Make Google Work For Your Business

Author : Laura Maya
Publisher : Estalontech
ISBN 13 : 8832580535
Total Pages : 89 pages
Book Rating : 4.32/5 ( download)

DOWNLOAD NOW!

Download or read book Google My Business 2.0 Training guide (1, #2) written by Laura Maya and published by Estalontech. This book was released on 2019-04-17 with total page 89 pages. Available in PDF, EPUB and Kindle. Book excerpt: Any business that serves customers locally needs to be on Google My Business (GMB). It offers the greatest impact for brands seeking local exposure. Google My Business is, without a doubt, a market pioneer when it comes to empowering small businesses and enables them to connect with their customers directly. If you think that was impressive, wait until you hear this: 84% of consumers turn to search engines to find out information for a local purchase and much of that information comes from a company’s GMB listing. Customers who find a brand through their Google My Business listing are up to 50% more likely to make a purchase. According to Google research data - “businesses which continuously keep updating photos on their listings tend to receive 42% more requests for directions on Google Maps. They also get 35% more clicks through to their websites And despite these advantages, 56% of local stores are yet to claim their local listing on Google. The above trend suggests that more consumers are looking for local businesses. So, if you haven’t optimized your business for Google local search, you are failing to take advantage of this significant opportunity. Well, We have put together all the resources you need to tap into this incredible marketing potential. Use this guide to ensure you’ve completed your Google My Business listing correctly, and optimized all possible facets of the tool to get the most leverage for your business on Google and third-party platforms that use the Google Maps API to generate location information for users. Introducing.... Google My Business 2.0 Training Guide Discover how to master google my business and leverage it to grow your online business brand! Would you like to expand your local search marketing strategy with a powerful, free marketing tool that has the potential to funnel dozens, if not hundreds, of customers to your website or front doors? Finding a local business that fits your needs is remarkably easy this day and age, thanks to the information provided by Google’s free tool: Google My Business (GMB). GMB has proven itself to be an essential tool in local SEO for small and big businesses alike. Perfectly created GMB listings answer the right questions for the overwhelmed customers as they start searching for options. And this is why: 80% of smartphone users are more likely to purchase from companies whose sites/apps help them easily find answers to their questions. A visibly unique and informative GMB listing can draw the attention of a large number of customers towards your website and ultimately increase your brand awareness. So, here we are with our Awesome Google My Business 2.0 training guide which covers: • How to get Started with creating and claiming your GMB account • How can you improving Local SEO and how it affects your Company’s GMB Page Rankings • In what ways you can Improve Google Places Page Ranking • What are the important things you might not know about Google My Business categories • How Can Restaurants Use Google My Business For Menu Listing & Local Posts and rank higher in local SEO. And much more!

Author : Laura Maya
Publisher : Estalontech
ISBN 13 :
Total Pages : 145 pages
Book Rating : 4.19/5 ( download)

DOWNLOAD NOW!

