Making Audiences

Author : Hideaki Fujiki
Publisher : Oxford University Press
ISBN 13 : 0197615007
Total Pages : 649 pages
Book Rating : 4.03/5 ( download)

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Download or read book Making Audiences written by Hideaki Fujiki and published by Oxford University Press. This book was released on 2022 with total page 649 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book explores the hundred-year history of the relationships between Japanese media and social subjects through an analysis of the connections between cinema audiences and five significant discursive terms in the Japanese language: minshåu (the people), kokumin (the national populace), tåoa minzoku (the East Asian race), taishåu (the masses), and shimin (citizens). Roughly speaking, as far as their relations with cinema are concerned, the term "the people" circulated from the 1910s through the 1920s, "the national populace" from the 1930s through the 2010s and even to the present day, "the East Asian race" from the late 1930s up to the mid-1940s, "the masses" from the late 1920s to the present, and "citizens" from the 1960s through the present. The overlap between the terms indicates that the history of Japanese social subjects has unfolded not in a linear, but in a multilayered manner. Each period has also been bound up with various political and economic issues which have impacted on that very history. These include the presence of capitalism, total war, imperialism, democracy, social movements, post-Fordism, neoliberalism, the network society, and the risk society. In each context, such terms as "the people," "the national populace," "the East Asian race," "the masses," and "the citizens" have not necessarily been deployed in terms of a set of lexically defined, fixed, and stable meanings; rather, they all have entailed certain discrepancies and contradictions among a diverse range of standpoints, while at the same time changing their different interpretative valence according to historical context. In addition, these concepts have sometimes been used to define the self and at other times to define a given other. Moreover, the terms have not only been enunciated through discourses; they have also been enacted by physical bodies. The overall purpose of this book, therefore, is to empirically and analytically elucidate a dynamic, multi-layered history of cinema audiences in Japan as part of a larger relationship between media and social subjects and examines cinema audiences as simultaneously shaped by and shaping social history. In so doing, it brings a new perspective to the history of Japanese society and culture in its global context from the early twentieth century up to the early twenty-first century"--

Author : Srinivas Rao
Publisher : Penguin
ISBN 13 : 110198175X
Total Pages : 224 pages
Book Rating : 4.57/5 ( download)

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Download or read book An Audience of One written by Srinivas Rao and published by Penguin. This book was released on 2018-08-07 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: The creator of the Unmistakable Creative podcast makes a counterintuitive argument: By focusing your creative work on pleasing yourself, you can increase your productivity, happiness, and (eventually, paradoxically) the size of your audience. Creating for your own pleasure--whether you're writing a novel, composing songs, or painting a landscape--can seem pointless. It's tempting to focus on pursuing money and fame, rather than the process itself. But as Srini Rao warns, creating then turns into a chore that can harm your self-esteem and suck the pleasure out of life, rather than being a source of joy. Rao, host of the podcast The Unmistakable Creative, argues that we should counter this thinking by intentionally creating art for ourselves alone--an audience of one. In this book he shares the fascinating true stories of creatives who took this path, along with actionable tips and the research of creativity experts. You'll learn, for example: • How Oprah's intentional focus on her own work rather than the opinions of everyone else catapulted her into one of the most popular talk shows of all time. • How being process-driven can not only help you produce more work, but can make you happier outside of your creative time. • How to put together a creative "team of rivals" whose feedback can help you hone your craft and filter out useless feedback. By playing to an audience of one, we can find more happiness, increased productivity, and a greater sense of community.

Author : Richard Butsch
Publisher : Cambridge University Press
ISBN 13 : 9780521664837
Total Pages : 494 pages
Book Rating : 4.37/5 ( download)

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Download or read book The Making of American Audiences written by Richard Butsch and published by Cambridge University Press. This book was released on 2000-04-28 with total page 494 pages. Available in PDF, EPUB and Kindle. Book excerpt: In The Making of American Audiences, Richard Butsch provides a comprehensive survey of American entertainment audiences from the Colonial period to the present. Providing coverage of theater, opera, vaudeville, minstrelsy, movies, radio and television, he examines the evolution of audience practices as each genre supplanted another as the primary popular entertainment. Based on original historical research, this volume exposes how audiences made themselves through their practices--how they asserted control over their own entertainments and their own behavior.

