Interactive Business Communities

Author : Mitsuru Kodama
Publisher : CRC Press
ISBN 13 : 1317114736
Total Pages : 232 pages
Book Rating : 4.34/5 ( download)

DOWNLOAD NOW!

Download or read book Interactive Business Communities written by Mitsuru Kodama and published by CRC Press. This book was released on 2016-05-23 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovation in technology and services was once the result of specialist knowledge developed within a single corporation; now, a single focus on the development of new products and services is no longer enough. In Interactive Business Communities, Mitsuru Kodama shows how a new business approach can enable managers to access, share and integrate diverse knowledge both inside and outside the corporation using Boundary Networks to operate across more formal organizational and knowledge boundaries at all levels. Drawing on his studies of large corporations in America and the Far East, Mitsuru, shows how different companies have already started to take this path. He explains the kind of networks and strategic partnerships that have emerged and gives practical guidelines on how to begin forming in-house business communities and extending this to interactive business communities with customers and other organizations. This book is a valuable resource for business educators and researchers, and senior executives responsible for strategy, particularly in high-tech industries, will find insights and ideas to tackle 21st century market and business discontinuities.

Author : Amy Jo Kim
Publisher : Peachpit Press
ISBN 13 : 9780132705158
Total Pages : 380 pages
Book Rating : 4.5X/5 ( download)

DOWNLOAD NOW!

Download or read book Community Building on the Web written by Amy Jo Kim and published by Peachpit Press. This book was released on 2006-07-19 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: What's the point of creating a great Web site if no one goes there-or worse, if people come but never return? How do some sites, such as America Online, EBay, and GeoCities, develop into Internet communities with loyal followings and regular repeat traffic? How can Web page designers and developers create sites that are vibrant and rewarding? Amy Jo Kim, author of Community Building on the Web and consultant to some of the most successful Internet communities, is an expert at teaching how to design sites that succeed by making new visitors feel welcome, rewarding member participation, and building a sense of their own history. She discusses important design strategies, interviews influential Web community-builders, and provides the reader with templates and questionnaires to use in building their own communities.

Author : Katie Bapple
Publisher : Lulu.com
ISBN 13 : 0692451587
Total Pages : 68 pages
Book Rating : 4.88/5 ( download)

DOWNLOAD NOW!

Download or read book The Online Community Blueprint: A 9-Step Guide to Planning an Online Community for Your Customers, Members, or Partners written by Katie Bapple and published by Lulu.com. This book was released on 2015-06 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Online Community Blueprint is a practical guide to the plans and processes to put in place before launching a private and branded online community for your company.Branded online communities, where customers, members, or partners come together to share ideas, get support, and collaborate, are increasingly at the center of customer engagement operations. Both businesses and nonprofit membership organizations, like associations and user groups, are leveraging their communities to drive revenue, create more innovative products, and nurture their advocates.However, like any business initiative, online community strategies contain risk. What if nobody visits or contributes to your online community? What if your customers say something negative? What if your CEO asks how the user community fits into your bottom line?This book provides a foundation to address those questions before they become an issue for your organization. With advice ranging from getting buy-in from your executives to creating a content calendar, you'll get a proven framework for planning and launching a successful private online community.

Author : Akoumianakis, Demosthenes
Publisher : IGI Global
ISBN 13 : 1605663417
Total Pages : 528 pages
Book Rating : 4.18/5 ( download)

DOWNLOAD NOW!

Download or read book Virtual Community Practices and Social Interactive Media: Technology Lifecycle and Workflow Analysis written by Akoumianakis, Demosthenes and published by IGI Global. This book was released on 2009-04-30 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides an analysis of virtual communities, explaining their lifecycle in terms of maturity-based models and workflows.

Author : David Spinks
Publisher : John Wiley & Sons
ISBN 13 : 1119766125
Total Pages : 214 pages
Book Rating : 4.24/5 ( download)

DOWNLOAD NOW!

Download or read book The Business of Belonging written by David Spinks and published by John Wiley & Sons. This book was released on 2021-03-23 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A tactical primer for any business embarking on the critical work of actively building community."—Seth Godin, Author, This is Marketing "This book perfectly marries the psychology of communities, with the hard-earned secrets of someone who's done the real work over many years. David Spinks is the master of this craft."—Nir Eyal, bestselling author of Hooked and Indistractable The rise of the internet has brought with it an inexorable, almost shockingly persistent drive toward community. From the first social networks to the GameStop trading revolution, engaged communities have shown the ability to transform industries. Businesses need to harness that power. As business community expert David Spinks shows in The Business of Belonging: How to Make Community your Competitive Advantage, the successful brands of tomorrow will be those that create authentic connection, giving customers a sense of real belonging and unlocking unprecedented scale as a result. In his career of over 10 years in the business of building community, Spinks has learned what a winning community strategy looks like. From the fundamental concepts—including how community drives measurable business value and what the appropriate metrics are—to high-level community design and practical engagement techniques, The Business of Belonging is an epic journey into the world of community building. This book is for decision makers who want to better understand the value and opportunity of community, and for community professionals who want to level up their strategy. Featuring a foreword by Startup Grind and Bevy cofounder Derek Andersen, it will give you a step-by-step model for strategically planning, creating, facilitating, and measuring communities that drive business growth. Attracting and retaining community members who are also loyal customers, brand evangelists, and leaders—that’s the goal for today’s connected businesses, and this book is the map to getting there.

