Creating Value Through Innovation

Author : Robert G. Cooper
Publisher : Basic Books
ISBN 13 : 0465093337
Total Pages : 587 pages
Book Rating : 4.35/5 ( download)

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Download or read book Winning at New Products written by Robert G. Cooper and published by Basic Books. This book was released on 2017-09-19 with total page 587 pages. Available in PDF, EPUB and Kindle. Book excerpt: For more than two decades, Winning at New Products has served as the bible for product developers everywhere. Robert G. Cooper demonstrates why consistent product development is vital to corporate growth and how to maximize your chances of success. Citing the author's most recent research, Winning at New Products showcases innovative practices by industry leaders to present a field-tested game plan for achieving product leadership. Cooper outlines specific strategies for making sound business decisions at every step-from idea generation to launch. This fully updated and expanded edition is an essential resource for product developers around the world. "This is a must read. There's so much new in this book, from how to generate the breakthrough ideas, picking the winners, and driving them to market successfully." -- Philip Kotler, Professor of International Marketing, Northwestern University, Kellogg School of Management

Author : Angelo Dringoli
Publisher : Edward Elgar Publishing
ISBN 13 : 9781848443297
Total Pages : 0 pages
Book Rating : 4.93/5 ( download)

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Download or read book Creating Value Through Innovation written by Angelo Dringoli and published by Edward Elgar Publishing. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In open and dynamic markets, only innovation can give a firm a competitive advantage and with it the superior cash flows that generate value. Using analytical models, this timely book analyses the conditions under which innovation strategy can create and maintain value, based on different environmental dynamics. Quantitative models are used to determine the value of innovation strategies in highly dynamic and competitive industries. These clearly reveal the economic variables and relations upon which the strategy depends, and the conditions for creating sustainable value within the firm.

Author : Elke den Ouden
Publisher : Springer Science & Business Media
ISBN 13 : 1447122682
Total Pages : 206 pages
Book Rating : 4.85/5 ( download)

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Download or read book Innovation Design written by Elke den Ouden and published by Springer Science & Business Media. This book was released on 2011-10-01 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovation Design presents an approach to designing shared value for businesses, non-profit organizations, end-users and society. The societal and economic challenges we are currently facing – such as the aging population, energy scarcity and environmental issues – are not just threats but are also great opportunities for organizations. Innovation Design shows how organizations can contribute to the process of generating value for society by finding true solutions to these challenges. And at the same time it describes how they can capture value for themselves in business ecosystems that care for both people and planet. This book covers: creating meaningful innovations that improve quality of life, engage users and provide value for organizations and other stakeholders, guiding the creation of shared value throughout the innovation process, with a practical and integrative approach towards value that connects ideas from economics, psychology, sociology and ecology, designing new business models and business ecosystems to deliver sustainable benefits for all the involved parties and stakeholders, addressing both tangible and intangible value. Innovation Design gives numerous examples of projects and innovations to illustrate some of the challenges and solutions you may encounter in your journey of designing meaningful innovations and creating shared value. It also offers practical methods and tools that can be applied directly in your own projects. And in a fast-changing world, it provides a context, a framework and the inspiration to create value at every level: for people, for organizations and for the society in which we live.

Author : Alpheus Bingham
Publisher : FT Press
ISBN 13 : 0132312867
Total Pages : 269 pages
Book Rating : 4.68/5 ( download)

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Download or read book The Open Innovation Marketplace written by Alpheus Bingham and published by FT Press. This book was released on 2011-03-25 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many technical obstacles to effective innovation no longer exist: today, companies possess global networks that can connect with knowledge from virtually any source. Today’s challenge is to collaboratively transform that knowledge into higher-value innovation. Their book introduces groundbreaking strategies and models for consistently achieving this goal. Authors Alpheus Bingham and Dwayne Spradlin draw on their own experience building InnoCentive, the pioneering global platform for open innovation (a.k.a. "crowdsourcing"). Writing for business executives, R&D leaders, and innovation strategists, Bingham and Spradlin demonstrate how to dramatically increase the flow of high-value ideas and innovative solutions both within enterprises and beyond their boundaries. They show: Why open innovation works so well. How to use open innovation to become more agile and entrepreneurial. How to access Idea Markets more quickly, and get more value from them. How to overcome new forms of "Not Invented Here" syndrome. How to implement cultural, organizational, and management changes that lead to greater innovation. New trends in open innovation–and the opportunities they present. The authors present many new open innovation case studies, from P&G and Eli Lilly to NASA and the City of Chicago.

