health care as well as the tourism sector. For the target market segments a “4P” analysis (price, product, place and promotion) has been done followed by an implementation plan accordingly. The conclusion and the ITM checklist are finalizing the marketing assignment on the Body Washer marketing plan for the UAE summarizing the main aspects.
Author : IBP, Inc.
Publisher : Lulu.com
ISBN 13 : 1577515455
Total Pages : 290 pages
Book Rating : 4.56/5 ( download)
Download or read book UAE Stock, Financial Market Laws and Regulations Handbook - Strategic Information and Basic Laws written by IBP, Inc. and published by Lulu.com. This book was released on 2015-05-15 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: UAE Stock Market Business Laws and Regulations Handbook
Author : IBP USA
Publisher : Lulu.com
ISBN 13 : 0739799991
Total Pages : 301 pages
Book Rating : 4.94/5 ( download)
Download or read book United Arab Emirates Central Bank and Financial Market Handbook Volume 1 Strategic Information and Important Regulations written by IBP USA and published by Lulu.com. This book was released on with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : IBP, Inc.
Publisher : Lulu.com
ISBN 13 : 1577515447
Total Pages : 300 pages
Book Rating : 4.49/5 ( download)
Download or read book United Arab Emirates Oil, Gas Sector Business and Investment Opportunities Yearbook Volume 1 Strategic Information and Basic Regulations written by IBP, Inc. and published by Lulu.com. This book was released on 2016-06-18 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: UAE Oil, Gas Exploration Industry Business and Investment Contacts Handbook
Author : Georgia Daleure
Publisher : Springer
ISBN 13 : 981102765X
Total Pages : 122 pages
Book Rating : 4.59/5 ( download)
Download or read book Emiratization in the UAE Labor Market written by Georgia Daleure and published by Springer. This book was released on 2016-09-29 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book combines classic and recent studies investigating challenges to Emiratization – full employment of Emirati nationals who make up only about 10% of the total workforce – in the United Arab Emirates (UAE). The book offers a comprehensive overview of the events leading to the country’s rapid growth and development, as well as important social and cultural issues arising as the country transitioned from an isolated traditional economy to an open globalized one, and explores the specific challenges of incorporating Emiratis in their own vibrant economy. This topic is of interest to scholars, policymakers, and those considering investing or seeking employment in the UAE since it emerged as a Western-friendly, politically stable, and prospering oil-producing country in a region plagued by political, social, and economic turmoil.
