Forecasting Pharmaceutical Sales

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Author :
Publisher :
ISBN 13 : 9780953440429
Total Pages : 152 pages
Book Rating : 4.27/5 ( download)

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Book Synopsis Forecasting Pharmaceutical Sales by : Gary Johnson

Download or read book Forecasting Pharmaceutical Sales written by Gary Johnson and published by . This book was released on 2005 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Forecasting for the Pharmaceutical Industry

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Author :
Publisher : CRC Press
ISBN 13 : 1317134117
Total Pages : 234 pages
Book Rating : 4.14/5 ( download)

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Book Synopsis Forecasting for the Pharmaceutical Industry by : Arthur G. Cook

Download or read book Forecasting for the Pharmaceutical Industry written by Arthur G. Cook and published by CRC Press. This book was released on 2016-03-03 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: Forecasting for the Pharmaceutical Industry is a definitive guide for forecasters as well as the multitude of decision makers and executives who rely on forecasts in their decision making. In virtually every decision, a pharmaceutical executive considers some type of forecast. This process of predicting the future is crucial to many aspects of the company - from next month's production schedule, to market estimates for drugs in the next decade. The pharmaceutical forecaster needs to strike a delicate balance between over-engineering the forecast - including rafts of data and complex ’black box’ equations that few stakeholders understand and even fewer buy into - and an overly simplistic approach that relies too heavily on anecdotal information and opinion. Arthur G. Cook's highly pragmatic guide explains the basis of a successful balanced forecast for products in development as well as currently marketed products. The author explores the pharmaceutical forecasting process; the varied tools and methods for new product and in-market forecasting; how they can be used to communicate market dynamics to the various stakeholders; and the strengths and weaknesses of different forecast approaches. The text is liberally illustrated with tables, diagrams and examples. The final extended case study provides the reader with an opportunity to test out their knowledge. The second edition has been updated throughout and includes a brand new chapter focusing on specialized topics such as forecasting for orphan drugs and biosimilars.

Forecasting for the Pharmaceutical Industry

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Author :
Publisher : Routledge
ISBN 13 : 9780815389040
Total Pages : 160 pages
Book Rating : 4.43/5 ( download)

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Book Synopsis Forecasting for the Pharmaceutical Industry by : Arthur G. Cook

Download or read book Forecasting for the Pharmaceutical Industry written by Arthur G. Cook and published by Routledge. This book was released on 2017-11-10 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: In virtually every decision, a pharmaceutical executive considers some type of forecast. This process of predicting the future is crucial to many aspects of the company - from next month's production schedule, to market estimates for drugs in the next decade. The pharmaceutical forecaster needs to strike a delicate balance between over-engineering the forecast - including rafts of data and complex 'black box' equations that few stakeholders understand and even fewer buy into - and an overly simplistic approach that relies too heavily on anecdotal information and opinion. Art Cook's highly pragmatic guide explains the basis of a successful balanced forecast for products in development as well as currently marketed products. The author explores the pharmaceutical forecasting process; the varied tools and methods for new product and in-market forecasting; how they can be used to communicate market dynamics to the various stakeholders; and the strengths and weaknesses of different forecast approaches. The text is liberally illustrated with tables, diagrams and examples. The final extended case study provides the reader with an opportunity to test out their knowledge. Forecasting for the Pharmaceutical Industry is a definitive guide for forecasters as well as the multitude of decision makers and executives who rely on forecasts in their decision making.

Drug Sales Forecasting

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Author :
Publisher : Independently Published
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.61/5 ( download)

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Book Synopsis Drug Sales Forecasting by : Biswajit Banik

