Experiences And Insights

Author : Frank Scott
Publisher : Balboa Press
ISBN 13 : 1504372115
Total Pages : 250 pages
Book Rating : 4.14/5 ( download)

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Download or read book Experiences and Insights written by Frank Scott and published by Balboa Press. This book was released on 2016-12-27 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is so much murkiness within each point of view that prevents each of us from seeing and experiencing, knowing, and having the correct choices to progress toward Gods desired goal. Within our true nature as divine entities, the translucent complexity is brought into a singleness: our thoughts and feelings (from physiologically based states of consciousness) Spirits and Soul-based states of awareness are unified when we are properly modulated. Most beings ignore or deny the difficulties that occur when we choose egoic points of view rather than that of the First Mind. With the former disconnected viewpoints and the resulting lack of alignment and integration of Soul, Spirit, mind, and body within our Selves, we experience in our external worlds events and actions that reflect this improper arrangement and lack of coherence, as well as the distortion derived therefrom, from moment to moment. No amount of therapy and time can disentangle the disarray, the muddle of confusion, said predicament produces in the psyche of each and all. Suffice it to say, a transitory look at the world we live in reveals to any detached observer the games and traps being created from one to the next generation. Whether actively or passively pursued, these games cause effects which cost all of us, be it emotional or monetary costs, draining our production and reducing our resource utilization, or adding to a greater tragedythe loss of direction and meaning for our-Selves.

Author : C. Shaw
Publisher : Springer
ISBN 13 : 0230291775
Total Pages : 354 pages
Book Rating : 4.75/5 ( download)

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Download or read book Customer Experience written by C. Shaw and published by Springer. This book was released on 2010-09-09 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Customer Experience is now the key differentiator as consumers and businesses alike decide among competing brands. The authors explore growing trends in Experience Psychology, Social Media and Neuroscience and their impact on Customer Experience that businesses need to understand to gain preference, loyalty and market share.

Author : Gary Klein
Publisher : PublicAffairs
ISBN 13 : 1610392752
Total Pages : 304 pages
Book Rating : 4.54/5 ( download)

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Download or read book Seeing What Others Don't written by Gary Klein and published by PublicAffairs. This book was released on 2013-06-25 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: A renowned cognitive psychologist reveals the science behind achieving breakthrough discoveries, allowing readers to confidently solve problems, improve decision-making, and achieve success. Insights-like Darwin's understanding of the way evolution actually works, and Watson and Crick's breakthrough discoveries about the structure of DNA-can change the world. Yet we know very little about when, why, or how insights are formed-or what blocks them. In Seeing What Others Don't, Gary Klein unravels the mystery. Klein is a keen observer of people in their natural settings-scientists, businesspeople, firefighters, police officers, soldiers, family members, friends, himself-and uses a marvelous variety of stories to illuminate his research into what insights are and how they happen. What, for example, enabled Harry Markopolos to put the finger on Bernie Madoff? How did Dr. Michael Gottlieb make the connections between different patients that allowed him to publish the first announcement of the AIDS epidemic? How did Martin Chalfie come up with a million-dollar idea (and a Nobel Prize) for a natural flashlight that enabled researchers to look inside living organisms to watch biological processes in action? Klein also dissects impediments to insight, such as when organizations claim to value employee creativity and to encourage breakthroughs but in reality block disruptive ideas and prioritize avoidance of mistakes. Or when information technology systems are "dumb by design" and block potential discoveries. Both scientifically sophisticated and fun to read, Seeing What Others Don't shows that insight is not just a "eureka!" moment but a whole new way of understanding.

Author : Bernd Schmitt
Publisher : Now Publishers Inc
ISBN 13 : 1601984529
Total Pages : 73 pages
Book Rating : 4.24/5 ( download)

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Download or read book Experience Marketing written by Bernd Schmitt and published by Now Publishers Inc. This book was released on 2011 with total page 73 pages. Available in PDF, EPUB and Kindle. Book excerpt: Experience Marketing examines a new and exciting concept that is of interest to academics and marketing practitioners who have come to realize that understanding how consumers experience brands, and how to provide appealing brand experiences for them, is critical for differentiating their offerings in a competitive marketplace. Understanding consumer experiences is a core task for consumer research, but consumer and marketing research on experience is still emerging. Experience Marketing reviews and discusses experience research conducted in various disciplines and in sub-disciplines of marketing. The author begins with an exploration of the experience concept itself. What do we mean by "experience"? What are consumer experiences? How are they different from other established constructs in our field? Next, this monograph reviews the key concepts of experience marketing and provides empirical research findings that shed light on consumer insights on experiences. It also examines the strategic management and marketing literature on customer experience and the practical frameworks for managing experiences. Finally, it explores an exciting emerging area of research-the interface of consumer experience and happiness.