Author : Graham Cochrane
Publisher : BenBella Books
ISBN 13 : 1637740670
Total Pages : 209 pages
Book Rating : 4.75/5 ( download)

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Download or read book How to Get Paid for What You Know written by Graham Cochrane and published by BenBella Books. This book was released on 2022-03-22 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: You may not know it, but you are sitting on a goldmine. Your knowledge, passions, and skills can be transformed into a lucrative income stream that requires no college degree, zero employees, and less than $50 to get started. Whether it takes shape as a full-fledged business, a side hustle, or automated earnings is up to you! Before you can monetize what you know, you’ll need to learn the dynamics of the knowledge economy. There’s no one better to teach you than Graham Cochrane—business coach, YouTuber, and founder of The Recording Revolution, a once no-name blog about music turned 7-figure business that requires fewer than 5 hours per week of work. With How to Get Paid for What You Know, he provides a proven 6-step system for turning your ideas, skills, and passions into an income stream that puts money in your bank account day and night, whether you’re working or not. In this book, you’ll learn how to: Discover your idea and ensure it will be profitable, Build an audience, Package your knowledge into a highly desirable digital product, Sell online in an authentic and ethical way, Leverage simple online tools to market your product, and Automate the entire process so that income flows to you even when you’re not working. Follow these steps and you’ll be well on your way to creating better stability in your income and finding more fulfillment in your work and, ultimately, your life. How to Get Paid for What You Know is your essential guide to a new and better way to make a living.

Author : IFH Books
Publisher :
ISBN 13 : 9780578608655
Total Pages : pages
Book Rating : 4.50/5 ( download)

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Download or read book Rise of the Filmtrepreneur written by IFH Books and published by . This book was released on 2019-11-19 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: It's harder today than ever before for independent filmmakers to make money with their films. From predatory film distributors ripping them off to huckster film aggregators who prey upon them, the odds are stacked against the indie filmmaker. The old distribution model for making money with indie film is broken and there needs to be a change. The future of independent filmmaking is the entrepreneurial filmmaker or the Filmtrepreneur®. In Rise of the Filmtrepreneur® author and filmmaker Alex Ferrari breaks down how to actually make money with independent film projects and shows filmmakers how to turn their indie films into profitable businesses. This is not all theory, Alex uses multiple real-world case studies to illustrate each part of his method. this book shows you the step by step way to turn your filmmaking passion into a profitable career. If you are making a feature film, series or any kind of video content, The Filmtrepreneur® Method will set you up for success.

Author : D. Charles Whitney
Publisher : SAGE Publications, Incorporated
ISBN 13 :
Total Pages : 256 pages
Book Rating : 4.01/5 ( download)

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Download or read book Audiencemaking written by D. Charles Whitney and published by SAGE Publications, Incorporated. This book was released on 1994-06-30 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: This provocative book shows how media institutions define their audiences and how these definitions shape the work of organizations within them. Leading scholars show that the audience definitions-in-use in each sector shape modern media. Receivers, they argue, are constituted as institutionally-effective audiences that have social meaning and//or economic value within the system. These include measured audiences, generated by research services, sold by media channels and bought by advertisers; specialized or segmented audiences whose particular interests are anticipated or created and then met by content producers; and hypothesized audiences whose interest, convenience and necessity are presumably protected by regulators.

Author : Richard O. Young
Publisher : Taylor & Francis
ISBN 13 : 1136911898
Total Pages : 417 pages
Book Rating : 4.97/5 ( download)

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Download or read book How Audiences Decide written by Richard O. Young and published by Taylor & Francis. This book was released on 2011-03 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: How Audiences Decide: A Cognitive Approach to Business Communication is a comprehensive introduction to persuasive communication in the context of business. It summarizes relevant theories and findings from the fields of cognitive science, social cognition, leadership, team cognition, psycholinguistics, and behavioral economics. By illuminating the thought processes of many different audiences, from consumers to Wall Street analysts to CEOs, it helps communicators better understand why audiences make the decisions they make and how to influence them. The book covers a broad range of communication techniques—including those concerning persuasive speaking and writing, interviews and group meetings, content and style, typography and nonverbal behaviors, charts and images, rational arguments and emotional appeals—and examines the empirical evidence supporting each of them.

