Handbook Of Partial Least Squares

Author : Vincenzo Esposito Vinzi
Publisher : Springer Science & Business Media
ISBN 13 : 3540328270
Total Pages : 791 pages
Book Rating : 4.78/5 ( download)

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Download or read book Handbook of Partial Least Squares written by Vincenzo Esposito Vinzi and published by Springer Science & Business Media. This book was released on 2010-03-10 with total page 791 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook provides a comprehensive overview of Partial Least Squares (PLS) methods with specific reference to their use in marketing and with a discussion of the directions of current research and perspectives. It covers the broad area of PLS methods, from regression to structural equation modeling applications, software and interpretation of results. The handbook serves both as an introduction for those without prior knowledge of PLS and as a comprehensive reference for researchers and practitioners interested in the most recent advances in PLS methodology.

Author : Vincenzo Esposito Vinzi
Publisher : Springer
ISBN 13 : 9783540861768
Total Pages : 814 pages
Book Rating : 4.69/5 ( download)

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Download or read book Handbook of Partial Least Squares written by Vincenzo Esposito Vinzi and published by Springer. This book was released on 2010-11-20 with total page 814 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook provides a comprehensive overview of Partial Least Squares (PLS) methods with specific reference to their use in marketing and with a discussion of the directions of current research and perspectives. It covers the broad area of PLS methods, from regression to structural equation modeling applications, software and interpretation of results. The handbook serves both as an introduction for those without prior knowledge of PLS and as a comprehensive reference for researchers and practitioners interested in the most recent advances in PLS methodology.

Author : Ken Kwong-Kay Wong
Publisher : iUniverse
ISBN 13 : 1532066481
Total Pages : 176 pages
Book Rating : 4.81/5 ( download)

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Download or read book Mastering Partial Least Squares Structural Equation Modeling (Pls-Sem) with Smartpls in 38 Hours written by Ken Kwong-Kay Wong and published by iUniverse. This book was released on 2019-02-22 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Partial least squares is a new approach in structural equation modeling that can pay dividends when theory is scarce, correct model specifications are uncertain, and predictive accuracy is paramount. Marketers can use PLS to build models that measure latent variables such as socioeconomic status, perceived quality, satisfaction, brand attitude, buying intention, and customer loyalty. When applied correctly, PLS can be a great alternative to existing covariance-based SEM approaches. Dr. Ken Kwong-Kay Wong wrote this reference guide with graduate students and marketing practitioners in mind. Coupled with business examples and downloadable datasets for practice, the guide includes step-by-step guidelines for advanced PLS-SEM procedures in SmartPLS, including: CTA-PLS, FIMIX-PLS, GoF (SRMR, dULS, and dG), HCM, HTMT, IPMA, MICOM, PLS-MGA, PLS-POS, PLSc, and QEM. Filled with useful illustrations to facilitate understanding, you’ll find this guide a go-to tool when conducting marketing research. “This book provides all the essentials in comprehending, assimilating, applying and explicitly presenting sophisticated structured models in the most simplistic manner for a plethora of Business and Non-Business disciplines.” — Professor Siva Muthaly, Dean of Faculty of Business and Management at APU.

Author : Joseph F. Hair Jr.
Publisher : Springer Nature
ISBN 13 : 3030805190
Total Pages : 208 pages
Book Rating : 4.97/5 ( download)

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Download or read book Partial Least Squares Structural Equation Modeling (PLS-SEM) Using R written by Joseph F. Hair Jr. and published by Springer Nature. This book was released on 2021-11-03 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Partial least squares structural equation modeling (PLS-SEM) has become a standard approach for analyzing complex inter-relationships between observed and latent variables. Researchers appreciate the many advantages of PLS-SEM such as the possibility to estimate very complex models and the method’s flexibility in terms of data requirements and measurement specification. This practical open access guide provides a step-by-step treatment of the major choices in analyzing PLS path models using R, a free software environment for statistical computing, which runs on Windows, macOS, and UNIX computer platforms. Adopting the R software’s SEMinR package, which brings a friendly syntax to creating and estimating structural equation models, each chapter offers a concise overview of relevant topics and metrics, followed by an in-depth description of a case study. Simple instructions give readers the “how-tos” of using SEMinR to obtain solutions and document their results. Rules of thumb in every chapter provide guidance on best practices in the application and interpretation of PLS-SEM.

Author : Necmi K. Avkiran
Publisher : Springer
ISBN 13 : 3319716913
Total Pages : 239 pages
Book Rating : 4.16/5 ( download)