Author : Aleksandra Mroczko-Wąsowicz
Publisher : Frontiers Media SA
ISBN 13 : 2889450716
Total Pages : 137 pages
Book Rating : 4.18/5 ( download)

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Download or read book Perception-Cognition Interface & Cross-Modal Experiences: Insights into Unified Consciousness written by Aleksandra Mroczko-Wąsowicz and published by Frontiers Media SA. This book was released on 2017-01-26 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: The present Research Topic explores closely related aspects of mental functioning, namely an interplay between perception and cognition, interactions among various sensory modalities, and finally, more or less unified conscious experiences arising in the context of these relations. Contributions emphasize a high flexibility observed in perception and may be seen as potential challenges to the traditional modular architecture of perceptual systems. Although the articles describe different phenomena, they follow one common theme - to investigate broadly understood unified experience - by studying either perception-cognition integration or the integration between sensory modalities. These integrative processes may well apply to subpersonal unconscious representations. However, the aim here is to approach phenomenal experience and thus a straightforward way of thinking about it is in terms of conscious perception. Putting together scientific and philosophical concerns, this special issue encourages extending the study of perceptual experience beyond the single sense perception to advance our understanding of the complex interdependencies between different sensory modalities, other mental domains, and various kinds of unifying relations within conscious experience. It exhibits a remarkable need to study these phenomena in tangent, and so, the authors examine a variety of ways in which our perceptual experiences may be cross-modal or multisensory, integrated, embodied, synesthetic, cognitively penetrated, or otherwise affected by top-down influences. The Research Topic comprises theoretical and empirical contributions of such fields as philosophy of mind, cognitive science, psychology, and neuroscience in the form of hypothesis and theory articles, original research articles, opinion papers, reviews, and commentaries.

Author : Alan Kendle
Publisher : Dark River
ISBN 13 : 9781911121428
Total Pages : 159 pages
Book Rating : 4.21/5 ( download)

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Download or read book Aphantasia written by Alan Kendle and published by Dark River. This book was released on 2017 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: Close your eyes and picture a sunrise. For the majority of people, the ability to visualize images - such as a sunrise - seems straightforward, and can be accomplished 'on demand'. But, for potentially some 2% of the population, conjuring up an image in one's mind's eye is not possible; attempts to visualize images just bring up darkness. Although identified back in the 19th century, Aphantasia remained under the radar for more than a century, and it was not until recently that it has been rediscovered and re-examined. It has become clear that Aphantasia is a fascinating and often idiosyncratic condition, and typically more complex than the simple absence of an ability to visualize. People with the condition - Aphants - commonly report effects upon their abilities to recreate sounds, smells and touches as well; many also struggle with facial recognition. Paradoxically, many Aphants report that when they sleep, their dreams incorporate colour images, sound, and the other senses. Put together by lead author Alan Kendle - who discovered his Aphantasia in 2016 - this title is a collection of insights from contributors across the world detailing their lives with the condition. It offers rich, diverse, and often amusing insights and experiences into Aphantasia's effects. For anyone who wishes to understand this most intriguing condition better, the book provides a wonderful and succinct starting point. Foreword by Professor Adam Zeman, Professor of Cognitive and Behavioural Neurology, University of Exeter

Author : Alexander Chernev
Publisher : Cerebellum Press
ISBN 13 :
Total Pages : 500 pages
Book Rating : 4./5 ( download)

