Logos

Author : Capsule
Publisher : Rockport Publishers
ISBN 13 : 1616736410
Total Pages : 193 pages
Book Rating : 4.15/5 ( download)

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Download or read book Design Matters: Logos 01 written by Capsule and published by Rockport Publishers. This book was released on 2007-06-01 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: The nuts and bolts of effective logo design. The design bar is at an all time high for those brave enough to participate in the industry. Today's designers must be clear on all the steps necessary to create work that stands out in an increasingly competitive marketplace. Unfortunately, most design books only focus on type, color, and layout issues. The Design Matters series takes a more in-depth approach, allowing designers to learn not only how to create work that is aesthetically appealing, but that is also strategy-driven and smart. This book focuses on creating logos, while others in the series dissect brochures, packaging, publications, and letterhead systems. Each book offers all the essential information needed to execute strong designs in concert with beautiful and well-crafted examples, so readers can successfully hit the mark every time.

Author :
Publisher :
ISBN 13 : 9781610592673
Total Pages : 166 pages
Book Rating : 4.70/5 ( download)

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Download or read book Design It Yourself Logos Letterheads and Business Cards written by and published by . This book was released on with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discusses the factors that make a logo successful by analyzing the research, brainstorming, sketching, and stylistic experiments that led to its development.

Author : Allan Peters
Publisher : Rockport Publishers
ISBN 13 : 0760383189
Total Pages : 215 pages
Book Rating : 4.86/5 ( download)

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Download or read book Logos that Last written by Allan Peters and published by Rockport Publishers. This book was released on 2023-10-31 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to create iconic visual branding that stands the test of time with the innovative tools and inspiration in Logos That Last. Award-winning graphic designer Allan Peters has distilled the knowledge and experience of a 20-year career into this landmark guide for designers and brand strategists of any level. Through the years, Peters has designed hundreds of logos for top brands as well as personal passion projects, and has developed a unique creative process he shares in Logos that Last for the very first time. Learn how to build great relationships with clients, while cultivating consistency and productivity. Logos that Last also includes: Detailed case studies that follow designs from concept to completion Tips for turning a good idea into a great logo Strategies for extending a great logo into a dynamic brand system Advice for turning your passion into your profession With Logos that Last, discover how to create inventive, thoughtful, and enduring logos with Peters’s own hands-on, step-by-step process.

Author : Jingying Chen
Publisher : CRC Press
ISBN 13 : 1439847754
Total Pages : 192 pages
Book Rating : 4.56/5 ( download)

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Download or read book Logo Recognition written by Jingying Chen and published by CRC Press. This book was released on 2011-08-12 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Used by companies, organizations, and even individuals to promote recognition of their brand, logos can also act as a valuable means of identifying the source of a document. E-business applications can retrieve and catalog products according to their logos. Governmental agencies can easily inspect goods using smart mobile devices that use logo recognition techniques. However, because logos are two-dimensional shapes of varying complexity, the recognition process can be challenging. Although promising results have been found for clean logos, they have not been as robust for noisy logos. Logo Recognition: Theory and Practice is the first book to focus on logo recognition, especially under noisy conditions. Beginning with an introduction to fundamental concepts and methods in pattern and shape recognition, it surveys advances in logo recognition. The authors also propose a new logo recognition system that can be used under adverse conditions such as broken lines, added noise, and occlusion. The proposed system introduces a novel polygonal approximation, a robust indexing scheme, and a new line segment Hausdorff distance (LHD) matching method that can handle more distortion and transformation types than previous techniques. In the first stage, raw logos are transformed into normalized line segment maps. In the second stage, effective line pattern features are used to index the database to generate a moderate number of likely models. In the third stage, an improved LHD measure screens and generates the best matches. A comprehensive overview of logo recognition, the book also presents successful applications of the technology and suggests directions for future research.

