Electronic Commerce: Opportunity and Challenges

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Publisher : IGI Global
ISBN 13 : 193070853X
Total Pages : 422 pages
Book Rating : 4.32/5 ( download)

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Book Synopsis Electronic Commerce: Opportunity and Challenges by : Rahman, Syed Mahbubhur

Download or read book Electronic Commerce: Opportunity and Challenges written by Rahman, Syed Mahbubhur and published by IGI Global. This book was released on 1999-07-01 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: Some analysts predict that electronic commerce will grow to more than $300 billion in the next five years. With electronic commerce growing in exponentially, staying competitive through an effect e-business strategy is a tough challenge. Electronic commerce represents one of the most promising directions for generating competitive advantage at the micro level of the organization and for increasing productivity at the macro level of the economy. Electronic Commerce: Opportunity and Challenges looks at the critical fundamental elements that could impact a user's perception of business-to-business and business-to-consumer electronic commerce. It presents a study of key components and concepts of e-commerce, evaluating the critical success factors for global e-commerce, the economics of e-commerce and the practical issues involved with e-commerce in various applications.

Electronic Business in Developing Countries

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Publisher : IGI Global
ISBN 13 : 1591403545
Total Pages : 461 pages
Book Rating : 4.48/5 ( download)

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Book Synopsis Electronic Business in Developing Countries by : Sherif Kamel

Download or read book Electronic Business in Developing Countries written by Sherif Kamel and published by IGI Global. This book was released on 2006-01-01 with total page 461 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This books tackles issues of e-business with a vision to the future on how to bridge these gaps and close down the barriers between the different corners of the world"--Provided by publisher.

Localization Strategies for Global E-Business

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Publisher : Cambridge University Press
ISBN 13 : 1107008891
Total Pages : 347 pages
Book Rating : 4.92/5 ( download)

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Book Synopsis Localization Strategies for Global E-Business by : Nitish Singh

Download or read book Localization Strategies for Global E-Business written by Nitish Singh and published by Cambridge University Press. This book was released on 2012 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: The acceleration of globalization and the growth of emerging economies present significant opportunities for business expansion. One of the quickest ways to achieve effective international expansion is by leveraging the web. This book provides a comprehensive, non-technical guide to leveraging website localization strategies for global e-commerce success.

E-Business Issues, Challenges and Opportunities for SMEs: Driving Competitiveness

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Publisher : IGI Global
ISBN 13 : 1616928824
Total Pages : 490 pages
Book Rating : 4.27/5 ( download)

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Book Synopsis E-Business Issues, Challenges and Opportunities for SMEs: Driving Competitiveness by : Cruz-Cunha, Maria Manuela

Download or read book E-Business Issues, Challenges and Opportunities for SMEs: Driving Competitiveness written by Cruz-Cunha, Maria Manuela and published by IGI Global. This book was released on 2010-09-30 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt: Electronic business plays a central role in the economy, facilitating the exchange of information, goods, services, and payments. It propels productivity and competitiveness and is accessible to all enterprises, and as such, represents an opportunity also for SME competitiveness. E-Business Issues, Challenges and Opportunities for SMEs: Driving Competitiveness discusses the main issues, challenges, opportunities, and solutions related to electronic business adoption, with a special focus on SMEs. Addressing technological, organizational, and legal perspectives in a very comprehensive way, this text aims to disseminate current developments, case studies, new integrated approaches, and practical solutions and applications for SMEs.

Social Commerce

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Publisher : Springer
ISBN 13 : 3030036170
Total Pages : 289 pages
Book Rating : 4.71/5 ( download)

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Book Synopsis Social Commerce by : Rosy Boardman

Download or read book Social Commerce written by Rosy Boardman and published by Springer. This book was released on 2019-02-22 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: This timely edited collection offers a multidisciplinary perspective on social commerce, a phenomenon that has gained increasing interest over the last 8 years. Investigating how social media can be used to generate value for brands beyond customer relationship purposes, the skilled authors explore how social media users co-create value for businesses, influence other consumers and generate electronic word-of-mouth (eWOM). Providing insights from practitioners and academics, this book goes further than simply exploring e-commerce and social media, and addresses the real relevance of social commerce in today’s business landscape. With a selection of contemporary case studies and a Foreword written by Inthefrow’s creator, Victoria Magrath, Social Commerce will be an engaging read for those studying consumer behaviour, online marketing, and e-commerce.