Download or read book Google My Business 4.0 Training Guide written by Laura Maya and published by Estalontech. This book was released on 2022-02-17 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: Google My Business, now known as the Google Business Profile enhanced as a free service that helps small businesses manage their online presence. It allows them to create a Google Business profile page, which is a dedicated page for their business on Google Maps , Google search and other google products all together in one place Google, and the pandemic has made GMB into the most important local marketing tool for SMBs and multi-location brands. The search engine has easily retained its position as the most popular search engine in the world, with over 92% of the search market share, and it is only growing. Therefore, it is vital for businesses to optimize their sites for Google search. For all businesses , business profile is an essential part of any business's online presence and is often the first place customers look for up-to-date information about your company. In the age of Covid-19, this is more true than ever, they're going to Google your business's name and check the right-hand panel for the information they need. Creating, authenticating, and correctly optimising your business account is a priceless opportunity, which is why you should make use of it to the maximum and here with ; Google My Business 4.0.Training Guide this book is the 4th book in a series under the same title,of which we maintain the same will assist every business to enhanced their Google Business Profile In each chapter of the guide, we’ll cover a different topic, you should have a foundational understanding of what Google My Business is and how to use it to gain more visibility in local search for your, or your client’s business. Using the strategy and information provided in our Mastery Guide, you will master the essentials of claiming and optimizing an effective GMB listing that will get you top rankings. Throughout the guide, keep your eyes peeled for top tips, expert advice, and recommended resources. This course additional some of the recent critical update including : -Latest features and updates to Google My Business -How To Add Keywords To Google My Business Profile? -What are GMB Insights and Analytics and How to use them? -How to create them and tips for creating winning Google My Business Posts - Tips for Practitioner Listings in the profile -What are the big mistakes to avoid with Listings and how to fix them -What is Google Knowledge Panel, how to create it and edit it. - Why are Google Reviews Important, How to Track them, how to respond to them. -Business Case studies And so much more! The events of the past year have catapulted GMB into the digital marketing spotlight. • Every month an average business gets 59 actions from GMB listing & 49% of the business gets 1,000+ views monthly. • Eighty-six percent of people look at the location of a business through Google Maps (Backlinko, 2020). • Businesses enjoyed a 61 percent increase in calls from January to July 2020 thanks to their listing (Small Business Trends, 2020). • More than 5 percent of views on its page result in a conversion (Search Engine Journal, 2019). • Mobile queries centred around “where to buy” and “near me” keywords increased by over 200 percent in the last two years. Amid the Covid-19 pandemic, it's more crucial than ever that you utilize and optimize GMB to display accurate, updated information about your business. Using the strategy and information provided in our Mastery Guide, you will master the essentials of claiming and optimizing an effective GMB listing that will get you top rankings. So, consider getting our comprehensive and up-to-date guide jam loaded with the latest and best-in-the-industry knowledge about GMB.

Author : Laura Maya
Publisher : Estalontech
ISBN 13 : 8827566902
Total Pages : 109 pages
Book Rating : 4.09/5 ( download)

DOWNLOAD NOW!

Download or read book Google My Business written by Laura Maya and published by Estalontech. This book was released on 2018-01-23 with total page 109 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to set up, use and get the most out of Google My Business! With Google handling more than two trillion searches a year, and nearly half of those having local intent, it’s safe to say that having a local presence for your business is huge. And that all starts with a Google My Business listing. Well, here is an excellent opportunity to harness all the persuasive power of Google My Business Platform, claim your business on Google Maps, building your website’s authority and boost your business Local consumers are increasingly searching online for shops, grocery stores, restaurants, car dealers, realtors and other businesses in their local area. According to Google, four out of five people use search engines to find local information, like a company’s business hours, address, phone number, online reviews, busy times and more. Have You Taken a Look at Google’s Local Listing Platform? Google’s new listing platform “Google My Business” has replaced Google+ Local and Google Places; instead, you will use Google My Business to manage your search, Maps, and Google+ account all from this ONE convenient location. Getting a local business listed on Google My Business (GMB) and other online directories is one of the fastest and easiest ways to get a local business to start showing up for local search results on Google. Before we dive in further, let’s take a look at some facts: • 72% of consumers who perform a local search visit a store within 5 miles distance. • 50% of local searches lead to store visits within one day. • 78% of Local mobile searches result in an offline purchase. • 51% of smartphone users have discovered a new company or product when searching from their smartphone. • More Google Searches takes place on mobile devices then on computers in 10 countries including US and Japan. • Businesses with detailed and complete online Google My Business listings are twice as likely to be considered reputable by consumers. • Adding photos to your business listing will drive 42% more requests for driving directions on Google Maps and 35% more clicks to your website. In today’s digital marketing and advertising economy, Google is the number one way that your prospects and new customers are going to gather information about your business. In this high-impact Training Guide, we’ll walk you through the exact process of making a successful Google My business profile step by step and optimizing it for best performance.

Author : Sudhi Sinha
Publisher : Packt Publishing Ltd
ISBN 13 : 1783000996
Total Pages : 219 pages
Book Rating : 4.99/5 ( download)

DOWNLOAD NOW!

Download or read book Making Big Data Work for Your Business written by Sudhi Sinha and published by Packt Publishing Ltd. This book was released on 2014-10-28 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: If your are interested in the power of Big Data to drive improvement in your business, then this book will help you build and initiate a project for positive change.

