Inside The Campaign

Author : Alex Marland
Publisher : UBC Press
ISBN 13 : 0774864699
Total Pages : 263 pages
Book Rating : 4.95/5 ( download)

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Download or read book Inside the Campaign written by Alex Marland and published by UBC Press. This book was released on 2020-05-01 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inside the Campaign is a behind-the-scenes look at the people involved in an election campaign and the work they do. Each chapter reveals the duties and obstacles faced during the heat of a campaign. Practitioners and political scientists collaborate to present real-world insights that demystify over a dozen occupations, including campaign chairs, fundraisers, advertisers, platform designers, communication personnel, election administrators, political staff, journalists, and pollsters. Inside the Campaign provides an inside look at, and unparalleled understanding of, the nuts and bolts of running a federal campaign in Canada.

Author : Sidney Blumenthal
Publisher : Simon & Schuster
ISBN 13 :
Total Pages : 340 pages
Book Rating : 4.46/5 ( download)

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Download or read book The Permanent Campaign written by Sidney Blumenthal and published by Simon & Schuster. This book was released on 1982 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Jonathan Allen
Publisher : Crown
ISBN 13 : 0553447114
Total Pages : 498 pages
Book Rating : 4.18/5 ( download)

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Download or read book Shattered written by Jonathan Allen and published by Crown. This book was released on 2018-05-01 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 NEW YORK TIMES BESTSELLER It was never supposed to be this close. And of course she was supposed to win. How Hillary Clinton lost the 2016 election to Donald Trump is the riveting story of a sure thing gone off the rails. For every Comey revelation or hindsight acknowledgment about the electorate, no explanation of defeat can begin with anything other than the core problem of Hillary's campaign--the candidate herself. Through deep access to insiders from the top to the bottom of the campaign, political writers Jonathan Allen and Amie Parnes have reconstructed the key decisions and unseized opportunities, the well-intentioned misfires and the hidden thorns that turned a winnable contest into a devastating loss. Drawing on the authors' deep knowledge of Hillary from their previous book, the acclaimed biography HRC, Shattered offers an object lesson in how Hillary herself made victory an uphill battle, how her difficulty articulating a vision irreparably hobbled her impact with voters, and how the campaign failed to internalize the lessons of populist fury from the hard-fought primary against Bernie Sanders. Moving blow-by-blow from the campaign's difficult birth through the bewildering terror of election night, Shattered tells an unforgettable story with urgent lessons both political and personal, filled with revelations that will change the way readers understand just what happened to America on November 8, 2016.

Author : James M. Glaser
Publisher : Yale University Press
ISBN 13 : 9780300077230
Total Pages : 258 pages
Book Rating : 4.38/5 ( download)

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Download or read book Race, Campaign Politics, and the Realignment in the South written by James M. Glaser and published by Yale University Press. This book was released on 1998-09-10 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the Voting Rights Act of 1965, while Republican candidates have carried the South in presidential elections, the Democratic Party has persisted in winning southern congressional elections. Drawing on a wide variety of sources, this text examines this political phenomenon.

Author : William J. Feltus
Publisher : CQ Press
ISBN 13 : 1544316763
Total Pages : 308 pages
Book Rating : 4.65/5 ( download)

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Download or read book Inside Campaigns written by William J. Feltus and published by CQ Press. This book was released on 2018-07-04 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Inside Campaigns: Elections Through the Eyes of Political Professionals is essential reading not only for students interested in running campaigns and for journalism students who want to cover politics, but for campaign operatives generally and journalists who want to raise the level of their game. In fact, it’s good reading for everybody." —Thomas B. Edsall, Columbia Graduate School of Journalism "Much of our useful knowledge sits at the intersection of disciplines. Inside Campaigns demonstrates that through a skillful combination of political science with management in a highly readable and practical format. A first for this field!" —Leonard A. Schlesinger, Baker Foundation Professor-Harvard Business School, President Emeritus-Babson College Inside Campaigns, Second Edition takes readers on a journey into the world of campaign managers. Powered by scores of interviews and surveys of political professionals, the book considers the purpose, potency, and poetry of modern political campaigns in the US. The expert author team draw from years of scholarly research and professional campaign experience to guide readers on a behind-the-scenes tour of the ways campaigns are managed, the strategies that are employed, the roles played by both staff and the candidates, and the affects election outcomes have on American democracy. Readers will develop an understanding of what campaigns do and why they matter, as well as gain practical skills for working in a campaign or advocating for a cause. New to the Second Edition: A case study created from an in-depth interview with Bernie Sanders’ top digital decision-makers describes how the Sanders’ campaign used digital media to harness the energy of their highly motivated base supporters. This case shows students a real-life campaign decision-making situation, and demonstrates how campaigns use new digital media to drive traditional news media coverage. A unique joint interview with the top media buyers from the Clinton and Trump campaigns reveals how each campaign tracked the other’s advertising and adjusted their own advertising based on competitive tracking information. This interview illustrates to students how modern campaigns use media tracking technologies to monitor their opposition and spend tens of millions of dollars at the presidential level. A top Trump digital manager shares inside details of how the Republican National Committee moved quickly to help build out the Trump digital operations after it was clear that Trump would be the party’s presidential nominee. This insight helps students understand how the Trump campaign answered, "What do we tell them?" by testing messages online, including recycling Trump’s personal tweets in instant messages and emails. The differences between how the Clinton and Trump campaigns managed the news media are highlighted in a case study of one journalist’s experiences covering both campaigns. This case study helps the student build skills for becoming a "spinmeister" who handles day-to-day relationships with the news media. The authors’ research surprisingly reveals that, behind the scenes, Trump was much more available to reporters than Clinton, despite Trump’s continuous public attacks on the "fake news media."

Author : Michael C. Bender
Publisher : Hachette UK
ISBN 13 : 1538734818
Total Pages : 491 pages
Book Rating : 4.10/5 ( download)

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Download or read book Frankly, We Did Win This Election written by Michael C. Bender and published by Hachette UK. This book was released on 2021-07-13 with total page 491 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE INSTANT NEW YORK TIMES BESTSELLER! Michael C. Bender, senior White House reporter for the Wall Street Journal, presents a deeply reported account of the 2020 presidential campaign that details how Donald J. Trump became the first incumbent in three decades to lose reelection—and the only one whose defeat culminated in a violent insurrection. Beginning with President Trump’s first impeachment and ending with his second, FRANKLY, WE DID WIN THIS ELECTION chronicles the inside-the-room deliberations between Trump and his campaign team as they opened 2020 with a sleek political operation built to harness a surge of momentum from a bullish economy, a unified Republican Party, and a string of domestic and foreign policy successes—only to watch everything unravel when fortunes suddenly turned. With first-rate sourcing cultivated from five years of covering Trump in the White House and both of his campaigns, Bender brings readers inside the Oval Office, aboard Air Force One, and into the front row of the movement’s signature mega-rallies for the story of an epic election-year convergence of COVID, economic collapse, and civil rights upheaval—and an unorthodox president’s attempt to battle it all. Fresh interviews with Trump, key campaign advisers, and senior administration officials are paired with an exclusive collection of internal campaign memos, emails, and text messages for scores of never-before-reported details about the campaign. FRANKLY, WE DID WIN THIS ELECTION is the inside story of how Trump lost, and the definitive account of his final year in office that draws a straight line from the president’s repeated insistence that he would never lose to the deadly storming of the U.S. Capitol that imperiled one of his most loyal lieutenants—his own vice president.

Author : Katy Tur
Publisher : HarperCollins
ISBN 13 : 0062684949
Total Pages : 227 pages
Book Rating : 4.43/5 ( download)

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Download or read book Unbelievable written by Katy Tur and published by HarperCollins. This book was released on 2017-09-12 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER “Compelling… this book couldn’t be more timely.” – Jill Abramson, New York Times Book Review From the Recipient of the 2017 Walter Cronkite Award for Excellence in Journalism Called "disgraceful," "third-rate," and "not nice" by Donald Trump, NBC News correspondent Katy Tur reported on—and took flak from—the most captivating and volatile presidential candidate in American history. Katy Tur lived out of a suitcase for a year and a half, following Trump around the country, powered by packets of peanut butter and kept clean with dry shampoo. She visited forty states with the candidate, made more than 3,800 live television reports, and tried to endure a gazillion loops of Elton John’s "Tiny Dancer"—a Trump rally playlist staple. From day 1 to day 500, Tur documented Trump’s inconsistencies, fact-checked his falsities, and called him out on his lies. In return, Trump repeatedly singled Tur out. He tried to charm her, intimidate her, and shame her. At one point, he got a crowd so riled up against Tur, Secret Service agents had to walk her to her car. None of it worked. Facts are stubborn. So was Tur. She was part of the first women-led politics team in the history of network news. The Boys on the Bus became the Girls on the Plane. But the circus remained. Through all the long nights, wild scoops, naked chauvinism, dodgy staffers, and fevered debates, no one had a better view than Tur. Unbelievable is her darkly comic, fascinatingly bizarre, and often scary story of how America sent a former reality show host to the White House. It’s also the story of what it was like for Tur to be there as it happened, inside a no-rules world where reporters were spat on, demeaned, and discredited. Tur was a foreign correspondent who came home to her most foreign story of all. Unbelievable is a must-read for anyone who still wakes up and wonders, Is this real life?

Author : Catherine Shaw
Publisher : Routledge
ISBN 13 : 042995882X
Total Pages : 338 pages
Book Rating : 4.23/5 ( download)

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Download or read book The Campaign Manager written by Catherine Shaw and published by Routledge. This book was released on 2018-03-13 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everything you need to know about Vote by Mail! Successful campaign manager and three-term mayor of Ashland, Oregon, Catherine Shaw presents the must-have handbook for navigating local campaigns. This clear and concise handbook gives political novices and veterans alike a detailed, soup-to-nuts plan for organizing, funding, publicizing, and winning local political campaigns. Finding the right message and targeting the right voters are clearly explained through specific examples, anecdotes, and illustrations. Shaw also provides in-depth information on assembling campaign teams and volunteers, canvassing, how to conduct a precinct analysis, and how to campaign on a shoestring budget. The Campaign Manager is an encouraging, lucid presentation of how to win elections at the local level.The sixth edition has been fully revised to include new and expanded coverage of contemporary campaign management-from digital ads and new social media tools to data-driven voter targeting tactics and vote by mail strategies.

Author : Nina Kasniunas
Publisher : Rowman & Littlefield Publishers
ISBN 13 : 1442201770
Total Pages : 233 pages
Book Rating : 4.74/5 ( download)

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Download or read book Campaign Rules written by Nina Kasniunas and published by Rowman & Littlefield Publishers. This book was released on 2009-12-15 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: America may be the most election-crazed nation in the world, boasting roughly 500,000 elected positions nationwide. Not only do we rely heavily on elections to fill government positions, but the frequency of these events far outpaces what is found in other nations. Americans use elections not only to select candidates, but to directly change government policy as well. Referendums and ballot initiatives allow average citizens to vote on policy matters, essentially sidestepping the legislative process. Campaign Rules provides political activists, researchers, and all citizens an easy-to-use reference tool to help sort out the dizzying breadth of state-based electoral rules. Numerous volumes offer information on federal elections, but Campaign Rules is the first to provide detailed information for each state, including: _

Author : Leila Sales
Publisher : Abrams
ISBN 13 : 1683357167
Total Pages : 254 pages
Book Rating : 4.62/5 ( download)

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Download or read book The Campaign written by Leila Sales and published by Abrams. This book was released on 2020-09-29 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Veep meets Parks and Recreation in this hilarious illustrated middle-grade political comedy about a 12-year-old who runs her babysitter’s campaign for mayor For 12-year-old Maddie Polansky, the only good part of school is art class. And though she’s never paid much attention to politics, when she learns that the frontrunner for mayor of her city intends to cut funding for the arts in public schools, the political suddenly becomes very personal. So Maddie persuades her babysitter, Janet, to run for mayor against Lucinda Burghart, art-hating bad guy. Soon, Maddie is thrust into the role of campaign manager, leading not only to humor and hijinks, but to an inspiring story for young readers that talks about activism and what it takes to become an engaged citizen. Maddie and Janet’s adventures on the campaign trail are illustrated by copious black-and-white drawings throughout the book.