Download or read book Drug Sales Forecasting written by Biswajit Banik and published by Independently Published. This book was released on 2024-03-24 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In "Drug Sales Forecasting: Navigating Drug Sales Dynamics for Success," readers embark on a comprehensive journey through the intricate world of pharmaceutical sales forecasting. Authored by a seasoned industry expert, this book serves as an indispensable guide for professionals seeking to master the art and science of predicting drug sales accurately. From traditional statistical methods to cutting-edge forecasting techniques, this book covers a wide spectrum of methodologies, providing readers with a nuanced understanding of the complexities involved in forecasting drug sales. Through detailed explanations, practical examples, and insightful case studies, readers gain valuable insights into selecting the most appropriate forecasting approach for their specific needs and challenges. With a focus on practical application, the author demonstrates how to interpret market trends, analyze historical data, and leverage advanced analytics tools to develop robust forecasting models. Whether you're a pharmaceutical executive, sales manager, or analyst, this book equips you with the knowledge and skills needed to navigate the dynamic landscape of drug sales forecasting with confidence. Key topics covered in this book include: Overview of pharmaceutical sales forecasting methodologies Traditional statistical forecasting methods such as time series analysis and regression modeling Advanced forecasting techniques including machine learning algorithms and predictive analytics Incorporating market dynamics, regulatory factors, and competitor analysis into forecasting models Best practices for data collection, validation, and model evaluation Case studies highlighting successful applications of drug sales forecasting in real-world scenarios By delving into the nuances of drug sales forecasting, readers gain a competitive edge in optimizing inventory management, resource allocation, and strategic decision-making. Whether you're aiming to minimize risks, capitalize on opportunities, or drive business growth, "Drug Sales Forecasting: Navigating Drug Sales Dynamics for Success" empowers you to make informed decisions and achieve success in the dynamic pharmaceutical industry.

Marketing Planning for the Pharmaceutical Industry

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1351919768
Total Pages : 169 pages
Book Rating : 4.60/5 ( download)

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Book Synopsis Marketing Planning for the Pharmaceutical Industry by : John Lidstone

Download or read book Marketing Planning for the Pharmaceutical Industry written by John Lidstone and published by Taylor & Francis. This book was released on 2017-07-05 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing in the pharmaceutical and healthcare sector requires a particular set of skills; its intricacies mean planning is an essential prerequisite. The marketing planning system described in this book has been designed to enable marketing and product executives to produce a plan which serves as a dynamic management tool which will help them to get from where they are now to where they want to be next year and thereafter. Now in its second edition, this bestselling book has become the standard text for all product managers, marketing managers and directors working in this demanding industry. John Lidstone and Janice MacLennan have updated the book to embrace best current practice. A new orientation to external analysis and a reworking of the application of SWOT analysis, along with fresh material on sales forecasting and strategy implementation, bring the book up to date with current thinking and industry trends. Marketing Planning for the Pharmaceutical Industry is based on real life experience built up over many years. Each chapter takes the reader through the sequential stages of planning so that by the end they will be able to produce a practical plan ready for implementation. It is the only book of this type which tailors marketing to those working in the sector and as such is a unique, invaluable and indispensable resource.

Forecasting: principles and practice

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Publisher : OTexts
ISBN 13 : 0987507117
Total Pages : 380 pages
Book Rating : 4.12/5 ( download)

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Book Synopsis Forecasting: principles and practice by : Rob J Hyndman

Download or read book Forecasting: principles and practice written by Rob J Hyndman and published by OTexts. This book was released on 2018-05-08 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: Forecasting is required in many situations. Stocking an inventory may require forecasts of demand months in advance. Telecommunication routing requires traffic forecasts a few minutes ahead. Whatever the circumstances or time horizons involved, forecasting is an important aid in effective and efficient planning. This textbook provides a comprehensive introduction to forecasting methods and presents enough information about each method for readers to use them sensibly.

Forecasting for the Pharmaceutical Industry

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Author :
Publisher : Routledge
ISBN 13 : 1351158147
Total Pages : 179 pages
Book Rating : 4.45/5 ( download)

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Book Synopsis Forecasting for the Pharmaceutical Industry by : Arthur G. Cook

Download or read book Forecasting for the Pharmaceutical Industry written by Arthur G. Cook and published by Routledge. This book was released on 2017-11-28 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: In virtually every decision, a pharmaceutical executive considers some type of forecast. This process of predicting the future is crucial to many aspects of the company - from next month's production schedule, to market estimates for drugs in the next decade. The pharmaceutical forecaster needs to strike a delicate balance between over-engineering the forecast - including rafts of data and complex 'black box' equations that few stakeholders understand and even fewer buy into - and an overly simplistic approach that relies too heavily on anecdotal information and opinion. Art Cook's highly pragmatic guide explains the basis of a successful balanced forecast for products in development as well as currently marketed products. The author explores the pharmaceutical forecasting process; the varied tools and methods for new product and in-market forecasting; how they can be used to communicate market dynamics to the various stakeholders; and the strengths and weaknesses of different forecast approaches. The text is liberally illustrated with tables, diagrams and examples. The final extended case study provides the reader with an opportunity to test out their knowledge. Forecasting for the Pharmaceutical Industry is a definitive guide for forecasters as well as the multitude of decision makers and executives who rely on forecasts in their decision making.