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Download or read book Partial Least Squares Structural Equation Modeling written by Necmi K. Avkiran and published by Springer. This book was released on 2018-02-16 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book pulls together robust practices in Partial Least Squares Structural Equation Modeling (PLS-SEM) from other disciplines and shows how they can be used in the area of Banking and Finance. In terms of empirical analysis techniques, Banking and Finance is a conservative discipline. As such, this book will raise awareness of the potential of PLS-SEM for application in various contexts. PLS-SEM is a non-parametric approach designed to maximize explained variance in latent constructs. Latent constructs are directly unobservable phenomena such as customer service quality and managerial competence. Explained variance refers to the extent we can predict, say, customer service quality, by examining other theoretically related latent constructs such as conduct of staff and communication skills. Examples of latent constructs at the microeconomic level include customer service quality, managerial effectiveness, perception of market leadership, etc.; macroeconomic-level latent constructs would be found in contagion of systemic risk from one financial sector to another, herd behavior among fund managers, risk tolerance in financial markets, etc. Behavioral Finance is bound to provide a wealth of opportunities for applying PLS-SEM. The book is designed to expose robust processes in application of PLS-SEM, including use of various software packages and codes, including R. PLS-SEM is already a popular tool in marketing and management information systems used to explain latent constructs. Until now, PLS-SEM has not enjoyed a wide acceptance in Banking and Finance. Based on recent research developments, this book represents the first collection of PLS-SEM applications in Banking and Finance. This book will serve as a reference book for those researchers keen on adopting PLS-SEM to explain latent constructs in Banking and Finance.

Author : Christian Homburg
Publisher : Springer
ISBN 13 : 9783319574110
Total Pages : 0 pages
Book Rating : 4.16/5 ( download)

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Download or read book Handbook of Market Research written by Christian Homburg and published by Springer. This book was released on 2021-12-03 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this handbook, internationally renowned scholars outline the current state-of-the-art of quantitative and qualitative market research. They discuss focal approaches to market research and guide students and practitioners in their real-life applications. Aspects covered include topics on data-related issues, methods, and applications. Data-related topics comprise chapters on experimental design, survey research methods, international market research, panel data fusion, and endogeneity. Method-oriented chapters look at a wide variety of data analysis methods relevant for market research, including chapters on regression, structural equation modeling (SEM), conjoint analysis, and text analysis. Application chapters focus on specific topics relevant for market research such as customer satisfaction, customer retention modeling, return on marketing, and return on price promotions. Each chapter is written by an expert in the field. The presentation of the material seeks to improve the intuitive and technical understanding of the methods covered.

Author : Jan-Bernd Lohmöller
Publisher : Springer Science & Business Media
ISBN 13 : 3642525121
Total Pages : 284 pages
Book Rating : 4.24/5 ( download)

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Download or read book Latent Variable Path Modeling with Partial Least Squares written by Jan-Bernd Lohmöller and published by Springer Science & Business Media. This book was released on 2013-11-11 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Partial Least Squares (PLS) is an estimation method and an algorithm for latent variable path (LVP) models. PLS is a component technique and estimates the latent variables as weighted aggregates. The implications of this choice are considered and compared to covariance structure techniques like LISREL, COSAN and EQS. The properties of special cases of PLS (regression, factor scores, structural equations, principal components, canonical correlation, hierarchical components, correspondence analysis, three-mode path and component analysis) are examined step by step and contribute to the understanding of the general PLS technique. The proof of the convergence of the PLS algorithm is extended beyond two-block models. Some 10 computer programs and 100 applications of PLS are referenced. The book gives the statistical underpinning for the computer programs PLS 1.8, which is in use in some 100 university computer centers, and for PLS/PC. It is intended to be the background reference for the users of PLS 1.8, not as textbook or program manual.

Author : Faizan Ali
Publisher : Emerald Group Publishing
ISBN 13 : 1787567001
Total Pages : 259 pages
Book Rating : 4.09/5 ( download)

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Download or read book Applying Partial Least Squares in Tourism and Hospitality Research written by Faizan Ali and published by Emerald Group Publishing. This book was released on 2018-12-14 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ten chapters discuss key aspects of advanced PLS analysis and its practical applications, covering new guidelines and improvements in the use of PLS-PM as well as various individual topics.

Author : Craig Saunders
Publisher : Springer
ISBN 13 : 3540341382
Total Pages : 209 pages
Book Rating : 4.83/5 ( download)

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Download or read book Subspace, Latent Structure and Feature Selection written by Craig Saunders and published by Springer. This book was released on 2006-05-24 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the thoroughly refereed post-proceedings of the PASCAL (pattern analysis, statistical modelling and computational learning) Statistical and Optimization Perspectives Workshop on Subspace, Latent Structure and Feature Selection techniques, SLSFS 2005. The 9 revised full papers presented together with 5 invited papers reflect the key approaches that have been developed for subspace identification and feature selection using dimension reduction techniques, subspace methods, random projection methods, among others.

Author : Joseph F. Hair, Jr.
Publisher : SAGE Publications
ISBN 13 : 1483377431
Total Pages : 385 pages
Book Rating : 4.38/5 ( download)

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Download or read book A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) written by Joseph F. Hair, Jr. and published by SAGE Publications. This book was released on 2016-02-29 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) by Joseph F. Hair, Jr., G. Tomas M. Hult, Christian Ringle, and Marko Sarstedt is a practical guide that provides concise instructions on how to use partial least squares structural equation modeling (PLS-SEM), an evolving statistical technique, to conduct research and obtain solutions. Featuring the latest research, new examples using the SmartPLS software, and expanded discussions throughout, the Second Edition is designed to be easily understood by those with limited statistical and mathematical training who want to pursue research opportunities in new ways.