Leadership Development In Public Relations

Author : Marlene S. Neill
Publisher :
ISBN 13 : 9781032588391
Total Pages : 0 pages
Book Rating : 4.9X/5 ( download)

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Download or read book Leadership Development in Public Relations written by Marlene S. Neill and published by . This book was released on 2024 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Through interviews with members of the Public Relations Society of America College of Fellows, this book provides lessons on public relations leadership for the next generation. Often our focus on high profile leaders is centered on success stories, but so much can be learned from the trials, or "crucibles," they have faced and how leaders overcame and were shaped by these challenges. The Fellows interviewed represent a diverse group of accomplished professionals with specializations ranging from military public affairs and government, corporate, education, agency, and nonprofit organizations. A focus on ethical values, virtues, and ethical leadership will inspire readers to themselves confidently lead. This book will be of interest to advanced students in public relations programs or young professionals looking to forge their careers in public relations leadership"--

Author : Juan Meng
Publisher : Peter Lang Us
ISBN 13 : 9781433165108
Total Pages : 220 pages
Book Rating : 4.04/5 ( download)

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Download or read book PR Women with Influence written by Juan Meng and published by Peter Lang Us. This book was released on 2020-12-22 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: PR Women with Influence: Breaking Through the Ethical and Leadership Challengesmakes a unique and timely contribution by exploring how women in public relations navigate through attitudinal, structural and social barriers in advancing their leadership roles. The book is thoroughly grounded in rich empirical evidence gained through two phases of a funded research project conducted in the field. Phase I involves 51 in-depth interviews with current female leaders in public relations and Phase II captures women's perceptions on gender-related barriers in leadership advancement by recruiting a national panel of female public relations professionals. Results presented in this book provide a compelling, current picture of women and leadership in public relations. By emphasizing our discussion on key issues and barriers as related to women in PR and their leadership advancement, the authors call for real actions and change to develop a constructive ecosystem within the organization to embrace leadership for women in PR. Given its sharp topic focus, wealth of empirical data, and the relevance of the topic to today's public relations profession, this book is suitable for different audiences both nationally and globally. Such audiences include but are not limited to public relations scholars, educators and professionals, both leaders and emerging leaders, men and women, young professionals, women of color, and public relations majors. This book is appropriate for senior-level undergraduate and graduate courses in public relations and communication management to facilitate critical thinking, leadership development, and gender-related topic discussion.

Author : Bruce K. Berger
Publisher : Routledge
ISBN 13 : 1317938186
Total Pages : 377 pages
Book Rating : 4.87/5 ( download)

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Download or read book Public Relations Leaders as Sensemakers written by Bruce K. Berger and published by Routledge. This book was released on 2014-05-23 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public Relations Leaders as Sensemakers presents foundational research on the public relations profession, providing a current and compelling picture of expanding global practice. Utilizing data from one of the largest studies ever conducted in the field, and representing the perspectives of 4,500 practitioners, private and state-run companies, communication agencies, government agencies, and nonprofits, this work advances a theory of integrated leadership in public relations and highlights future research needs and educational implications. This volume is appropriate for graduate and advanced undergraduate students in international public relations and communication management, as well as scholars in global public relations, communication management, and business. It is also intended to supplement courses in public relations theory, strategic communication, business management, and leadership development.

Author : Marlene S. Neill
Publisher : Taylor & Francis
ISBN 13 : 1040009883
Total Pages : 142 pages
Book Rating : 4.88/5 ( download)

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Download or read book Leadership Development in Public Relations written by Marlene S. Neill and published by Taylor & Francis. This book was released on 2024-01-19 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through interviews with members of the Public Relations Society of America College of Fellows, this book provides lessons on public relations leadership for the next generation. Often, our focus on high profile leaders is centered on success stories, but so much can be learned from the trials, or “crucibles,” they have faced and how leaders overcame and were shaped by these challenges. The Fellows interviewed represent a diverse group of accomplished professionals with specializations ranging from military public affairs and government, corporate, education, agency, and nonprofit organizations. A focus on ethical values, virtues, and ethical leadership will inspire readers to themselves confidently lead. This book will be of interest to advanced students in public relations programs or young professionals looking to forge their careers in public relations leadership.

Author : Bruce K. Berger
Publisher :
ISBN 13 : 9781315858937
Total Pages : 0 pages
Book Rating : 4.32/5 ( download)

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Download or read book Public Relations Leaders as Sensemakers written by Bruce K. Berger and published by . This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public Relations Leaders as Sensemakers presents foundational research on the public relations profession, providing a current and compelling picture of expanding global practice. Utilizing data from one of the largest studies ever conducted in the field, and representing the perspectives of 4,500 practitioners, private and state-run companies, communication agencies, government agencies, and nonprofits, this work advances a theory of integrated leadership in public relations and highlights future research needs and educational implications. This volume is appropriate for graduate and advanced undergraduate students in international public relations and communication management, as well as scholars in global public relations, communication management, and business. It is also intended to supplement courses in public relations theory, strategic communication, business management, and leadership development.