The Pharmaceutical Sales Representative Handbook

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Author :
Publisher : iUniverse
ISBN 13 : 1440109451
Total Pages : 102 pages
Book Rating : 4.54/5 ( download)

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Book Synopsis The Pharmaceutical Sales Representative Handbook by : Todd Bearden and Larry Martin

Download or read book The Pharmaceutical Sales Representative Handbook written by Todd Bearden and Larry Martin and published by iUniverse. This book was released on 2008-12 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most updated, comprehensive, real world, field manual on modern day pharmacuetical sales available today. This handbook was written by reps for reps. It was designed with you in mind, those that are out in the field everyday; selling and driving business for your company. This is not a handbook for getting into the industry or how to interview for your next pharmaceutical sales job, it is a boots on the ground field manual for success in this field, updated to include what the environment is like today and what it will be like in 5 years. As a retired military officer, I wish I had this book when I entered the industry eight years ago. Now you have the opportunity to hit the ground running with this field book, providing detailed information from being a standout in training to driving your sales beyond the competition in your first year in the field.

Handbook of Economic Forecasting

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Author :
Publisher : Elsevier
ISBN 13 : 0444627405
Total Pages : 667 pages
Book Rating : 4.07/5 ( download)

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Book Synopsis Handbook of Economic Forecasting by : Graham Elliott

Download or read book Handbook of Economic Forecasting written by Graham Elliott and published by Elsevier. This book was released on 2013-08-23 with total page 667 pages. Available in PDF, EPUB and Kindle. Book excerpt: The highly prized ability to make financial plans with some certainty about the future comes from the core fields of economics. In recent years the availability of more data, analytical tools of greater precision, and ex post studies of business decisions have increased demand for information about economic forecasting. Volumes 2A and 2B, which follows Nobel laureate Clive Granger's Volume 1 (2006), concentrate on two major subjects. Volume 2A covers innovations in methodologies, specifically macroforecasting and forecasting financial variables. Volume 2B investigates commercial applications, with sections on forecasters' objectives and methodologies. Experts provide surveys of a large range of literature scattered across applied and theoretical statistics journals as well as econometrics and empirical economics journals. The Handbook of Economic Forecasting Volumes 2A and 2B provide a unique compilation of chapters giving a coherent overview of forecasting theory and applications in one place and with up-to-date accounts of all major conceptual issues. Focuses on innovation in economic forecasting via industry applications Presents coherent summaries of subjects in economic forecasting that stretch from methodologies to applications Makes details about economic forecasting accessible to scholars in fields outside economics

Innovation and Marketing in the Pharmaceutical Industry

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 1461478014
Total Pages : 763 pages
Book Rating : 4.10/5 ( download)

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Book Synopsis Innovation and Marketing in the Pharmaceutical Industry by : Min Ding

Download or read book Innovation and Marketing in the Pharmaceutical Industry written by Min Ding and published by Springer Science & Business Media. This book was released on 2013-10-31 with total page 763 pages. Available in PDF, EPUB and Kindle. Book excerpt: The pharmaceutical industry is one of today’s most dynamic and complex industries, involving commercialization of cutting-edge scientific research, a huge web of stakeholders (from investors to doctors), multi-stage supply chains, fierce competition in the race to market, and a challenging regulatory environment. The stakes are high, with each new product raising the prospect of spectacular success—or failure. Worldwide revenues are approaching $1 trillion; in the U.S. alone, marketing for pharmaceutical products is, itself, a multi-billion dollar industry. In this volume, the editors showcase contributions from experts around the world to capture the state of the art in research, analysis, and practice, and covering the full spectrum of topics relating to innovation and marketing, including R&D, promotion, pricing, branding, competitive strategy, and portfolio management. Chapters include such features as: · An extensive literature review, including coverage of research from fields other than marketing · an overview of how practitioners have addressed the topic · introduction of relevant analytical tools, such as statistics and ethnographic studies · suggestions for further research by scholars and students The result is a comprehensive, state-of-the-art resource that will be of interest to researchers, policymakers, and practitioners, alike.