Hizmet Pazarlamasi Saglikta Guncel Konular Inceleme Ve Deneyimler

Author : YRD. DOÇ. DR. Sefer GÜMÜŞ
Publisher : Hiperlink eğit.ilet.yay.san.tic.ve ltd.sti.
ISBN 13 : 6059143741
Total Pages : pages
Book Rating : 4.45/5 ( download)

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Download or read book Hizmet Pazarlaması (Sağlıkta Güncel Konular, İnceleme ve Deneyimler) written by YRD. DOÇ. DR. Sefer GÜMÜŞ and published by Hiperlink eğit.ilet.yay.san.tic.ve ltd.sti.. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Dünya ve teknoloji çok hızlı süreçlerde değişiyor. İnsanlar teknolojiyi geliştiriyor ve güncelliyor. Uygulamalar, deneyimler ve sermaye bilgi ve bilim sayesinde değişiyor. Bütün bu değişme ve gelişmeler bilgi sayesinde olmakta, bilgi de bilimle örgütlenmektedir. Bilgi doğuştan başlamakta ve sonraki süreçlerde devam etmektedir. Bilgiyi sağlamak ve edinmeye çalışmak, sermaye ve kurumsallaşma ile sağlanır. Bilgi, kurum ve kuruluşlarda örgütlenir, güncellenir, uygulanır ve üretimde hizmet olarak şekillenir. Hizmet üretimi ve eylemini bilgi ve deneyimle, paylaşımlar sağlar. Bilgiler saklanmaz ve saklanmamalıdır. Paylaşılmayan bilgi ve deneyim kendisine zarar verir. Bilginin yazıldığı ve koruma altına alındığı değişkenler yazılı ve dijital kaynaklardır. Günümüz dünyasında bilginin paylaşımı çeşitli nedenlerle yapılmamaktadır. Bu güçlü değişkene ulaşmak için çok çeşitli yöntemler kullanılmaktadır. Bilgi, eğitimi sağlar. Kurumları ve kuruluşları bilgilendirir. Örgütler, ülkesine ve insanları ile hedef kitlelere yardım sağlar, bu sayede ülkeler değişir ve gelişir.

Author : Selcen Ozturkcan
Publisher : Emerald Group Publishing
ISBN 13 : 1787145581
Total Pages : 477 pages
Book Rating : 4.80/5 ( download)

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Download or read book Marketing Management in Turkey written by Selcen Ozturkcan and published by Emerald Group Publishing. This book was released on 2018-07-30 with total page 477 pages. Available in PDF, EPUB and Kindle. Book excerpt: Elif Yolbulan Okan and Selcen Ozturkcan examine marketing opportunities, market potential, and standardization and customization opportunities available within one of the fastest growing of the world's emerging economies—namely, the Turkish economy, which according to a recent PWC report could outstrip the Italian economy by 2030 in many areas.

Author : Mehak Anjum Siddiquei
Publisher : IJOPEC Publications
ISBN 13 : 0993211836
Total Pages : 148 pages
Book Rating : 4.36/5 ( download)

