Insights Into Advancements In Intelligent Information Technologies Discoveries

Author : Sugumaran, Vijayan
Publisher : IGI Global
ISBN 13 : 1466601590
Total Pages : 365 pages
Book Rating : 4.98/5 ( download)

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Download or read book Insights into Advancements in Intelligent Information Technologies: Discoveries written by Sugumaran, Vijayan and published by IGI Global. This book was released on 2012-02-29 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book offers the latest the field has to offer in research, methodologies, frameworks, and advances in the field of intelligent information technologies"--Provided by publisher.

Author : Feng, Jiuguang
Publisher : IGI Global
ISBN 13 : 1466685662
Total Pages : 399 pages
Book Rating : 4.66/5 ( download)

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Download or read book Educational Strategies for the Next Generation Leaders in Hotel Management written by Feng, Jiuguang and published by IGI Global. This book was released on 2015-04-30 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the hospitality industry continues to grow, managers and educators are faced with the task of preparing future hospitality professionals for a rewarding but challenging career. Due to the impact of an ever-changing economy on the industry as a whole, the education of hotel managers and professionals has become an increasingly important area of study. Educational Strategies for the Next Generation Leaders in Hotel Management combines practical experience with the effective pedagogical approaches being implemented in higher learning institutions and hospitality programs internationally. Highlighting key issues surrounding the current and future scope of hotel management and the skills and knowledge necessary for career success in the hospitality industry, this publication is an essential reference source for hospitality managers, educators, and students interested in the future of the industry and the best practices for hospitality education. This publication features timely, research-based chapters and analysis relevant to topics in the hospitality industry including, but not limited to, craft-based learning, e-learning, higher education, hospitality management, human resources, opening delays, professional development, six sigma, women in global leadership, and work integrated learning.

Author : Ghorbani, Ali
Publisher : IGI Global
ISBN 13 : 1466648651
Total Pages : 357 pages
Book Rating : 4.54/5 ( download)

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Download or read book Marketing in the Cyber Era: Strategies and Emerging Trends written by Ghorbani, Ali and published by IGI Global. This book was released on 2013-12-31 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: The growth of new technologies, internet, virtualization, and the globalization of production and consumption has given focus on new marketing strategies in the cyber era. This has shaped a demand for an innovative conceptual framework for the marketing industry. Marketing in the Cyber Era: Strategies and Emerging Trends brings together best practices and innovative approaches for effective marketing in today’s economy. Stressing the importance of structure, strategy, leadership, and marketing in the Cyber Era; this book is a useful tool for upper-level students, researchers, academicians, professionals and practitioners, scientists, and executive managers of marketing in profit and non-profit organizations.

Author : Wu, Mei
Publisher : IGI Global
ISBN 13 : 1466645792
Total Pages : 326 pages
Book Rating : 4.90/5 ( download)

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Download or read book Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media written by Wu, Mei and published by IGI Global. This book was released on 2013-09-30 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media and emerging internet technologies have expanded the ideas of marketing approaches. In particular, the phenomenon of the internet in China challenges the common perception of new media environments. Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media presents case studies, textual analysis, media reviews, and in-depth interviews in order to investigate the Chinese “pushing hand” operation from the conceptual perspective of communications and viral marketing. This book is significant to researchers, marketers, and advocates interested in the persuasive influence of social networks.

Author : Casademunt, Ana María Lucia
Publisher : IGI Global
ISBN 13 : 1522503579
Total Pages : 313 pages
Book Rating : 4.76/5 ( download)

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Download or read book Strategic Labor Relations Management in Modern Organizations written by Casademunt, Ana María Lucia and published by IGI Global. This book was released on 2016-04-22 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rapid changes within the modern business landscape have created new demands for human resources management. With a different set of challenges to face, human resources managers must implement novel approaches to improve policy effectiveness. Strategic Labor Relations Management in Modern Organizations is a pivotal reference source for the latest scholarly research on emerging human resource practices in relation to labor management, featuring innovative methods to remain competitive in the global business arena. Focusing on critical analyses and real-world applications, this book is ideally designed for professionals, upper-level students, managers, and researchers actively involved in human resources settings.