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Download or read book Customer Science: Behavioral Insights for Creating Breakthrough Customer Experiences written by Alexander Chernev and published by Cerebellum Press. This book was released on 2022-08-01 with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the strategic principles that define the customer experience. Building on the recent findings in the domains of behavioral economics and social psychology, Customer Science discusses the customer experience from three different perspectives: what customers do—how they identify a problem, seek a solution, and interact with the offering; what they think and feel during this process—how they evaluate different market offerings; and what motivates their behavior—why they act the way they do. In this context, it examines all components of the customer experience—from activating a need to buying a company’s offerings, to becoming a loyal customer and advocate for the company. The different stages of customer interaction with the company and its offerings are presented in the form of a customer experience map, which functions as the organizing principle for this book. The customer experience map is the blueprint for understanding the different stages of the customer experience and facilitating managerial decision making at each stage. The customer experience map is also the foundation of the customer experience canvas, a practical tool to identify the key questions managers should ask as they strive to create impactful customer experiences.

Author : Michael Hallsworth
Publisher : MIT Press
ISBN 13 : 0262539403
Total Pages : 250 pages
Book Rating : 4.01/5 ( download)

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Download or read book Behavioral Insights written by Michael Hallsworth and published by MIT Press. This book was released on 2020-09-01 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive introduction to the behavioral insights approach, which applies evidence about human behavior to practical problems. Our behavior is strongly influenced by factors that lie outside our conscious awareness, although we tend to underestimate the power of this “automatic” side of our behavior. As a result, governments make ineffective policies, businesses create bad products, and individuals make unrealistic plans. In contrast, the behavioral insights approach applies evidence about actual human behavior—rather than assumptions about it—to practical problems. This volume in the MIT Press Essential Knowledge series, written by two leading experts in the field, offers an accessible introduction to behavioral insights, describing core features, origins, and practical examples. These insights have opened up new ways of addressing some of the biggest challenges faced by societies, changing the way that governments, businesses, and nonprofits work in the process. This book shows how the approach is grounded in a concern with practical problems, the use of evidence about human behavior to address those problems, and experimentation to evaluate the impact of the solutions. It gives an overview of the approach's origins in psychology and behavioral economics, its early adoption by the UK's pioneering “nudge unit,” and its recent expansion into new areas. The book also provides examples from across different policy areas and guidance on how to run a behavioral insights project. Finally, the book outlines the limitations and ethical implications of the approach, and what the future holds for this fast-moving area.

Author : Marc Stickdorn
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1491927135
Total Pages : 1341 pages
Book Rating : 4.37/5 ( download)

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Download or read book This Is Service Design Doing written by Marc Stickdorn and published by "O'Reilly Media, Inc.". This book was released on 2018-01-02 with total page 1341 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can you establish a customer-centric culture in an organization? This is the first comprehensive book on how to actually do service design to improve the quality and the interaction between service providers and customers. You'll learn specific facilitation guidelines on how to run workshops, perform all of the main service design methods, implement concepts in reality, and embed service design successfully in an organization. Great customer experience needs a common language across disciplines to break down silos within an organization. This book provides a consistent model for accomplishing this and offers hands-on descriptions of every single step, tool, and method used. You'll be able to focus on your customers and iteratively improve their experience. Move from theory to practice and build sustainable business success.

Author : Sarah Ensign
Publisher : Penguin
ISBN 13 : 0744041473
Total Pages : 366 pages
Book Rating : 4.77/5 ( download)

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Download or read book Hand Lettering for Beginners written by Sarah Ensign and published by Penguin. This book was released on 2021-02-02 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create beautiful lettering projects, quotes, birthday cards, and more once you’ve learned the basics of hand lettering from artist Sarah Ensign. Have you always wanted to learn the secrets to create stunning letter art? Now you can! This book takes you through different hand lettering styles such as faux calligraphy, brush pen lettering, and creating basic font styles such as monoline, elegant, and brush pen scripts. Sarah Ensign, author and influencer shares this fascinating craft with you through pages of colorful examples and worksheets that allow you to practice what you’ve learned. She also shares practical tips on supplies such as pen and paper, creating beautiful fonts, and master tricky connections, and planning layouts for quotes. Simple Techniques and Endless Possibilities In this colorful, hardcover book, you’ll find hands-on lettering worksheets and step-by-step guides that will quickly build your confidence. Explore your creativity with this fun, creative craft. Hand lettering for Beginners has a fun, non-intimidating approach to guiding readers through hand lettering techniques and possibilities. This book will start a fascinating hobby that will allow you to grow your hand lettering skills and create your own unique projects.