Author : Laura Maya
Publisher : Estalontech
ISBN 13 : 8835879531
Total Pages : 94 pages
Book Rating : 4.34/5 ( download)

DOWNLOAD NOW!

Download or read book Google My Business 3.0 Training Guide written by Laura Maya and published by Estalontech. This book was released on 2020-08-15 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: Google My Business (GMB) is an essential tool for businesses today and for the future. Although Google My Business has been around for a long time, it has grown in its importance as more users use search engines to find information about a local business, even more so during the COVID-19 pandemic. Here is an excellent opportunity to learn how to use Google My Business to generate trust with your customers, increase customer expansion for your business, and help companies’ cash upon more ROI. Google My Business is a powerful tool that can transform how you drive customers to your local brick and mortar business and further develop trust with new and existing customers. If you have not claimed your business and/or optimized your profile recently on Google, there is no better time than the present. • It has been reported that 46% of all Google searches are looking for local information. Many of those searches result in, “Zero-Click Searches”. • Research shows that 92% of online buyers like to compare brands online before buying something. And most of them head to Google Search to find businesses they would like to purchase from. • Additionally, 49% of all Google My Business listings get more than 1000 searches every month, while 96% of the listings are seen 25 times per month, at least. • 56% of the people who see your GMB listing will click through to your website, while another 24% will call your business directly. That is great news for businesses that want to survive and thrive despite the challenging economic conditions. Google My Business 3.0 ! This guide will discuss why your Google My Business listings are important for your local SEO strategy, as well as the process of creating and optimizing your listing and all the answers about utilizing this platform. All in all, it is jam loaded with information on how you can increase your visibility on Google and rank higher and drive more customers to your business. This ebook covers some of the following important features including : • What is the importance and benefits of having a Google My Business Listing in present times? • Important Google My Business Covid-19 Updates – changes done by Google during the pandemic. • AN overview of Latest and awesome new Google My Business Features for your Business • Google My Business Technical Set up Guide covering all How To’s – step by step This is a comprehensive ebook on creating a successful and well optimized GMB listing which is crucial to getting in front of your customers before the competition. Google My Business complements your existing website by giving your business a public identity and presence with a listing on Google, the most popular search engine in the world.

Author : Alex Stearn
Publisher : CreateSpace
ISBN 13 : 9781502909190
Total Pages : 182 pages
Book Rating : 4.97/5 ( download)

DOWNLOAD NOW!

Download or read book Make Google+ Work for Your Business written by Alex Stearn and published by CreateSpace. This book was released on 2014-10-29 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: HOW TO MAKE GOOGLE + WORK FOR YOUR BUSINESS Many businesses and entrepreneurs are still struggling to make social media work for them and are either continuing to waste valuable time and resources or giving up altogether. However, businesses that are mastering social media marketing and networking are not only reaping enormous rewards, but also building one of their most valuable assets, a following of loyal customers and brand ambassadors who are going to secure their success in the future. Whether you are completely new to Google+ marketing or you are already running a campaign, this book aims to demystify social media marketing and teach you step-by-step the principles, strategies, tactics and tips to make Google+ work for your business. In this book you will learn all about the benefits of social media marketing, the psychology behind it together with how to use the almighty power of Google+ to: Identify and find your ideal customers Generate and capture new leads Drive traffic to your website Increase sales conversions Build your brand In the book you will learn How to run a successful Google + marketing campaign How to set up your profile and Google + Business page for success How to build a targeted audience on Google + and gain followers The best type of content to post to delight your followers How to create events, offers and Hangouts on Air How to measure your results on Google +

Author : George Horrigan
Publisher : Morgan James Publishing
ISBN 13 : 1631957147
Total Pages : 253 pages
Book Rating : 4.47/5 ( download)

DOWNLOAD NOW!