Author : Brad Feld
Publisher : John Wiley & Sons
ISBN 13 : 1118483316
Total Pages : 183 pages
Book Rating : 4.12/5 ( download)

DOWNLOAD NOW!

Download or read book Startup Communities written by Brad Feld and published by John Wiley & Sons. This book was released on 2012-09-06 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: An essential guide to building supportive entrepreneurial communities "Startup communities" are popping up everywhere, from cities like Boulder to Boston and even in countries such as Iceland. These types of entrepreneurial ecosystems are driving innovation and small business energy. Startup Communities documents the buzz, strategy, long-term perspective, and dynamics of building communities of entrepreneurs who can feed off of each other's talent, creativity, and support. Based on more than twenty years of Boulder-based entrepreneur turned-venture capitalist Brad Feld's experience in the field?as well as contributions from other innovative startup communities?this reliable resource skillfully explores what it takes to create an entrepreneurial community in any city, at any time. Along the way, it offers valuable insights into increasing the breadth and depth of the entrepreneurial ecosystem by multiplying connections among entrepreneurs and mentors, improving access to entrepreneurial education, and much more. Details the four critical principles needed to form a sustainable startup community Perfect for entrepreneurs and venture capitalists seeking fresh ideas and new opportunities Written by Brad Feld, a thought-leader in this field who has been an early-stage investor and successful entrepreneur for more than twenty years Engaging and informative, this practical guide not only shows you how startup communities work, but it also shows you how to make them work anywhere in the world.

Author : Camison, Cesar
Publisher : IGI Global
ISBN 13 : 160566071X
Total Pages : 450 pages
Book Rating : 4.14/5 ( download)

DOWNLOAD NOW!

Download or read book Connectivity and Knowledge Management in Virtual Organizations: Networking and Developing Interactive Communications written by Camison, Cesar and published by IGI Global. This book was released on 2008-10-31 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book analyzes different types of virtual communities, proposing Knowledge Management as a solid theoretical ground for approaching their management"--Provided by publisher.

Author : Robyn Tippins
Publisher : Happy About
ISBN 13 : 1600051537
Total Pages : 101 pages
Book Rating : 4.31/5 ( download)

DOWNLOAD NOW!

Download or read book Community 101 written by Robyn Tippins and published by Happy About. This book was released on 2010-10 with total page 101 pages. Available in PDF, EPUB and Kindle. Book excerpt: Making an online community that grows and survives isn't easy. This guide explains how to create a successful online community that surpasses expectations and provides the benefit of increased business sales and customer loyalty and satisfaction.

Author : Margaret Brooks
Publisher : Apress
ISBN 13 : 1430247142
Total Pages : 196 pages
Book Rating : 4.42/5 ( download)

DOWNLOAD NOW!

Download or read book Developing B2B Social Communities written by Margaret Brooks and published by Apress. This book was released on 2013-09-30 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Developing B2B Social Communities: Keys to Growth, Innovation, and Customer Loyalty explains why business-to-business companies need a robust online community strategy to survive and flourish in today’s changing economy and shows you how to design and execute your company’s strategy successfully. Seminars, publications, market research, and customer care centers remain important tools in every B2B firm’s toolbox for understanding, attracting, and serving customers while keeping them loyal. But in a world of fierce global price competition, increasing transparency of business practices, and ever-rising complexity, these traditional customer interaction channels are no longer enough for most B2B companies. That’s why smart organizations—both large and small—are tapping into online communities to gain a huge competitive advantage: the ability to get much closer to customers and become more valuable to them. Developing B2B Social Communities delves into the generators of business value in online communities: immediate customer access to expert information within the company and from other customers; inexpensive delivery of custom technical help; demonstrations of how customers can to get the most from their products; and forums where customers can share tips, air gripes, reveal unmet needs, and suggest improvements. Three veteran community managers show you how to harness the knowledge of the crowd to help shape your company’s strategic direction, develop new products and services, identify trends, sell more, serve customers more efficiently, and provide better product support. Fleshing out precepts with real-world examples and case studies, the authors detail the transformational opportunities—and pitfalls—for creating online communities.

Author : Derek Powazek
Publisher : New Riders
ISBN 13 : 0132798182
Total Pages : 342 pages
Book Rating : 4.81/5 ( download)

DOWNLOAD NOW!

Download or read book Design for Community written by Derek Powazek and published by New Riders. This book was released on 2006-10-11 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is available as an Adobe Reader eBook on the publisher's website: newriders.com Communities are part of all successful web sites in one way or another. It looks at the different stages that must be understood: Philosophy: Why does your site need community? What are your measures of success? Architecture: How do you set up a site to createpositive experience? How do you coax people out of their shells and get them to share their experiences online? Design: From color choice to HTML, how do you design the look of a community area? Maintenance: This section will contain stories of failed web communities, and what they could have done to stay on track, as well as general maintenance tips and tricks for keeping your community “garden” growing.