Author : Nas?r, Süphan
Publisher : IGI Global
ISBN 13 : 1466682329
Total Pages : 340 pages
Book Rating : 4.20/5 ( download)

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Download or read book Customer Relationship Management Strategies in the Digital Era written by Nas?r, Süphan and published by IGI Global. This book was released on 2015-03-31 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today’s global economy, social media and technological advances have changed the way businesses interact with their clientele. With new forms of communication and IT practices, companies seek innovative practices for maintaining their consumer loyalty. Customer Relationship Management Strategies in the Digital Era blends the literature from the fields of marketing and information technology in an effort to examine the effect that technological advances have on the interaction between companies and their customers Through chapters and case studies, this publication discusses the importance of achieving competitive advantage through implementing relationship marketing practices and becoming consumer-centric. This publication is an essential reference source for researchers, professionals, managers, and upper level students interested in understanding customer loyalty in a technology-focused society.

Author : Nedelea, Alexandru-Mircea
Publisher : IGI Global
ISBN 13 : 1466697628
Total Pages : 326 pages
Book Rating : 4.21/5 ( download)

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Download or read book Strategic Tools and Methods for Promoting Hospitality and Tourism Services written by Nedelea, Alexandru-Mircea and published by IGI Global. This book was released on 2016-01-07 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism marketing is a vital tool in promoting the overall health of the global economy by not only bringing necessary revenue to a particular region, but also providing an opportunity for tourists to explore another culture, building tolerance and overall exposure to different ways of life. Strategic Tools and Methods for Promoting Hospitality and Tourism Services provides interdisciplinary perspectives in the areas of global tourism and hospitality. Highlighting cultural boundaries of strategic knowledge management through the use of case studies and theoretical research, as well as the opportunities and challenges of tourism marketing, this publication is an essential reference source for academicians, research scholars, marketing professionals, graduate-level students, and industry professionals interested in international travel and the vacation industry.

Author : Management Association, Information Resources
Publisher : IGI Global
ISBN 13 : 1522525904
Total Pages : 602 pages
Book Rating : 4.05/5 ( download)

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Download or read book Smart Technologies: Breakthroughs in Research and Practice written by Management Association, Information Resources and published by IGI Global. This book was released on 2017-06-19 with total page 602 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ongoing advancements in modern technology have led to significant developments with smart technologies. With the numerous applications available, it becomes imperative to conduct research and make further progress in this field. Smart Technologies: Breakthroughs in Research and Practice provides comprehensive and interdisciplinary research on the most emerging areas of information science and technology. Including innovative studies on image and speech recognition, human-computer interface, and wireless technologies, this multi-volume book is an ideal source for researchers, academicians, practitioners, and students interested in advanced technological applications and developments.

Author : Management Association, Information Resources
Publisher : IGI Global
ISBN 13 : 1522552111
Total Pages : 1111 pages
Book Rating : 4.16/5 ( download)

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Download or read book Intelligent Transportation and Planning: Breakthroughs in Research and Practice written by Management Association, Information Resources and published by IGI Global. This book was released on 2018-02-02 with total page 1111 pages. Available in PDF, EPUB and Kindle. Book excerpt: From driverless cars to vehicular networks, recent technological advances are being employed to increase road safety and improve driver satisfaction. As with any newly developed technology, researchers must take care to address all concerns, limitations, and dangers before widespread public adoption. Intelligent Transportation and Planning: Breakthroughs in Research and Practice is an innovative reference source for the latest academic material on the applications, management, and planning of intelligent transportation systems. Highlighting a range of topics, such as automatic control, infrastructure systems, and system architecture, this publication is ideally designed for engineers, academics, professionals, and practitioners actively involved in the transportation planning sector.

Author : Sugumaran, Vijayan
Publisher : IGI Global
ISBN 13 : 1605669717
Total Pages : 396 pages
Book Rating : 4.17/5 ( download)

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Download or read book Methodological Advancements in Intelligent Information Technologies: Evolutionary Trends written by Sugumaran, Vijayan and published by IGI Global. This book was released on 2009-10-31 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book provides various aspects of intelligent information technologies as they are applied to organizations to assist in improving productivity through the use of autonomous decision-making systems"--Provided by publisher.