Download or read book Work Less, Make More, and Have Fun in Your Business written by George Horrigan and published by Morgan James Publishing. This book was released on 2024-01-09 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: Work Less, Make More, and Have Fun in Your Business shows business owners and leaders how to create a successful, thriving, and immensely profitable business that is enjoyable to operate while providing the personal freedom they desire. Work Less, Make More, and Have Fun in Your Business provides a systematic approach that eliminates the guesswork, trial and error, and uncertainty associated with growing a business, scaling operations, and increasing its profitability. It addresses all aspects of a business with a step-by-step approach and practical tools to establish the company owners long for. It also addresses the six core areas of an entity with easy to understand, straightforward, and extremely effective processes that enable business owners and leaders to achieve the goals for their business in less hours than they are currently spending on it. By using the noted Structure of Success™ methodology, which is built upon George Horrigan’s experience with over 1,200 businesses during the past 21 years, Work Less, Make More, and Have Fun in Your Business shows how to seamlessly put all the functions of a company together to obtain the results they want. Horrigan shows how to utilize innovation to break through plateaus or operational ceilings they may be incurring, beat their competition, and grow and scale their profitability, while getting it ready for their eventual exit.

Author : George Hedley
Publisher : ReadHowYouWant.com
ISBN 13 : 1459609506
Total Pages : 386 pages
Book Rating : 4.01/5 ( download)

DOWNLOAD NOW!

Download or read book Get Your Business to Work! written by George Hedley and published by ReadHowYouWant.com. This book was released on 2011-01-22 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: George Hedley owns a $50 million construction and real estate development business as well as HARDHAT Presentations. Over the last five years, as a much-requested popular professional speaker, George speaks 50 times per year to business audiences, conventions, associations and at company meetings. As many as 25,000 people see him present keynote speeches or seminars every year. George is based in Costa Mesa, Calif.

Author : Vanessa Fox
Publisher : John Wiley & Sons
ISBN 13 : 1118231937
Total Pages : 272 pages
Book Rating : 4.37/5 ( download)

DOWNLOAD NOW!

Download or read book Marketing in the Age of Google, Revised and Updated written by Vanessa Fox and published by John Wiley & Sons. This book was released on 2012-05-01 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Search has changed everything. Has your business harnessed its full potential? A business's search strategy can have a dramatic impact on how consumers interact with that business. But even more importantly, search engine activity provides amazingly useful data about customer behavior, needs, and motivations. In this non-technical book for executives, business owners, and marketers, search engine strategy guru Vanessa Fox—who created Google's portal for site owners, Google Webmaster Central—explains what every marketer or business owner needs to understand about search rankings, search data, comprehensive search strategies, and integrating your strategy into the businesses processes. Updated statistics, tools, and recommendations Details about the latest changes from Google, Bing, and the overall search landscape Explanation and recommendations related to Google's substantial new search algorithm, know as "Panda" Discussion of the changing landscape of the integration of search and social media, including the addition of Google+ to the mix Traditional marketing isn't enough anymore. Businesses need to evolve as customer behavior evolves. Marketing in the Age of Google shows you how.

Author : Vanessa Fox
Publisher : John Wiley & Sons
ISBN 13 : 111834300X
Total Pages : 272 pages
Book Rating : 4.05/5 ( download)

DOWNLOAD NOW!

Download or read book Marketing in the Age of Google, Revised and Updated written by Vanessa Fox and published by John Wiley & Sons. This book was released on 2012-03-20 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Search has changed everything. Has your business harnessed its full potential? A business's search strategy can have a dramatic impact on how consumers interact with that business. But even more importantly, search engine activity provides amazingly useful data about customer behavior, needs, and motivations. In this non-technical book for executives, business owners, and marketers, search engine strategy guru Vanessa Fox—who created Google's portal for site owners, Google Webmaster Central—explains what every marketer or business owner needs to understand about search rankings, search data, comprehensive search strategies, and integrating your strategy into the businesses processes. Updated statistics, tools, and recommendations Details about the latest changes from Google, Bing, and the overall search landscape Explanation and recommendations related to Google's substantial new search algorithm, know as "Panda" Discussion of the changing landscape of the integration of search and social media, including the addition of Google+ to the mix Traditional marketing isn't enough anymore. Businesses need to evolve as customer behavior evolves. Marketing in the Age of Google shows you how.