Hit Makers

Author : Derek Thompson
Publisher : Penguin
ISBN 13 : 110198032X
Total Pages : 354 pages
Book Rating : 4.23/5 ( download)

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Download or read book Hit Makers written by Derek Thompson and published by Penguin. This book was released on 2017 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: "An Atlantic senior editor presents an investigation into the lucrative quality of popularity in the 21st century to share economic insights into what makes ideas, productions and products successful, "--NoveList.

Author : Derek Thompson
Publisher : Penguin
ISBN 13 : 1101980346
Total Pages : 368 pages
Book Rating : 4.47/5 ( download)

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Download or read book Hit Makers written by Derek Thompson and published by Penguin. This book was released on 2017-02-07 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: NATIONAL BESTSELLER A Book of the Year Selection for Inc. and Library Journal “This book picks up where The Tipping Point left off." -- Adam Grant, Wharton professor and New York Times bestselling author of ORIGINALS and GIVE AND TAKE Nothing “goes viral.” If you think a popular movie, song, or app came out of nowhere to become a word-of-mouth success in today’s crowded media environment, you’re missing the real story. Each blockbuster has a secret history—of power, influence, dark broadcasters, and passionate cults that turn some new products into cultural phenomena. Even the most brilliant ideas wither in obscurity if they fail to connect with the right network, and the consumers that matter most aren't the early adopters, but rather their friends, followers, and imitators -- the audience of your audience. In his groundbreaking investigation, Atlantic senior editor Derek Thompson uncovers the hidden psychology of why we like what we like and reveals the economics of cultural markets that invisibly shape our lives. Shattering the sentimental myths of hit-making that dominate pop culture and business, Thompson shows quality is insufficient for success, nobody has "good taste," and some of the most popular products in history were one bad break away from utter failure. It may be a new world, but there are some enduring truths to what audiences and consumers want. People love a familiar surprise: a product that is bold, yet sneakily recognizable. Every business, every artist, every person looking to promote themselves and their work wants to know what makes some works so successful while others disappear. Hit Makers is a magical mystery tour through the last century of pop culture blockbusters and the most valuable currency of the twenty-first century—people’s attention. From the dawn of impressionist art to the future of Facebook, from small Etsy designers to the origin of Star Wars, Derek Thompson leaves no pet rock unturned to tell the fascinating story of how culture happens and why things become popular. In Hit Makers, Derek Thompson investigates: · The secret link between ESPN's sticky programming and the The Weeknd's catchy choruses · Why Facebook is today’s most important newspaper · How advertising critics predicted Donald Trump · The 5th grader who accidentally launched "Rock Around the Clock," the biggest hit in rock and roll history · How Barack Obama and his speechwriters think of themselves as songwriters · How Disney conquered the world—but the future of hits belongs to savvy amateurs and individuals · The French collector who accidentally created the Impressionist canon · Quantitative evidence that the biggest music hits aren’t always the best · Why almost all Hollywood blockbusters are sequels, reboots, and adaptations · Why one year--1991--is responsible for the way pop music sounds today · Why another year --1932--created the business model of film · How data scientists proved that “going viral” is a myth · How 19th century immigration patterns explain the most heard song in the Western Hemisphere

Author : Arie Kaplan
Publisher : Millbrook Press
ISBN 13 : 1512456497
Total Pages : 64 pages
Book Rating : 4.93/5 ( download)

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Download or read book American Pop written by Arie Kaplan and published by Millbrook Press. This book was released on 2017-01-01 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: Audisee® eBooks with Audio combine professional narration and sentence highlighting for an engaging read aloud experience! Throbbing disco beats boom at the club. Crowds move to the lively beat of dance pop hits. Fans scream and cheer for teen idols. These are the sounds of pop. After Elvis hit the scene in the 1950s, a distinct youth taste in popular music began to emerge. The sound of pop music has varied greatly in the decades since Elvis, ranging from rock to disco to boy bands to dance pop. But all pop music is defined by catchy melodies and a broad appeal to teens. Find out how it all began. Learn about MTV's role in shaping pop music. Discover the stories of bubblegum pop groups, family bands, dance-pop idols, and disco sensations. And read more about legends such as Paul Anka, Madonna, the Jackson Five, and Katy Perry.

Author : Jim “The Rookie” Morris
Publisher : Savio Republic
ISBN 13 : 1682617971
Total Pages : 208 pages
Book Rating : 4.77/5 ( download)

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Download or read book Dream Makers written by Jim “The Rookie” Morris and published by Savio Republic. This book was released on 2020-06-23 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jim Morris is no stranger to big dreams. Since he was five years old, he passionately yearned to play baseball in the major leagues. However, despite all his hard work and determination, a series of unfortunate events and injuries scuttled his career before he was twenty-five. Doctors told him he would never play again. Then at age thirty-five—after a string of highly implausible events and at an age when most players are retiring—Morris found himself on the mound as a relief pitcher for the Tampa Bay Devil Rays. His return to the game was so incredible that Disney made his story into a heartwarming film—The Rookie—with a stellar performance by Dennis Quaid. It was released to popular acclaim and was a huge box office success. It won the ESPY for Best Sports Movie in 2002 and the CAMIE award for Character and Morality in Entertainment. Dream Makers picks up where The Rookie left off. This compelling memoir explores the untapped territory of Morris’s life, including his contentious relationship with his father, his incessant and grueling struggle with pain and addiction, the mentorship with his wise and loving grandfather who kept him grounded, and the resolve and faith that drove him to overcome every tribulation. Dream Makers explores the transformative power of surrounding yourself with the best, most accomplished people possible—inspiring you to overcome life’s obstacles and achieve your dreams. Life can come at you fast, but with God, all things are possible. “It’s not about me. It’s what God can do through me.”

Author : Tommy Mottola
Publisher : Grand Central Publishing
ISBN 13 : 1455505439
Total Pages : 315 pages
Book Rating : 4.32/5 ( download)

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Download or read book Hitmaker written by Tommy Mottola and published by Grand Central Publishing. This book was released on 2013-01-29 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: Much has been written about Tommy Mottola, one of the most powerful, visionary, and successful executives in the history of the music industry. He discovered, developed and launched the careers of many superstars, including Mariah Carey, Celine Dion, Shakira, Jennifer Lopez and Gloria Estefan, and is credited with creating the "Latin Explosion." He has had the privilege of working alongside Bruce Springsteen, Billy Joel, Bob Dylan, Beyonce, Michael Jackson, Barbara Streisand, the Dixie Chicks, Pearl Jam, Aerosmith, Tony Bennett, and Ozzy Osbourne, amongst other music giants. This is his story--a story of the modern music industry, from Elvis to the iPod--through the eyes of the man who made much of it happen. Hitmaker recounts how a kid from the Bronx--and a college dropout--became one of the music industry's most creative and controversial CEOs. For the first time, Tommy lays bare the facts behind the most sensational aspects of his life, such as being married to and developing the career of Mariah Carey, managing Michael Jackson's emotional ups and downs, and the power struggle with his onetime boss and mentor Walter Yetnikoff. Hitmaker will take you inside this world of power, money, and fame as he recounts the fascinating dealings with countless icons, and what it was like to be at the top when the business suddenly changed. Tommy's story is one that will never be duplicated--and here it is, in his own voice, for the first time.

Author : Terri Dougherty
Publisher : Simon and Schuster
ISBN 13 : 1422294641
Total Pages : 64 pages
Book Rating : 4.42/5 ( download)

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Download or read book The Story of Cash Money Records written by Terri Dougherty and published by Simon and Schuster. This book was released on 2014-09-29 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: Founded in New Orleans in the early 1990s, Cash Money Records faced an uphill battle as it struggled to gain respect. Brothers Bryan "Baby" Williams and Ronald "Slim" Williams started the label by recording New Orleans artists who were part of the local " bounce music" scene. The label's young rappers, including Juvenile, B.G., and Turk, worked hard to deliver hits, but inner turmoil almost derailed Cash Money's success. The breakout success of Lil Wayne, who became the label's biggest star and even served as its president for a time, helped Cash Money survive during a difficult decade. Today stars like Drake and Nicki Minaj are helping to make Cash Money Records a household name in the hip-hop world.

Author : John Seabrook
Publisher : W. W. Norton & Company
ISBN 13 : 0393241939
Total Pages : 326 pages
Book Rating : 4.38/5 ( download)

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Download or read book The Song Machine: Inside the Hit Factory written by John Seabrook and published by W. W. Norton & Company. This book was released on 2015-10-05 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: "An utterly satisfying examination of the business of popular music." —Nathaniel Rich, The Atlantic There’s a reason today’s ubiquitous pop hits are so hard to ignore—they’re designed that way. The Song Machine goes behind the scenes to offer an insider’s look at the global hit factories manufacturing the songs that have everyone hooked. Full of vivid, unexpected characters—alongside industry heavy-hitters like Katy Perry, Rihanna, Max Martin, and Ester Dean—this fascinating journey into the strange world of pop music reveals how a new approach to crafting smash hits is transforming marketing, technology, and even listeners’ brains. You’ll never think about music the same way again. A Wall Street Journal Best Business Book

Author : Anita Elberse
Publisher : Henry Holt and Company
ISBN 13 : 142994532X
Total Pages : 321 pages
Book Rating : 4.25/5 ( download)

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Download or read book Blockbusters written by Anita Elberse and published by Henry Holt and Company. This book was released on 2013-10-15 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why the future of popular culture will revolve around ever bigger bets on entertainment products, by one of Harvard Business School's most popular professors What's behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Entertainment, and the NFL—along with such stars as Jay-Z, Lady Gaga, and LeBron James? Which strategies give leaders in film, television, music, publishing, and sports an edge over their rivals? Anita Elberse, Harvard Business School's expert on the entertainment industry, has done pioneering research on the worlds of media and sports for more than a decade. Now, in this groundbreaking book, she explains a powerful truth about the fiercely competitive world of entertainment: building a business around blockbuster products—the movies, television shows, songs, and books that are hugely expensive to produce and market—is the surest path to long-term success. Along the way, she reveals why entertainment executives often spend outrageous amounts of money in search of the next blockbuster, why superstars are paid unimaginable sums, and how digital technologies are transforming the entertainment landscape. Full of inside stories emerging from Elberse's unprecedented access to some of the world's most successful entertainment brands, Blockbusters is destined to become required reading for anyone seeking to understand how the entertainment industry really works—and how to navigate today's high-stakes business world at large.

Author : Chris Anderson
Publisher : Crown Currency
ISBN 13 : 0307720977
Total Pages : 253 pages
Book Rating : 4.79/5 ( download)

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Download or read book Makers written by Chris Anderson and published by Crown Currency. This book was released on 2012-10-02 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: 3D Robotics co-founder and bestselling author Chris Anderson takes you to the front lines of a new industrial revolution as today’s entrepreneurs, using open source design and 3-D printing, bring manufacturing to the desktop. In an age of custom-fabricated, do-it-yourself product design and creation, the collective potential of a million garage tinkerers and enthusiasts is about to be unleashed, driving a resurgence of American manufacturing. A generation of “Makers” using the Web’s innovation model will help drive the next big wave in the global economy, as the new technologies of digital design and rapid prototyping gives everyone the power to invent--creating “the long tail of things”.

Author : Christophe Lecuyer
Publisher : MIT Press
ISBN 13 : 0262014246
Total Pages : 327 pages
Book Rating : 4.43/5 ( download)

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Download or read book Makers of the Microchip written by Christophe Lecuyer and published by MIT Press. This book was released on 2010-09-03 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first years of the company that developed the microchip and created the model for a successful Silicon Valley start-up. In the first three and a half years of its existence, Fairchild Semiconductor developed, produced, and marketed the device that would become the fundamental building block of the digital world: the microchip. Founded in 1957 by eight former employees of the Schockley Semiconductor Laboratory, Fairchild created the model for a successful Silicon Valley start-up: intense activity with a common goal, close collaboration, and a quick path to the market (Fairchild's first device hit the market just ten months after the company's founding). Fairchild Semiconductor was one of the first companies financed by venture capital, and its success inspired the establishment of venture capital firms in the San Francisco Bay area. These firms would finance the explosive growth of Silicon Valley over the next several decades. This history of the early years of Fairchild Semiconductor examines the technological, business, and social dynamics behind its innovative products. The centerpiece of the book is a collection of documents, reproduced in facsimile, including the company's first prospectus; ideas, sketches, and plans for the company's products; and a notebook kept by cofounder Jay Last that records problems, schedules, and tasks discussed at weekly meetings. A historical overview, interpretive essays, and an introduction to semiconductor technology in the period accompany these primary documents.