Author : Holger Sievert
Publisher : Verlag Bertelsmann Stiftung
ISBN 13 : 3867932468
Total Pages : 243 pages
Book Rating : 4.62/5 ( download)

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Download or read book Communication and Leadership in the 21st Century written by Holger Sievert and published by Verlag Bertelsmann Stiftung. This book was released on 2010-07-30 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: For some people, Public Relations used to be "that former journalist type who deals with the media." However, the public perception of the profession has changed quite substantially. Communication has become a genuine modern management function. The integration of successful public relations is a crucial contribution to raising the level of professionalism in an organization. "Communication and Leadership in the 21st Century" is a review of theoretical and empirical research papers on this subject, intended for scholars, students, and professionals across these disciplines. The volume focuses in particular on four distinct, but interrelated areas of communication: Integrated Market & Corporate Communication, Communication Management & Media, Organizational Communication & Change and Leadership Communication & Strategies. With special emphasis on the German and European situation and two digressions to China, the authors provide different perspectives on the cross-cultural context of international communications and leadership. The book's four subject areas also characterize the key subjects of an innovative Executive MBA program which has been developed in cooperation with the Technische Universität München. The study program is part of the ¡communicate! Qualification Program, an initiative of the Bertelsmann Stiftung, the Heinz Nixdorf Stiftung and the Daimler Fund. The aim of ¡communicate! is to unite communication and leadership in the workplace, in training and in research.

Author : Anne Gregory
Publisher : Routledge
ISBN 13 : 1135946663
Total Pages : 177 pages
Book Rating : 4.61/5 ( download)

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Download or read book Strategic Public Relations Leadership written by Anne Gregory and published by Routledge. This book was released on 2013-07-18 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public relations is operating in an increasingly challenging and complex environment. Pressures from outside the organisation include new accountabilities, empowered stakeholders, increased public cynicism and a new communication landscape. Internally, there are increasing demands to demonstrate a return on investment, alongside a requirement to coach and counsel senior managers exposed to these environmental pressures. This context requires public relations professionals to be able to clearly articulate and demonstrate their own contribution to organisational effectiveness. This textbook provides public relations leaders with a framework to do this, as well as a checklist of essential capabilities which they must acquire and exhibit if they are to operate at the highest levels of any organisation. This short textbook is suitable for aspiring practitioners, MBA and other masters qualifications in public relations - especially for those students who wish to pursue a successful career as a professional PR specialist able to operate strategically at the top of successful organisations.

Author : Celia Lee
Publisher : Routledge
ISBN 13 : 1000426785
Total Pages : 110 pages
Book Rating : 4.86/5 ( download)

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Download or read book Talent Strategies and Leadership Development of the Public Sector written by Celia Lee and published by Routledge. This book was released on 2021-06-06 with total page 110 pages. Available in PDF, EPUB and Kindle. Book excerpt: To stay ahead of the competition, the public sector has to ensure an effective talent management strategy to attract, develop and retain talents. Effective talent management is about aligning the organisation’s approach to talent with the strategic aims and purpose of the organisation. This book adopts a comparative country analysis, which takes into account the institutional emphasis, organisational configuration and unique characteristics of the public sector. Against the backdrop of three major stages of administrative development, i.e., the colonial, postcolonial and modern periods, this book unpacks how the talent schemes have been shaped by the reforms, experiences, cross-country knowledge transfers and evolved over time responding to globalisation and digitalisation in Southeast Asia. This book will be of great interest to scholars and public managers working on public administration and civil service reforms in Asia towards developing a contextualised understanding of talent management and leadership development in the region.

Author : Carolyn Mae Kim
Publisher : Routledge
ISBN 13 : 9781003224655
Total Pages : 144 pages
Book Rating : 4.52/5 ( download)

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Download or read book Leveraging Technology in Leadership Communication written by Carolyn Mae Kim and published by Routledge. This book was released on 2021-11 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Taking a close look at how digital media can elevate or diminish a leader's influence, this book provides a framework to guide organizational leaders' selection and application of digital tools in communication with stakeholders. Through a media ecology approach, the book begins by exploring the transitions in technology over the course of human history that resulted in today's digital communication environment. It builds on this understanding to examine the value leadership communication provides to engage employees and drive organizational objectives internally, while also highlighting the value of leaders' external stakeholder communication using tools such as social media or websites to elevate credibility. It examines various challenges to give a realistic assessment of how leaders can navigate digital communication successfully to thrive personally and professionally. Finally, the book explores an often-missed dimension of leadership communication: followers. Using the ethicality of leadership and the role of followers, it concludes by examining guiding values for leadership communication in the digital age as well as forecasting future trends that will shape leaders' communication. The book is intended as supplementary reading in organizational, leadership, corporate, and internal communication courses at both the undergraduate and graduate levels. Online instructor resources for this book include a one-sheet overview of how to use the text in a course as well as sample assignments and discussion questions. Please visit www.routledge.com/ 9780367414993 to access these support materials.

Author : Bruce K. Berger
Publisher : Routledge
ISBN 13 : 1135605319
Total Pages : 291 pages
Book Rating : 4.15/5 ( download)

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Download or read book Gaining Influence in Public Relations written by Bruce K. Berger and published by Routledge. This book was released on 2006-08-15 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gaining Influence in Public Relations explores how professionals can increase their influence in practice to help their organizations achieve success. This provocative book explores the largely uncharted territories of power, resistance, dissent, and activism in public relations, arguing that practitioners can increase their power and social legitimacy by developing and using a wider range of influence resources, strategies, and tactics. Authors Bruce K. Berger and Bryan H. Reber talked with hundreds of practitioners, analyzed original survey data, and examined a detailed case study to develop a theory of power relations. Ultimately, the book seeks to advance the ethical and effective practice of public relations. Intended for scholars and graduate students in public relations, it also has much to offer practitioners, as well as scholars and students in organizational communication, organizational theory, human resources, and leadership.