Introduction To Agricultural Marketing

Author : F. Bailey Norwood
Publisher : Waveland Press
ISBN 13 : 1478648678
Total Pages : 445 pages
Book Rating : 4.73/5 ( download)

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Download or read book Agricultural Marketing and Price Analysis written by F. Bailey Norwood and published by Waveland Press. This book was released on 2021-12-20 with total page 445 pages. Available in PDF, EPUB and Kindle. Book excerpt: Friendly and readable, Agricultural Marketing and Price Analysis presents a comprehensive approach to agricultural price analysis, agricultural market structures, and agricultural marketing strategies. The authors engage students with very little exposure to economics and with only a basic grasp of algebra. The text utilizes a fresh approach and supplies thorough coverage of core topics, as well as complex topics such as general equilibrium models, game theory, and econometrics. It also provides an introduction to data analysis and incorporates many examples. Supplemental materials are available for additional practice and further exploration. Unique to the Second Edition is the inclusion of a chapter on consumer behavior and food preferences, as well as relevant areas of research. The authors introduce readers to the agricultural supply chain, including forecasting and inventory management. Succinct and approachable, this text sets the stage for an enjoyable and effective learning experience.

Author : Robert E. Branson
Publisher : McGraw-Hill Companies
ISBN 13 :
Total Pages : 550 pages
Book Rating : 4.49/5 ( download)

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Download or read book Introduction to Agricultural Marketing written by Robert E. Branson and published by McGraw-Hill Companies. This book was released on 1983 with total page 550 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to agricultural and agribusiness marketing-and its goals; What is marketing?; Identifying marketing objectives; Agricultural marketing; Agricultural market structure; The cost and efficiency of marketing: a public concern; Price discovery in agricultural markets; Price risk and uncertainty; Government marketing services; Direct participation by government in marketing; Producer's marketing alternatives and strategies; Agribusiness marketing; Agricultural marketing and the agribusiness firm; The marketing environment and the agribusiness firm; Developing a marketing strategy; Agribusiness products; Packaging and branding; Managerial pricing of agribusiness products: tools of analysis; Managerial pricing tactics in agribusiness market situations; Promotion of agribusiness products; Agribusiness managers and channels of distribution; Evaluating the agribusiness marketing program; Dynamics of marketin systems; Dynamics and innovations in agricultural marketing systems; International agribusiness marketing; Marketing of agribusiness inputs; Glossary; Index.

Author : James Vercammen
Publisher : Routledge
ISBN 13 : 1136807462
Total Pages : 241 pages
Book Rating : 4.66/5 ( download)

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Download or read book Agricultural Marketing written by James Vercammen and published by Routledge. This book was released on 2012-01-11 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: The price of food has become very volatile in recent years for a variety of reasons, including a strengthened connection between the prices of agricultural commodities and other commodities such as oil and metals, more volatile production due to more frequent droughts and floods, and a rising demand for biofuels. Understanding the determinants of agricultural commodity prices and the connections between prices has become a high priority for academics and applied economists who are interested in agricultural marketing and trade, policy analysis and international rural development. This book builds on the various theories of commodity price relationships in competitive markets over space, time and form. It also builds on the various theories of commodity price relationships in markets that are non-competitive because processing firms exploit market power, private information distorts commodity bidding, and bargaining is required to establish prices when the marketing transaction involves a single seller and buyer. Each chapter features a spreadsheet model to analyze a particular real-world case study or plausible scenario, and issues considered include: the reasons for commodity price differences across regions the connection between the release of information and the rapid adjustment in a network of commodity prices the specific linkage between energy and food prices bidding strategies by large exporters who compete in import tenders The simulation results that are obtained from the spreadsheet models reveal many important features of commodity prices. The models are also well suited for additional "what if" analysis such as examining how the pattern of trade in agricultural commodities may change if shipping becomes more expensive because of substantial increase in the world price of oil. Model building and the analysis of the simulation results is a highly effective way to develop critical thinking skills and to view agricultural commodity prices in a rigorous and unique way. This is an ideal resource for economics students looking to gain develop skills in the areas of Agricultural Marketing, Commodity Price Analysis, Models of Commodity Markets, Quantitative Methods and Commodity Futures Markets.

Author : V. James Rhodes
Publisher :
ISBN 13 : 9781616004262
Total Pages : 384 pages
Book Rating : 4.66/5 ( download)

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Download or read book The Agricultural Marketing System written by V. James Rhodes and published by . This book was released on 2015 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Ronald Arthur Schrimper
Publisher : Pearson
ISBN 13 :
Total Pages : 360 pages
Book Rating : 4.02/5 ( download)

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Download or read book Economics of Agricultural Markets written by Ronald Arthur Schrimper and published by Pearson. This book was released on 2001 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Agricultural Marketing examines the principles and practices of economic analysis to cultivate an understanding of how agricultural and food markets operate. After an introduction that discusses some of the most frequently encountered economic measurements of market status, a basic framework is presented for the analysis of economic activities that link agricultural production with food consumption. Coverage then explores both the spatial and temporal dimensions of agricultural markets. For those interested in international agricultural and food marketing, economics, and production.

Author : Lane, S. H
Publisher : [Guelph, Ont.] : Department of Agricultural Economics and Business, University of Guelph
ISBN 13 :
Total Pages : 346 pages
Book Rating : 4.77/5 ( download)

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Download or read book Introduction to Agricultural Marketing written by Lane, S. H and published by [Guelph, Ont.] : Department of Agricultural Economics and Business, University of Guelph. This book was released on 1987 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : V. James Rhodes
Publisher : Holcomb Hathaway Publishers
ISBN 13 :
Total Pages : 436 pages
Book Rating : 4.26/5 ( download)

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Download or read book The Agricultural Marketing System written by V. James Rhodes and published by Holcomb Hathaway Publishers. This book was released on 1998 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: An updated, systems-oriented text providing students with instruction and background to basic agricultural marketing strategies. Twenty chapters are divided into three sections: marketing, market competition, and consumer markets; the marketing system; and public policy issues in marketing procurement. Each chapter includes key term lists, previews, summaries, study questions, and in most cases, resource lists. Annotation copyrighted by Book News, Inc., Portland, OR

Author : Sydney Anderson
Publisher :
ISBN 13 :
Total Pages : 24 pages
Book Rating : 4.69/5 ( download)

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Download or read book Why We Have a Marketing Problem written by Sydney Anderson and published by . This book was released on 1922 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : I. M. Crawford
Publisher : Food & Agriculture Organization of the UN (FAO)
ISBN 13 :
Total Pages : 312 pages
Book Rating : 4.69/5 ( download)

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Download or read book Agricultural and Food Marketing Management written by I. M. Crawford and published by Food & Agriculture Organization of the UN (FAO). This book was released on 1997 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Jagdish Prasad
Publisher : Mittal Publications
ISBN 13 : 9788170997375
Total Pages : 388 pages
Book Rating : 4.72/5 ( download)

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Download or read book Encyclopaedia of Agricultural Marketing: Marketing institutions written by Jagdish Prasad and published by Mittal Publications. This book was released on 1999 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: