How The Gringos Stole Tequila

Author : Chantal Martineau
Publisher : Trinity University Press
ISBN 13 : 1595348816
Total Pages : 224 pages
Book Rating : 4.14/5 ( download)

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Download or read book How the Gringos Stole Tequila written by Chantal Martineau and published by Trinity University Press. This book was released on 2019-07-25 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Once little more than party fuel, tequila has graduated to the status of fine sipping spirit. How the Gringos Stole Tequila traces the spirit's evolution in America from frat-house firewater to luxury good. But there's more to the story than tequila as upmarket drinking trend. Author Chantal Martineau spent several years immersing herself in the world of tequila -- traveling to visit distillers and agave farmers in Mexico, meeting and tasting with leading experts and mixologists around the United States, and interviewing academics on either side of the border who have studied the spirit. The result is a book that offers readers a glimpse into the social history and ongoing impact of this one-of-a-kind drink. It addresses issues surrounding the sustainability of the limited resource that is agave, the preservation of traditional production methods, and the agave advocacy movement that has grown up alongside the spirit's swelling popularity. In addition to discussing the culture and politics of Mexico's most popular export, this book also takes readers on a colorful tour of the country's Tequila Trail, as well as introducing them to the mother of tequila: mezcal.

Author :
Publisher : Trinity University Press
ISBN 13 : 1595348247
Total Pages : 167 pages
Book Rating : 4.41/5 ( download)

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Download or read book The Spirit of Tequila written by and published by Trinity University Press. This book was released on 2017-11-01 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: Agave dates back to the Aztec civilization as an important crop in Mexico. Since the 1600s, the people of western Mexico have cultivated blue agave from the red volcanic soil that blankets the region, to make what we know as tequila. The Spirit of Tequila celebrates the tradition, culture, and myth of this iconic drink. Joel Salcido traveled across the state of Jalisco capturing images of distilleries and artisanal tequileras, including blue agave fields at sunset, the agave's pineapple-like centers (piñas), elegantly shadowed barrel rooms (añejos), and, of course, the agave farmers themselves. Nearly ninety photographs, taken with a medium format camera—some in full-color, some in duotone—reveal not only the tequila making process but also the region’s traditions of culture and religion. Haunting and beautiful, a church spire is juxtaposed with a firework celebration in honor of the Virgen de Guadalupe. A Mexican charro rides through the streets of Arandas. Near Atotonilco, a horse pulls a traditional plow through the fields to irrigate. Exploring the rooms and techniques hidden in the distilleries of legendary tequilas Herradura, Sauza, Jose Cuervo, Don Julio, and others, The Spirit of Tequila celebrates a craft that is rooted deep in the culture of Mexico.

Author : Ron Cooper
Publisher : Ten Speed Press
ISBN 13 : 0399579001
Total Pages : 274 pages
Book Rating : 4.04/5 ( download)

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Download or read book Finding Mezcal written by Ron Cooper and published by Ten Speed Press. This book was released on 2018-06-12 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this groundbreaking and deeply personal book, Ron Cooper—a leading voice in the artisanal mezcal movement, and the person largely responsible for popularizing the spirit in the United States—shares everything he knows about this storied, culturally rich, and now hugely in-demand spirit, along with 40 recipes. In 1990, artist Ron Cooper was collaborating with craftspeople in Oaxaca, Mexico, when he found mezcal—or, as he likes to say, mezcal found him. This traditional spirit was virtually unknown in the United States at the time, and Cooper founded Del Maguey Single Village Mezcal in order to import it. Finding Mezcal recounts Cooper's love affair with the spirit and the people who make it; its meteoric rise in popularity; and the delicate balance between sharing mezcal with the world and facilitating its preservation. Each chapter introduces a new mezcal, its producer, and its place of origin, while also covering mezcal production methods and the botany of the maguey (aka agave) plant, from which mezcal is distilled. Featuring 40 recipes developed for Del Maguey by chefs and bartenders from around the world, the book is copiously illustrated with photographs, as well as Cooper's artwork and that of his friend Ken Price, who illustrated Del Maguey's now-iconic labels.

Author : Chantal Martineau
Publisher : Rowman & Littlefield
ISBN 13 : 0762761806
Total Pages : 259 pages
Book Rating : 4.07/5 ( download)

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Download or read book Knack Calorie Counter Cookbook written by Chantal Martineau and published by Rowman & Littlefield. This book was released on with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Ian Williams
Publisher : Reaktion Books
ISBN 13 : 178023435X
Total Pages : 178 pages
Book Rating : 4.59/5 ( download)

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Download or read book Tequila written by Ian Williams and published by Reaktion Books. This book was released on 2015-05-15 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are few places on earth besides Mexico that have the climate to grow the agave plant necessary for producing tequila and even fewer that have the patience to wait the 10 years required before the plant becomes usable. Just like the grapes used to produce champagne must be grown in the Champagne region of France, tequila can only be made from the Blue Agave found in the state of Jalisco, and certain regions in the states of Nayarit, Guanajuato, Michoacan, and Tamaulipas. Since its beginnings as "pulque," a drink created by the Mayans, Olmecs, and Aztecs from the fermented sap of the agave plant, tequila has grown in popularity, and is now consumed in bars and homes worldwide. In "Tequila, " Ian Williams presents a lively history of this unusual liquor. With quotes from tequila makers, drinkers, and growers, as well as illustrations from farms and stills across Mexico, Williams relates the beginnings of tequila and how it was introduced into the global market, tracking its evolution from a cheap spirit associated with binge drinking, to a complex drink savored by connoisseurs today. "

