Author : Richard D. Robinson
Publisher :
ISBN 13 : 9780030401817
Total Pages : 824 pages
Book Rating : 4.1X/5 ( download)
Book Synopsis International Business Management by : Richard D. Robinson
Download or read book International Business Management written by Richard D. Robinson and published by . This book was released on 1978 with total page 824 pages. Available in PDF, EPUB and Kindle. Book excerpt: Monograph intended as a guide to decision making in multinational enterprise management - covers marketing, sales and supply strategy (incl. Purchasing), labour relations and working conditions, selection of overseas managers, and discusses ownership, financing and foreign investment, legal aspects, control strategy and performance appraisal, and the role of the enterprise in government policy, etc. Flow charts, graphs, references and statistical tables.