Electronic Commerce

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Author :
Publisher : OECD Publishing
ISBN 13 :
Total Pages : 98 pages
Book Rating : 4.48/5 ( download)

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Book Synopsis Electronic Commerce by : Group of High-Level Private Sector Experts on Electronic Commerce

Download or read book Electronic Commerce written by Group of High-Level Private Sector Experts on Electronic Commerce and published by OECD Publishing. This book was released on 1997 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt: On cover: STI Science Technology Industry

E-business, E-government & Small and Medium-size Enterprises

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Publisher : IGI Global
ISBN 13 : 9781591402640
Total Pages : 338 pages
Book Rating : 4.46/5 ( download)

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Book Synopsis E-business, E-government & Small and Medium-size Enterprises by : Brian J. Corbitt

Download or read book E-business, E-government & Small and Medium-size Enterprises written by Brian J. Corbitt and published by IGI Global. This book was released on 2004-01-01 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work highlights successful policy and practices which encourage the success of small and medium-sized enterprises (SMEs) in numerous different countries. It offers insights into addressing the significant issues that are of importance to the small business sector.

E-Retailing Challenges and Opportunities in the Global Marketplace

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Publisher : IGI Global
ISBN 13 : 1466699221
Total Pages : 358 pages
Book Rating : 4.29/5 ( download)

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Book Synopsis E-Retailing Challenges and Opportunities in the Global Marketplace by : Dixit, Shailja

Download or read book E-Retailing Challenges and Opportunities in the Global Marketplace written by Dixit, Shailja and published by IGI Global. This book was released on 2016-02-26 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: The internet has become a flexible platform upon which global retail brands can expand and grow. With a greater emphasis on and opportunity for new market opportunities in the digital sphere, the global retail market is undergoing an era of rapid transformation as new web-based retail models emerge to meet the needs of the modern consumer. E-Retailing Challenges and Opportunities in the Global Marketplace explores the transformations occuring in the virtual marketplace as consumer needs and expectations shift to the new age of online shopping. Emphasizing the difficulties business professionals face in the digital age in addition to opportunities for market growth and new product development, this publication is a critical reference source for business professionals, product strategists, web managers, IT specialists, and graduate-level students in the fields of business, retail management, and advertising.

Electronic Commerce

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Author :
Publisher : Orange Grove Texts Plus
ISBN 13 : 9781616100292
Total Pages : 0 pages
Book Rating : 4.9X/5 ( download)

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Book Synopsis Electronic Commerce by : Richard T. Watson

Download or read book Electronic Commerce written by Richard T. Watson and published by Orange Grove Texts Plus. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook provides a strategic marketing and managerial perspective of electronic commerce. The research of the four authors provides the basis for the book, allowing for first-hand experience, varied viewpoints, and relevance. Contents: 1) Electronic commerce: An introduction. 2) Electronic commerce technology. 3) Web strategy: Attracting and retaining visitors. 4) Promotion: Integrated Web communications. 5) Promotion & purchase: Measuring effectiveness. 6) Distribution. 7) Service. 8) Pricing. 9) Post-Modernism and the Web: Societal effects.

Business to Business Electronic Commerce

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Author :
Publisher : IGI Global
ISBN 13 : 9781931777704
Total Pages : 312 pages
Book Rating : 4.05/5 ( download)

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Book Synopsis Business to Business Electronic Commerce by : Merrill Warkentin

Download or read book Business to Business Electronic Commerce written by Merrill Warkentin and published by IGI Global. This book was released on 2003-01-01 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The rapid commercialization of the Internet and success of online direct marketing led to the burgeoning field of business-to-business e-commerce, a growing industry analyzed with the most recent research developments and successful implementation strategies in this business volume. E-commerce environments, supply chain management issues, and value chain networks are explored with respect to process, research, and electronic tendering. More complex discussions of classification schemes, manufacturing connectedness, and structuration theory provide the academic dimension of the practical business challenges presented."