Author : David Airey
Publisher : Pearson Education
ISBN 13 : 0321985206
Total Pages : 241 pages
Book Rating : 4.00/5 ( download)

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Download or read book Logo Design Love written by David Airey and published by Pearson Education. This book was released on 2015 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Logo Design Love, Irish graphic designer David Airey brings the best parts of his wildly popular blog of the same name to the printed page. Just as in the blog, David fills each page of this simple, modern-looking book with gorgeous logos and real world anecdotes that illustrate best practices for designing brand identity systems that last.

Author : LORA STARLING
Publisher : BalboaPress
ISBN 13 : 1452503028
Total Pages : 313 pages
Book Rating : 4.28/5 ( download)

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Download or read book The Logo Decoded written by LORA STARLING and published by BalboaPress. This book was released on 2011-12-16 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than a pretty face designed to identify a product, a logo combines powerful elements super boosted with sophisticated branding techniques. Logos spark our purchasing choice and can affect our wellbeing. Lovingly detailed, researched and honed to deliver a specific intention, a logo contains a unique dynamic that sidesteps our conscious mind. We might not know why we prefer one product over another but the logo, designed to connect the heart of the brand to our own hearts, plays a vital part in our decision to buy. The power of symbols to sway us has been recognised throughout history. Found in caves and in Egyptian temples they are attributed with the strength to foretell and create the future, connect us with the divine and evoke emotions, from horror to ecstasy, at a glance. The new symbols we imbue with these awesome powers are our favourite brand logos. Discover the unconscious effect of these modern symbols that thrust our most successful global corporations into the limelight and our lives. Learn to make informed choices about brands. Find out how a logo reflects the state of the brand and holds it to account.

Author : Daniel Donnelly
Publisher : Rockport Publishers
ISBN 13 : 1610581180
Total Pages : 209 pages
Book Rating : 4.89/5 ( download)

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Download or read book 999 Logo Design Elements written by Daniel Donnelly and published by Rockport Publishers. This book was released on 2011-03-01 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each logo element in 999 Logo Design Elements is a distinct and standalone piece that offers designers the capability to develop hundreds of thousands of logo variations on themes. The elements include banners, arrows, ovals, swooshes, geometric shapes, and hundreds of creative parts that can be pulled together to create original logo designs. Featured throughout the book are examples of logos and identities built with elements from the book.also includes links to all of the resources included in the book for easy access to books, tutorials, and websites focused on logo design. Graphic editing software, such as Adobe Photoshop(R) and Illustrator(R), are required.

Author : Sean Adams
Publisher : Rockport Publishers
ISBN 13 : 1616736348
Total Pages : 240 pages
Book Rating : 4.47/5 ( download)

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Download or read book Logo Design Workbook written by Sean Adams and published by Rockport Publishers. This book was released on 2006-03-01 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Logo Design Workbook focuses on creating powerful logo designs and answers the question, "What makes a logo work?" In the first half of this book, authors Sean Adams and Noreen Morioka walk readers step-by-step through the entire logo-development process. Topics include developing a concept that communicates the right message and is appropriate for both the client and the market; defining how the client's long-term goals might affect the look and needs of the mark; choosing colors and typefaces; avoiding common mistakes; and deciphering why some logos are successful whereas others are not. The second half of the book comprises in-depth case studies on logos designed for various industries. Each case study explores the design brief, the relationship with the client, the time frame, and the results.

Author : Benjamin Breckinridge Warfield
Publisher :
ISBN 13 :
Total Pages : 766 pages
Book Rating : 4.08/5 ( download)

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Download or read book The Presbyterian and Reformed Review written by Benjamin Breckinridge Warfield and published by . This book was released on 1891 with total page 766 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes section "Reviews of recent theological literature".

Author :
Publisher :
ISBN 13 :
Total Pages : 194 pages
Book Rating : 4.49/5 ( download)

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Download or read book The Princeton Theological Review written by and published by . This book was released on 1905 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: