Identifying Hidden Needs

Author : K. Goffin
Publisher : Springer
ISBN 13 : 0230294480
Total Pages : 282 pages
Book Rating : 4.86/5 ( download)

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Download or read book Identifying Hidden Needs written by K. Goffin and published by Springer. This book was released on 2010-10-06 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Too many new products fail. New products which are hard to differentiate from existing products won't capture the customer's imagination. The failure is due to a poor understanding of customers' needs. Companies need to take a radical approach to identifying customers' real needs, and this book demonstrates innovative ways to achieve this.

Author : K. Goffin
Publisher : Springer
ISBN 13 : 0230294480
Total Pages : 512 pages
Book Rating : 4.86/5 ( download)

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Download or read book Identifying Hidden Needs written by K. Goffin and published by Springer. This book was released on 2010-10-06 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: Too many new products fail. New products which are hard to differentiate from existing products won't capture the customer's imagination. The failure is due to a poor understanding of customers' needs. Companies need to take a radical approach to identifying customers' real needs, and this book demonstrates innovative ways to achieve this.

Author : M. Szwejczewski
Publisher : Springer
ISBN 13 : 113729230X
Total Pages : 218 pages
Book Rating : 4.08/5 ( download)

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Download or read book Learning From World Class Manufacturers written by M. Szwejczewski and published by Springer. This book was released on 2012-12-04 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Manufacturing managers are still focused on the short-term tactical issues related to their business. Strategic issues tend to receive less attention. However, manufacturing can play an important strategic role. This book helps managers consider the strategic roles their operations can play and to provide guidance as to what actions can be taken.

Author : Nicole Radziwill
Publisher : Quality Press
ISBN 13 : 1951058011
Total Pages : 480 pages
Book Rating : 4.12/5 ( download)

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Download or read book Connected, Intelligent, Automated written by Nicole Radziwill and published by Quality Press. This book was released on 2020-02-01 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: Quality 4.0 is for all industries, and this book is for anyone who wants to learn how Industry 4.0 and Quality 4.0 can help improve quality and performance in their team or company. This comprehensive guide is the culmination of 25 years of research and practice-exploring, implementing, and critically examining the quality and performance improvement aspects of Industry 4.0 technologies. Navigate the connected, intelligent, and automated ecosystems of infrastructure, people, objects, machines, and data. Sift through the noise around AI, AR, big data, blockchain, cybersecurity, and other rising technologies and emerging issues to find the signals for your organization. Discover the value proposition of Quality 4.0 and the leading role for quality professionals to drive successful digital transformation initiatives. The changes ahead are powerful, exciting, and overwhelming-and we can draw on the lessons from past work to mitigate the risks we face today.Connected, Intelligent, Automated provides you with the techniques, philosophies, and broad overall knowledge you need to understand Quality 4.0, and helps you leverage those things for the future success of your enterprise. Chapter 1: Quality 4.0 and the Fourth Industrial Revolution Chapter 2: Connected Ecosystems Chapter 3: Intelligent Agents and Machine Learning Chapter 4: Automation: From Manual Labor to Autonomy Chapter 5: Quality 4.0 Use Cases Across Industries Chapter 6: From Algorithms to Advanced Analytics Chapter 7: Delivering Value and Impact Through Data Science Chapter 8: Data Quality and Data Management Chapter 9: Software Applications & Data Platforms Chapter 10: Blockchain Chapter 11: Performance Excellence Chapter 12: Environment, Health, Safety, Quality (EHSQ), and Cybersecurity Chapter 13: Voice of the Customer (VoC) Chapter 14: Elements of a Quality 4.0 Strategy Chapter 15: Playbook for Transformation N. M. Radziwillspan is Senior VP of Quality and Strategy at Ultranauts, a professional services firm specializing in quality assurance and quality engineering for software, data science, and digital transformation. Radziwill is editor of the journal, Software Quality Professional, an ASQ fellow, and an ASQ-certified Six Sigma Black Belt. Radziwill is one of ASQ's Influential Voices and blogs.

Author : N. Udupa
Publisher : Manipal Universal Press
ISBN 13 : 9382460322
Total Pages : 104 pages
Book Rating : 4.29/5 ( download)

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Download or read book Pharmaceutical Marketing Management written by N. Udupa and published by Manipal Universal Press. This book was released on 2016-01-14 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book begins with a brief overview of Indian and Global Pharmaceutical Market. It discusses unconventional topics related to pharmaceutical marketing. Most of the chapters like Segmentation, Promotional Mix, Consumer Behaviour and Pricing etc, explain the basic concepts with an emphasis on the Pharma perspective. Chapters are updated with recent developments in those fields. Clinical Research has always been under scan, the chapter on clinical research covers the latest amendments and discusses the future trends. Chapter Cosmeceutical gives an overview of Cosmeceutical market scenario and the growth drivers. The book includes a brief note on Ethics.

Author : Ximena Vengoechea
Publisher : Penguin
ISBN 13 : 0593087062
Total Pages : 337 pages
Book Rating : 4.60/5 ( download)

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Download or read book Listen Like You Mean It written by Ximena Vengoechea and published by Penguin. This book was released on 2021-03-30 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Full of revealing, instantly applicable ideas for leveraging your strengths and overcoming your weaknesses.” —Adam Grant, author of Think Again and Originals, and host of the TED podcast WorkLife For many of us, listening is simply something we do on autopilot. We hear just enough of what others say to get our work done, maintain friendships, and be polite with our neighbors. But we miss crucial opportunities to go deeper—to give and receive honest feedback, to make connections that will endure for the long haul, and to discover who people truly are at their core. Fortunately, listening can be improved—and Ximena Vengoechea can show you how. In Listen Like You Mean It, she offers an essential listening guide for our times, revealing tried-and-true strategies honed in her own research sessions and drawn from interviews with marriage counselors, podcast hosts, life coaches, journalists, filmmakers, and other listening experts. Through Vengoechea’s set of scripts, key questions, exercises, and illustrations, you’ll learn to: • Quickly build rapport with strangers • Ask the right questions to deepen a conversation • Pause at the right time to encourage vulnerability • Navigate a conversation that’s gone off the rails Now more than ever, we need to feel heard, connected, and understood in a world that keeps turning up the volume. Warm, funny, and immensely practical, this book shows you how.

Author : David Grayson
Publisher : Routledge
ISBN 13 : 1351277464
Total Pages : 204 pages
Book Rating : 4.64/5 ( download)

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Download or read book Cranfield on Corporate Sustainability written by David Grayson and published by Routledge. This book was released on 2017-09-08 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business schools have a special contribution to make in developing globally responsible, critical and independent-thinking future leaders and managers. In fact, the Cranfield School of Management acknowledges this as one of its important responsibilities. Its core ideology is to transform the practice of learning and create leaders who action their knowledge and become stewards of the common good. Such thinking forms the basis of this book and its theme of developing responsible and ethical leaders for next-generation enterprises. These leaders will be passionate, purposeful and responsible; their primary aim will be to make a difference in the lives of people and create sustainable value premised on sound ethical values. This book aims to provide a roadmap both for business students – the leaders of tomorrow – and for existing and engaged leaders who need support, coaching and counselling to address the challenges of the sustainability agenda. With contributions from more than thirty Cranfield faculty and associates across multiple management disciplines, the book emphasizes the need for cross-disciplinarity when confronting sustainability dilemmas. Many corporate responsibility practitioners find themselves isolated from core business issues. Conversely, many managers in traditional departments have little or no knowledge of what sustainability and corporate responsibility means to their day-to-day role. Today, there is an urgent need for learning, for conversation and for sustainability to become embedded throughout an organization's DNA. Cranfield strives to prepare its students for a work milieu that is increasingly complex, diverse, technologically interconnected, socially networked and where economic and political power shifts see emerging-market economies assuming significant global prominence. This makes for exciting challenges but also requires new mind-sets for the next generation of business men and women. Corporate responsibility, and the tough ethical and governance choices managers have to grapple with, where there are no easy answers, means that business education must embrace the stakeholder model. Leaders need to be able to negotiate their way with confidence around multiple perspectives and conflicting and common interests of stakeholders such as employees and managers, shareholders, trade unions, suppliers and civil society organisations. Business schools need to generate understanding of and sensitivity to this new and changing world of work. Today, the challenge for business schools and business itself is to establish a new maxim: "the business of business is sustainable business". Cranfield on Corporate Sustainability is designed to stimulate debate about what sustainable development means for business and, therefore, on what business schools across the globe should research, teach and advise. This unique book is a manifesto for a new holistic, embedded approach to corporate sustainability management education.

Author : Manuel Laguna
Publisher : CRC Press
ISBN 13 : 0429673337
Total Pages : 526 pages
Book Rating : 4.37/5 ( download)

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Download or read book Business Process Modeling, Simulation and Design written by Manuel Laguna and published by CRC Press. This book was released on 2018-12-07 with total page 526 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Process Modeling, Simulation and Design, Third Edition provides students with a comprehensive coverage of a range of analytical tools used to model, analyze, understand, and ultimately design business processes. The new edition of this very successful textbook includes a wide range of approaches such as graphical flowcharting tools, cycle time and capacity analyses, queuing models, discrete-event simulation, simulation-optimization, and data mining for process analytics. While most textbooks on business process management either focus on the intricacies of computer simulation or managerial aspects of business processes, this textbook does both. It presents the tools to design business processes and management techniques on operating them efficiently. The book focuses on the use of discrete event simulation as the main tool for analyzing, modeling, and designing effective business processes. The integration of graphic user-friendly simulation software enables a systematic approach to create optimal designs.

Author : Kevin William Grant
Publisher : Kevin William Grant
ISBN 13 : 1076233481
Total Pages : 828 pages
Book Rating : 4.86/5 ( download)

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Download or read book Innovation Coaching written by Kevin William Grant and published by Kevin William Grant. This book was released on 2023-07-03 with total page 828 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Innovation Coaching" offers an immersive exploration into the intricate interplay of innovation and mental health while charting the journey of nurturing creativity amidst an ever-changing global landscape. This comprehensive volume combines perspectives from psychology, coaching, entrepreneurship, mental health, and corporate management to integrate a holistic understanding of the innovation ecosystem. Key Highlights: The Power of Failure: Embrace the lessons that setbacks bring. Dive into how businesses can rebound from challenges underpinned by the crucial role of mental well-being. Innovation Fundamentals: Beyond its buzzword status, what truly is innovation? Explore its multi-faceted definitions, the balance between sustaining and disruptive innovation, and best practices that bring ideas to life. Emotions at the Heart of Innovation: More than just a cerebral exercise, innovation is deeply emotional. Delve into how feelings like guilt, anger, and empathy impact and shape the innovation journey. Mental Health & Innovation: The book probes the intertwined relationship between mental health and innovation with compassion and depth. Understand both the exhilarating highs and demanding lows of the creative process and arm yourself with strategies to maintain equilibrium. The Art of Facilitating Innovation: Learn what it takes to create a conducive environment for innovation. From setting up effective teams to the nuances of innovation labs, get insights into fostering a culture of creativity. The Pitfalls of 'Fake' Innovation: Navigate the murky waters between genuine innovation and mere "innovation theater." Recognize the signs, understand the causes, and steer clear of superficial innovation practices. Coaching for Innovation: Enter the transformative realm of coaching. Discover how coaching can catalyze groundbreaking innovation from its historical roots to its modern-day practices. Adapting to Change: In a world in flux, the ability to adapt is paramount. From global phenomena like the COVID-19 pandemic to the tech revolution with artificial intelligence, learn to pivot and harness innovation in times of change. The Art of Moving On: Change is the only constant. Equip yourself with tools and insights to manage career or life transitions with resilience and grace. Final Reflections: Join the author on a personal voyage, recounting their innovation journey and providing a compass for the reader's path forward. "Innovation Coaching" isn't merely a book—it's a compass for those navigating the dynamic seas of innovation and change. Whether you're an entrepreneur, a mental health professional, a coach, a manager, a leader, or simply someone invested in personal growth, this guide offers a treasure trove of insights, strategies, and stories that inspire and instruct. Embrace the odyssey of innovation, and let this book be your guide.

Author : Scott Edinger
Publisher : AMACOM
ISBN 13 : 0814434002
Total Pages : 254 pages
Book Rating : 4.00/5 ( download)

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Download or read book The Hidden Leader written by Scott Edinger and published by AMACOM. This book was released on 2015-02-04 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book helps managers recognize hidden gems in the workplace and learn how to utilize them for their greatest impact. Think you can spot the leaders in your company? Don’t assume that you can identify them by their positions. What about those employees who consistently step up: the field agent who solves a previously intractable problem; the service rep who thinks outside the box and creates unshakeable customer loyalty. These are more than “good employees”, these are “hidden leaders” and they are critical to an organization’s long-term success. Managers today need to make the most of all their resources—and The Hidden Leader shows them how to identify and cultivate these talented but under utilized employees, who: Demonstrate integrity Lead through authentic relationships Focus on results Work from clear customer purpose Fulfill the value promise of the company Don’t settle for the traditional feedback that tells you these are “good employees” who deserve a pat on the back and a 3 percent increase at the end of the year. These hidden leaders will soon be pulled out by another organization giving them the opportunity they deserve. Supported by real-world examples of hidden leaders in action--and QR codes readers can scan for instant access to online assessments--The Hidden Leader helps managers discover these secret saviors and enable them to deliver even greater value to customers.