Education And Research For Marketing And Quality Management In Libraries

Author : International Federation of Library Associations and Institutions
Publisher : München : K.G. Saur
ISBN 13 :
Total Pages : 348 pages
Book Rating : 4.18/5 ( download)

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Download or read book Education and Research for Marketing and Quality Management in Libraries written by International Federation of Library Associations and Institutions and published by München : K.G. Saur. This book was released on 2002 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Education and Research for Marketing and Quality Management in Libraries the proceedings of the scientific colloquium held under this title in Quebec City (Canada) are assembled. The colloquium was organized by IFLA's Management and Marketing Section, as a satellite event on the occasion of the IFLA General Conference in Boston (USA) during the same month. The book contains 24 papers: 16 in English, 8 in French and 3 synthesising articles.

Author : Réjean Savard
Publisher : Walter de Gruyter
ISBN 13 : 3110962217
Total Pages : 340 pages
Book Rating : 4.15/5 ( download)

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Download or read book Education and Research for Marketing and Quality Management in Libraries / La formation et la recherche sur le marketing et la gestion de la qualité en bibliothèque written by Réjean Savard and published by Walter de Gruyter. This book was released on 2013-02-07 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: The International Federation of Library Associations and Institutions (IFLA) is the leading international body representing the interests of library and information services and their users. It is the global voice of the information profession. The series IFLA Publications deals with many of the means through which libraries, information centres, and information professionals worldwide can formulate their goals, exert their influence as a group, protect their interests, and find solutions to global problems.

Author : Réjean Savard
Publisher :
ISBN 13 :
Total Pages : 326 pages
Book Rating : 4.31/5 ( download)

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Download or read book Education and Research for Marketing and Quality Management in Libraries written by Réjean Savard and published by . This book was released on 2001 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : IFLA.
Publisher :
ISBN 13 : 9783598218293
Total Pages : 0 pages
Book Rating : 4.9X/5 ( download)

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Download or read book Education and research for marketing and quality management in libraries written by IFLA. and published by . This book was released on 2002 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author :
Publisher :
ISBN 13 :
Total Pages : 326 pages
Book Rating : 4.76/5 ( download)

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Download or read book Education and Research for Marketing and Quality Management in Libraries written by and published by . This book was released on 2002 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Paul Genoni
Publisher : Walter de Gruyter
ISBN 13 : 3598440162
Total Pages : 307 pages
Book Rating : 4.68/5 ( download)

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Download or read book Continuing Professional Development - Preparing for New Roles in Libraries: A Voyage of Discovery written by Paul Genoni and published by Walter de Gruyter. This book was released on 2006-05-02 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: Librarians and information workers the world over are faced with the constant challenge of remaining abreast of developments in their field. Rapid changes in technology and workplace roles threaten to make their skills obsolete unless they undertake constant professional development. This international collection presents a comprehensive overview of current continuing professional development theory and practice for those who manage and work in library and information services. Papers by academics and practitioners describe numerous innovative responses to emerging continuing education and training needs, including workplace learning; individual learning and learning organisations.

Author : Réjean Savard
Publisher :
ISBN 13 :
Total Pages : 326 pages
Book Rating : 4.45/5 ( download)

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Download or read book Education and Research for Marketing and Quality Management in Libraries written by Réjean Savard and published by . This book was released on 2001 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Dinesh K. Gupta
Publisher : Walter de Gruyter
ISBN 13 : 9783598117534
Total Pages : 448 pages
Book Rating : 4.31/5 ( download)

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Download or read book Marketing Library and Information Services written by Dinesh K. Gupta and published by Walter de Gruyter. This book was released on 2006 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing of library services has now been recognised as an essential agenda item for almost all kinds of libraries all over the world. As the term "marketing" has different meanings for different colleagues, the bundling of dozens of contributions from a truly international group of librarians is presented in this book, provides a broad scala on the topic. Therefore this book offers a useful tool for both working librarians and future librarians to understand vital issues relating to marketing of library and information services at the local, national and international level. The book is divided into six sections: Marketing concept: a changing perspective; Marketing in libraries around the world; Role of library associations; Education, training and research; Excellence in marketing; Databases and other marketing literature.

Author : Jessica Zellers
Publisher : Bloomsbury Publishing USA
ISBN 13 : 1440855811
Total Pages : 259 pages
Book Rating : 4.18/5 ( download)

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Download or read book The ABCs of ERM written by Jessica Zellers and published by Bloomsbury Publishing USA. This book was released on 2018-01-22 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ever-shifting landscape of electronic resources challenges even the most tech-savvy information professionals. Now, however, you can surmount those challenges, with the solid backing offered in this practical book. Despite their being visible, valuable, and expensive components of public and academic library collections, electronic resources remain somewhat mysterious to many librarians. How do you deal with vendors, how do you decide which e-resources to buy, how do you optimize access for remote users, and perhaps most importantly, how do you motivate your public to use them? Created by three front-line practitioners, this guide answers all of those questions and more, offering practical advice to information professionals involved in any aspect of electronic resource management—from selecting, acquiring, and activating to managing, promoting, and deselecting. It features clear instructions along with definitions, checklists, FAQs, and sidebars comprising sensible tips and anecdotal asides for the involved librarian. Written in a lively style and brimming with helpful information, this is the guide you'll wish you had in library school, and a resource you will refer to again and again.

Author : John Buschman
Publisher : Scarecrow Press
ISBN 13 : 0810885298
Total Pages : 249 pages
Book Rating : 4.95/5 ( download)

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Download or read book Libraries, Classrooms, and the Interests of Democracy written by John Buschman and published by Scarecrow Press. This book was released on 2012-07-30 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Library marketing and advertising in schools are now very widespread practices. Since libraries and schools have been strongly linked to economic performance, adopting marketing and advertising techniques into them is often seen as a natural extension of that linkage. But should that be the case? John Buschman argues that as we shape and guide our educative institutions, we should carefully consider the consequences. In Libraries, Classrooms, and the Interests of Democracy: Marking the Limits of Neoliberalism, Dr. Buschman details the connections between our educative institutions and democracy, and the resources within democratic theory reflecting on the tensions between marketing, advertising, consumption, and democracy. Drawing on wide scholarship to explore some of the history of democratic theory and its intertwinements with capitalism, the author helps the reader think about how democracies can deal with the challenges of this current historical phase. The complex arguments of de Tocqueville, Dewey, Marx, and many others help clarify how the market has pierced classrooms and libraries with advertising and marketing—and why this is of concern in the interests of democracy. In this volume, Buschman provides a history of marketing and advertising and their entanglements with democracy, education, and libraries. He then engages Democratic Theory and the framework it provides to critique neoliberalism’s influences. A final chapter traces the trajectory of neoliberalism and educative institutions on our democracy. Throughout, the book makes clear that issues concerning public educative institutions in a democracy are political. A provocative and engaging book, Libraries, Classrooms, and the Interests of Democracy should be required reading for anyone interested in the challenges facing libraries today.