Author : Sarah Bowen
Publisher : Univ of California Press
ISBN 13 : 0520962583
Total Pages : 280 pages
Book Rating : 4.83/5 ( download)

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Download or read book Divided Spirits written by Sarah Bowen and published by Univ of California Press. This book was released on 2015-10-01 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Divided Spirits tells the stories of tequila and mezcal, two of Mexico’s most iconic products. In doing so, the book illustrates how neoliberalism influences the production, branding, and regulation of local foods and drinks. It also challenges the strategy of relying on “alternative” markets to protect food cultures and rural livelihoods. In recent years, as consumers increasingly demand to connect with the people and places that produce their food, the concept of terroir—the taste of place—has become more and more prominent. Tequila and mezcal are both protected by denominations of origin (DOs), legal designations that aim to guarantee a product’s authenticity based on its link to terroir. Advocates argue that the DOs expand market opportunities, protect cultural heritage, and ensure the reputation of Mexico’s national spirits. Yet this book shows how the institutions that are supposed to guard “the legacy of all Mexicans” often fail those who are most in need of protection: the small producers, agave farmers, and other workers who have been making tequila and mezcal for generations. The consequences—for the quality and taste of tequila and mezcal, and for communities throughout Mexico—are stark. Divided Spirits suggests that we must move beyond market-based models if we want to safeguard local products and the people who make them. Instead, we need systems of production, consumption, and oversight that are more democratic, more inclusive, and more participatory. Lasting change is unlikely without the involvement of the state and a sustained commitment to addressing inequality and supporting rural development.

Author : Ana Guadalupe Valenzuela Zapata
Publisher : University of Arizona Press
ISBN 13 : 9780816519385
Total Pages : 162 pages
Book Rating : 4.82/5 ( download)

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Download or read book Tequila written by Ana Guadalupe Valenzuela Zapata and published by University of Arizona Press. This book was released on 2003 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive guide to tequila's varieties, production and history shares marks of distinction for connoisseurs and highlights the link between artisanal agave cultivation and final flavor, arguing for a return to cultivation of heritage crops.

Author : Jos? Angel Guti?rrez
Publisher : Arte Publico Press
ISBN 13 : 9781611920932
Total Pages : 244 pages
Book Rating : 4.30/5 ( download)

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Download or read book Chicano Manual on How to Handle Gringos written by Jos? Angel Guti?rrez and published by Arte Publico Press. This book was released on 2003-04-30 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Under this somewhat threatening title, the renowned civil rights leader Jos? Angel Guti?rrez provides a guidebook to minority empowerment through the use of analysis, practical experience and anecdote. His primary goal is the conversion of Latino demographic power into educational, economic and political power. In an incisive introduction, Guti?rrez analyzes the types of power and evaluates Chicano and Latino access to power at various levels in U.S. society. In very plain, down-to-earth language and examples, Guti?rrez takes pains to make his broad knowledge and experience available to everyone, but especially to those who want to be activists for themselves and their communities. For him the empowerment of a minority or working-class person can transfer into greater empowerment of the whole community. This manual penned by the founder of the only successful Hispanic political party, La Raza Unida, brings together an impressive breadth of models to either follow or avoid. Quite often, Guti?rrezÍs voice is not only the seasoned voice of reason, but also that of humor, wry wit and satire. If nothing else, The Chicano Manual on How to Handle Gringos is a wonderful survey of the Chicano and Latino community on the move in all spheres of life in the United States on the very eve of its demographic and cultural ascendancy.

Author : John Reed
Publisher :
ISBN 13 :
Total Pages : 325 pages
Book Rating : 4.23/5 ( download)

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Download or read book Insurgent Mexico written by John Reed and published by . This book was released on 1914 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Thomas Bullock
Publisher : Createspace Independent Publishing Platform
ISBN 13 :
Total Pages : 66 pages
Book Rating : 4.33/5 ( download)

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Download or read book The Ideal Bartender written by Thomas Bullock and published by Createspace Independent Publishing Platform. This book was released on 1917 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete reproduction of the Vintage Cocktail Book "The Ideal Bartender" originally published in 1917. Tom Bullock became to be a well-recognized bartender of the time at St. Louis Country Club, where he served for government officials and other elite members. G.H. Walker, grandfather of George W. Bush was one of the big fans of Bullock's cocktails and wrote the indroduction. After publishing this cocktail book, Prohibition made Bullock's profession illegal, yet bartending culture was stronger than ever, bartenders were well paid and tipped for supplying public a illegal substance of alcohol. Bullock moved frequently and changed professions during the dry period, but kept bartending at St. Louis Country Club where people could still drink. The country club did not keep the records on him working there. Feel free to take a look at our complete Reprint Catalog of Vintage Cocktail Books at www.VintageCocktailBooks.com