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Download or read book Political Economy of Globalization: Financialization & Crises written by Mehak Anjum Siddiquei and published by IJOPEC Publications. This book was released on 2016-12-28 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited book is a collection of selected papers, presented at the International Conference of Political Economy (ICOPEC 2016). The deliberate employment of the term “political economy” in the title “International Conference of Political Economy” implies the fact that economics is perceived as an integral part of social phenomena in the International Conference of Political Economy (ICOPEC). Accordingly, even if economic institutions and relations form the foundations of society in the contemporary world, economic development is dependent on social power and dynamics, while economic policies, per se, are shaped by not only technical processes but also diverse interests and choices. Within this context, politics is involved in every encounter between different economic classes, social groups and genders being shaped by the visions of a better life as the subject matter of philosophy, ethics and religion and at times it finds its best expression in art. Law, on the other hand, is the embodiment of all social relations which are, in their essence, political. Thus, this conference does not reduce society to market relations only, despite positioning the economy in the heart of social relations. Above all, it considers the society as a political entity. Indeed, everything constitutes the subject matter of politics. The arguments in favour of purifying market relations from the influence of politics and the discourse that they take place on their own right serve to disguise the conflicts of interest and power asymmetries inherent therein. This conference regards man as homo politicus, as Aristoteles put it, rather than homo economicus. In 2016, ICOPEC conferences were turned into a conference series with its 7th conference and the main theme of the 7th conference was determined as “State, Economic Policy, Taxation and Development". IJOPEC Publication has undertaken to publish selected papers, presented at this conference in English and Turkish, in five different edited books. In the 90s the phenomena of globalization managed to dominate political, popular, and academic debates. While reading a newspaper or a book, watching television, surfing the Internet, or participating in a demonstration we come across the links of globalization in our everyday lives. Globalization as a wide term is variously blamed or credited with a huge range of negative effects, e. g. it is often related to social problems ranging from famine to floods, from pollution to poverty, and from rural depopulation to urban overcrowding. On the contrary, globalization can be also considered as the source of success in development, for instance decrease in the poverty levels, economic prosperity and growth, better services, and enhanced awareness of human rights. Nevertheless, some sceptics of the benefits from globalization have also described the potential ways in transforming political, economic, and social relations within and between countries. This transformation may lead to the benefit of human welfare worldwide. T İsmail Şiriner, Bryan Christiansen, Julia Dobreva (Introduction: Political Economy of Globalization: Financialization & Crises) 10 Since the 80s, we can observe a significant increase in the role of the financial sector. This progress is often referred to as financialization. Financialization has many features and affects numerous different economic entities (Epstein 2015; Stockhammer 2013). One key component is the magnificent growth of the financial sector. Greenwood & Scharfstein (2013) point out a massive rise of the financial service sector in the USA during the last 30 years. The growth can be proved either by the financial sector’s share in GDP, the quantity of financial assets, or by employment and average wages in the financial sector. But this growth is not related to the USA; although to a softer scope, similar processes can also be observed in other OECD countries (Philippon & Reshel 2013). The financial rise has its base in the deregulation and liberalization of the financial (and economic) system. From this point of view, financialization is the cause rather than the effect. This is the major difference compared to the other approaches. Financialization can affect the macro-economy through four main channels. These are income distribution, investment in capital stock, household debt, and net exports and current account balances. As a correction, it is discussed that economic structures governed by financialization should be addressed on four dimensions: a) re-regulation and reduction of the financial sector, b) redistribution of income from top to bottom and from capital to labour, c) re-orientation of macroeconomic policies to stabilize domestic demand at non-inflationary full employment levels, and eventually d) re-creation of international monetary and economic policy coordination.

Author : Sevcan Güneş
Publisher : IJOPEC Publication
ISBN 13 : 0993211852
Total Pages : 145 pages
Book Rating : 4.50/5 ( download)

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Download or read book Economic Development: Social & Political Interactions written by Sevcan Güneş and published by IJOPEC Publication. This book was released on 2016-11-15 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Conference of Political Economy (ICOPEC), takes as a goal to identify and analyze the status of its age, held its first conference with the theme "International Political Economy: Adam Smith Today " in 2009. Following the ICOPEC conference, JOPEC Publication started to be published in 2010. JOPEC Publication aims at searching required alternatives, in addition to existing alternatives, with a critical approach, has been the main supporter of ICOPEC conference by including the studies in this context. In 2016, the main theme of the 7th conference was determined as “State, Economic Policy, Taxation and Development". IJOPEC Publication has undertaken to publish the papers, presented at this conference in English and Turkish, as an e-book. Day by day, the economic development phenomenon increases its importance in terms of its content and it is described as a science that deals with the prosperity and development of the societies within the qualitative and quantitative aspects of their structural changes. Economic development, along with being economic, emphasizes and contains structural change in social, political and cultural fields and prosperity increasing as a whole. In this context, it is important to analyze different aspects and scopes of development. For this reason, “Economic Development in the Context of Social and Political Interactions” has come to light as a collective study of many academicians from various universities and it is prepared with interdisciplinary point of view. is work deals with economic development phenomenon sophisticatedly and presents both its theoretical and practical implications for the benefit of higher education and those who interest in the subject.