Author : Tara Young
Publisher : Rowman & Littlefield
ISBN 13 : 1538146800
Total Pages : 327 pages
Book Rating : 4.04/5 ( download)

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Download or read book Creating Meaningful Museum Experiences for K–12 Audiences written by Tara Young and published by Rowman & Littlefield. This book was released on 2021-10-30 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating Meaningful Museum Experiencesfor K–12 Audiences: How to Connect with Teachers and Engage Students is the first book in more than a decade to provide a comprehensive look at best practices in working with this crucial segment of museum visitors. With more than 40 contributors from art, history, science, natural history, and specialty museums across the country, the book asks probing questions about museum-school relationships, suggests new paradigms, and offers creative approaches. Fully up-to-date with current issues relevant to museums’ work with schools, including anti-racist teaching approaches and pivoting to virtual programming during the pandemic, this book is essential for both established and emerging museum educators to ensure they are current on best practices in the field. The book features four parts: Setting the Stage looks at the how museums establish and finance K-12 programs, and how to engage with the youngest audiences. Building Blocks considers the core elements of successful K-12 programming, including mission alignment, educator recruitment and training, working with teacher advisory boards, and anti-racist teaching practices. Questions and New Paradigms presents case studies in which practitioners reconsider established approaches to museums’ work with schools and engage in iterative processes to update and improve them—from evaluating K–12 museum programs to diversifying program content, to prioritizing virtual programming. Solutions and Innovative Models offers examples of programs that have been reimagined for the current landscape of museum-school collaborations, including practicing self-care for teachers and museum educators, investing in extended school relationships over one-time visits, and highlighting the stories of enslaved people who lived at historic sites.

Author : Becky Robinson
Publisher : Berrett-Koehler Publishers
ISBN 13 : 1523000880
Total Pages : 225 pages
Book Rating : 4.83/5 ( download)

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Download or read book Reach written by Becky Robinson and published by Berrett-Koehler Publishers. This book was released on 2022-04-19 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cut through the noise and create the biggest possible audience for your work. This book offers a proven method for expanding your reach online so you can make a meaningful difference for others. Anyone who makes the bold decision to put their ideas out into the world wants to reach as many people as possible. Unfortunately, too many think it's a question of numbers-the more people you can get in front of, the better. But true reach is about expanding your audience while making a meaningful and enduring difference that has a lasting impact. Reach provides a clear and structured approach to creating a successful online presence that will create the biggest possible impact for any message. Becky Robinson shares a framework to cultivate followers that requires four commitments: value, consistency, endurance, and generosity. When you make these four commitments, you'll deliver memorable content on a regular basis while keeping the long-term view in mind and being committed to helping and sharing with others. Robinson offers guidance on having realistic expectations and meaningful goals, encouraging readers to reflect on what they want to accomplish and with whom they want to connect. Readers will also learn how to overcome discouragements, create and repurpose content, and focus on the everyday activities that will spread ideas. This is a long-term process-one that doesn't normally offer immediate results or guarantee the desired outcome. But, as Robinson reminds us, creating from a place of generosity can lead to benefits greater than you can imagine.

Author : Daniel Trottier
Publisher : Open Book Publishers
ISBN 13 : 1783749059
Total Pages : 305 pages
Book Rating : 4.58/5 ( download)

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Download or read book Introducing Vigilant Audiences written by Daniel Trottier and published by Open Book Publishers. This book was released on 2020-10-15 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ever since the exposure of the Kitten Killer of Hangshou captured the imagination of online communities world-wide, vigilantism and digilantism has come to the fore as an emerging and poignant issue. In their book Introducing Vigilant Audiences Daniel Trottier and colleagues (and contributors) have produced an excellent and throughtful ‘must read’ for all who are studying vigilantism, or just interested in it. Prof. David Wall, University of Leeds This is a collection of cutting edge and thoughtful case studies of global digital vigilantism that advances this emerging and increasingly important field in useful and intriguing ways. Prof. Michael Pfeifer, City University of New York This ground-breaking collection of essays examines the scope and consequences of digital vigilantism – a phenomenon emerging on a global scale, which sees digital audiences using social platforms to shape social and political life. Longstanding forms of moral scrutiny and justice seeking are disseminated through our contemporary media landscape, and researchers are increasingly recognising the significance of societal impacts effected by digital media. The authors engage with a range of cross-disciplinary perspectives in order to explore the actions of a vigilant digital audience – denunciation, shaming, doxing – and to consider the role of the press and other public figures in supporting or contesting these activities. In turn, the volume illuminates several tensions underlying these justice seeking activities – from their capacity to reproduce categorical forms of discrimination, to the diverse motivations of the wider audiences who participate in vigilant denunciations. This timely volume presents thoughtful case studies drawn both from high-profile Anglo-American contexts, and from developments in regions that have received less coverage in English-language scholarship. It is distinctive in its focus on the contested boundary between policing and entertainment, and on the various contexts in which the desire to seek retribution converges with the desire to consume entertainment. Introducing Vigilant Audiences will be of great value to researchers and students of sociology, politics, criminology, critical security studies, and media and communication. It will be of further interest to those who wish to understand recent cases of citizen-led justice seeking in their global context.