Author : Robert G. Cooper
Publisher : Stage-Gate International
ISBN 13 : 1439252246
Total Pages : 272 pages
Book Rating : 4.46/5 ( download)

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Download or read book Product Innovation and Technology Strategy written by Robert G. Cooper and published by Stage-Gate International. This book was released on 2009 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Backed by years of rigorous academic research and industry experience, this book brings together the salient points of effective product innovation, strategic management, and innovation governance. In this book, two of the world's foremost experts, Dr. Robert G. Cooper and Dr. Scott J. Edgett, take you step-by-step through the critical phases of developing your own product innovation strategy - a master plan for your business's entire new product effort. No other business authors give you this kind of uncomplicated narrative, informed by significant industry experience and with examples of outside-the-box thinking. This ist your guide to setting your company up for dominance in the marketplace.

Author : Laszlo Gyorffy
Publisher :
ISBN 13 : 9780985941901
Total Pages : 144 pages
Book Rating : 4.01/5 ( download)

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Download or read book Creating Value with CO-STAR written by Laszlo Gyorffy and published by . This book was released on 2012 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is a special kind of magic when it comes to innovation: Innovators develop breakthrough solutions that deliver hope for a better future... White it may appear that innovation success is simply based on creative new ideas, this how-to guide shows there is an underlying discipline for turning raw ideas into powerful value propositions... - book cover.

Author : John M Clegg
Publisher : Troubador Publishing Ltd
ISBN 13 : 180046679X
Total Pages : 120 pages
Book Rating : 4.91/5 ( download)

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Download or read book Strategy and Innovation for a Changing World written by John M Clegg and published by Troubador Publishing Ltd. This book was released on 2021-10-28 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: Invention and innovation are not the same. When we come up with an exciting and original new idea, by itself that idea is not an innovation

Author : Galindo-Martín, Miguel-Ángel
Publisher : IGI Global
ISBN 13 : 1799811719
Total Pages : 374 pages
Book Rating : 4.18/5 ( download)

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Download or read book Analyzing the Relationship Between Innovation, Value Creation, and Entrepreneurship written by Galindo-Martín, Miguel-Ángel and published by IGI Global. This book was released on 2019-12-13 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovation stimulates and facilitates entrepreneurship because the highest levels of entrepreneurship are to be found in societies with the highest value creation and digital dividends. The higher levels of consumption, employment, and cost reduction generated by the implementation of digital technologies motivates entrepreneurs to expand their activity and promotes the emergence of new entrepreneurs. Positive outcomes can be generated by the implementation of innovation leaders to higher competition and new markets, incentivizing entrepreneurs to introduce new innovations to react to these higher levels of competition, which are accompanied by their corresponding value creation. Analyzing the Relationship Between Innovation, Value Creation, and Entrepreneurship is a pivotal reference source that analyzes the theoretical and empirical aspects of innovation as a factor that enhances value creation and the role of entrepreneurship. While highlighting topics such as data management, social enterprise, and digital marketing, this publication explores enhanced economic growth and the methods of higher levels of consumption in society. This book is ideally designed for corporate managers, business executives, academicians, students, and researchers seeking current research on interrelationships between financial variables, strategies to apply them at the micro- and macro-level, and a consideration of the fiscal effects once implemented.

Author : Mostafa Hashem Sherif
Publisher : World Scientific
ISBN 13 : 9812790535
Total Pages : 447 pages
Book Rating : 4.38/5 ( download)

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Download or read book Management of Technology Innovation and Value Creation written by Mostafa Hashem Sherif and published by World Scientific. This book was released on 2008 with total page 447 pages. Available in PDF, EPUB and Kindle. Book excerpt: The International Association for Management of Technology (IAMOT) is one of the largest scientific associations dealing with the education, research and application of management of technology. The annual conferences held by IAMOT assemble the most important scientists and experts in the field. The 16th conference held in 2007 included papers by experts from 32 countries. This book compiles the best of those papers presented at the conference. It covers topics and issues related to the knowledge economy, commercialization of knowledge, green technologies, and sustainable development.

Author : Sheila Mello
Publisher : J. Ross Publishing
ISBN 13 : 9781932159578
Total Pages : 300 pages
Book Rating : 4.76/5 ( download)

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Download or read book Value Innovation Portfolio Management written by Sheila Mello and published by J. Ross Publishing. This book was released on 2006-09-15 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Value Innovation Portfolio Management' presents a pioneering new product-selection method based on high customer value, better business strategy alignment, and optical investment intensity - allowing businesses to find success more often with new products.