Author : Murat Aydın
Publisher : Ijopec Publication
ISBN 13 : 1912503158
Total Pages : pages
Book Rating : 4.55/5 ( download)

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Download or read book Current Debates in Public Finance Public Administration & Environmental Studies written by Murat Aydın and published by Ijopec Publication. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : PR Smith
Publisher : Routledge
ISBN 13 : 113600338X
Total Pages : 357 pages
Book Rating : 4.87/5 ( download)

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Download or read book eMarketing eXcellence written by PR Smith and published by Routledge. This book was released on 2012-10-12 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'eMarketing eXcellence' offers an exciting new approach to help you build a customer-driven e-business. As the core text for the CIM's E-marketing award, the book offers a highly structured and accessible guide to a critical subject, providing a useful reference point for all students and managers involved in marketing strategy and implementation. A practical guide to creating and executing e-marketing plans, this book combines established approaches to marketing planning with the creative use of new e-models and e-tools. It is designed to support both marketers who are integrating e-marketing into their existing marketing and communications strategies and experienced e-marketers looking to optimise their e-marketing. The book shows how to: · Draw up an outline e-marketing plan · Evaluate and apply e-marketing principles & models · Integrate online and offline communications · Implement customer-driven e-marketing · Reduce costly trial and error · Measure and enhance your e-marketing · Drive your e-business forward As the core text for the CIM's new professional E-marketing Award, it provides comprehensive, critical coverage of the key areas of e-marketing planning for marketing professionals. Established marketing concepts such as customer relationship management, the marketing mix and the widely adopted SOSTAC® planning system, are re-examined in the new media context - and new approaches are defined, including business models, traffic building and web site design.

Author : Susan Riddick-Grisham
Publisher : CRC Press
ISBN 13 : 1439803587
Total Pages : 1054 pages
Book Rating : 4.85/5 ( download)

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Download or read book Pediatric Life Care Planning and Case Management, Second Edition written by Susan Riddick-Grisham and published by CRC Press. This book was released on 2011-04-26 with total page 1054 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pediatric Life Care Planning and Case Management provides a comprehensive and unique reference that goes beyond the clinical discussion to include legal and financial aspects, life expectancy data, and assistive technology. It also includes case samples of actual plans related to specific conditions. The book is divided into five parts: Normal Growth and Development of Children describes the normal growth and development and the cognitive and psychosocial development of children. The Roles of the Life Care Plan Team details the roles of members of a life care plan team, from the pediatric care manager and life care planner to the vocational rehabilitation consultant, among others. Chronic Conditions and Disability States offers guidelines for life care planning for children with a wide range of chronic health conditions and disabilities, including traumatic injuries and organ transplants. Forensic Considerations examines life care planning in legal cases, life expectancy issues, and life care plan foundation strategies and requirements. Special Issues discusses assistive technology, medical homes, funding sources, and ethical issues in caring for children with special needs—including a mother’s perspective on caring for her son. With contributions from highly respected professionals, this text provides a guide for life care planners, health-care professionals, education specialists, insurance decision makers, attorneys, and families who work with children with special health-care needs.

Author : Mariana Amatullo
Publisher : Routledge
ISBN 13 : 1000464512
Total Pages : 487 pages
Book Rating : 4.11/5 ( download)

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Download or read book Design for Social Innovation written by Mariana Amatullo and published by Routledge. This book was released on 2021-11-29 with total page 487 pages. Available in PDF, EPUB and Kindle. Book excerpt: The United Nations, Australia Post, and governments in the UK, Finland, Taiwan, France, Brazil, and Israel are just a few of the organizations and groups utilizing design to drive social change. Grounded by a global survey in sectors as diverse as public health, urban planning, economic development, education, humanitarian response, cultural heritage, and civil rights, Design for Social Innovation captures these stories and more through 45 richly illustrated case studies from six continents. From advocating to understanding and everything in between, these cases demonstrate how designers shape new products, services, and systems while transforming organizations and supporting individual growth. How is this work similar or different around the world? How are designers building sustainable business practices with this work? Why are organizations investing in design capabilities? What evidence do we have of impact by design? Leading practitioners and educators, brought together in seven dynamic roundtable discussions, provide context to the case studies. Design for Social Innovation is a must-have for professionals, organizations, and educators in design, philanthropy, social innovation, and entrepreneurship. This book marks the first attempt to define the contours of a global overview that showcases the cultural, economic, and organizational levers propelling design for social innovation forward today.

Author : Florian Daniel
Publisher : Springer Science & Business Media
ISBN 13 : 3642281079
Total Pages : 534 pages
Book Rating : 4.75/5 ( download)

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Download or read book Business Process Management Workshops written by Florian Daniel and published by Springer Science & Business Media. This book was released on 2012-01-25 with total page 534 pages. Available in PDF, EPUB and Kindle. Book excerpt: LNBIP 99 and LNBIP 100 together constitute the thoroughly refereed proceedings of 12 international workshops held in Clermont-Ferrand, France, in conjunction with the 9th International Conference on Business Process Management, BPM 2011, in August 2011. The 12 workshops focused on Business Process Design (BPD 2011), Business Process Intelligence (BPI 2011), Business Process Management and Social Software (BPMS2 2011), Cross-Enterprise Collaboration (CEC 2011), Empirical Research in Business Process Management (ER-BPM 2011), Event-Driven Business Process Management (edBPM 2011), Process Model Collections (PMC 2011), Process-Aware Logistics Systems (PALS 2011), Process-Oriented Systems in Healthcare (ProHealth 2011), Reuse in Business Process Management (rBPM 2011), Traceability and Compliance of Semi-Structured Processes (TC4SP 2011), and Workflow Security Audit and Certification (WfSAC 2011). In addition, the proceedings also include the Process Mining Manifesto (as an Open Access Paper), which has been jointly developed by more than 70 scientists, consultants, software vendors, and end-users. LNBIP 99 contains the revised and extended papers from BPD 2011, BPI 2011 (including the Process Mining Manifesto), BPMS2 2011, CEC 2011, ER-BPM 2011, and edBPM 2011.

Author :
Publisher :
ISBN 13 : 9781642247015
Total Pages : 308 pages
Book Rating : 4.14/5 ( download)

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Download or read book Emergency and Crisis Management written by and published by . This book was released on 2020-10 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Humans today are facing numerous serious crises, be economic, social, environmental, but the most destructive are security crises that end up with ridiculous wars, killing thousands every year and displacing millions of others. Indeed, most of those destructive conflicts could be avoided if the parties involved embracing wisdom by placing mutual interests ahead of their own desires and choosing patience and mediation over arrogance and aggression, particularly when conflicts and crises do not create nations and civilizations, but rather kill all. Today's crises carry new problems to be addressed and the theoretical structures that have been established by numerous academics may not be adequate to tackle them. This book compiles the state of art research and developments in emergency and crisis management. The first chapter of this book informs modern time academic work on crisis including crisis and its link with other fields, crisis management theories, factors affecting the crisis management, leadership in crisis situations, and ethics. Furthermore, emerging trends in disaster risk management have been covered. Moreover, in further chapters, the book highlights about information support of crisis management challenges to coordination; position tracking and GIS in search and rescue operations; problems and countermeasures of local emergency management; public awareness and education for flooding disasters; potential linkages between social capital, flood risk perceptions, and self-efficacy; and conceptualizing individual and household disaster preparedness. Disaster risk management (DRM) is undergoing noteworthy changes, reflecting the broader shifts in global and local levels of governance. The way disaster risk management (DRM) is conducted has been reshaped by the processes often referred to as globalization. Technological innovation in communications has fundamentally driven the transformation of the global economy and with it the way our world is structured. Therefore, finally, the book concludes with the emergence of a globalized system for disaster risk management and challenges for appropriate governance.