Author : Rossella Gambetti
Publisher : Bloomsbury Publishing
ISBN 13 : 1137292571
Total Pages : 552 pages
Book Rating : 4.75/5 ( download)
Book Synopsis Managing Corporate Communication by : Rossella Gambetti
Download or read book Managing Corporate Communication written by Rossella Gambetti and published by Bloomsbury Publishing. This book was released on 2017-09-16 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate communication is an increasingly powerful strategic tool for connecting with a company's stakeholders. This book features contributions from leading international academics, combining a strong theoretical grounding and the latest research with a practical, managerial focus. Ideal for students and practitioners of corporate communications.