Consumption In The Age Of Affluence

Author : Ben Fine
Publisher : Routledge
ISBN 13 : 1134779062
Total Pages : 324 pages
Book Rating : 4.62/5 ( download)

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Download or read book Consumption in the Age of Affluence written by Ben Fine and published by Routledge. This book was released on 2002-03-11 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: With growing affluence in the developed world, food has become an increasing focus for attention. Here, the authors argue that in order to understand the extensive and dramatic developments in the world of food, a new interdisciplinary approach is necessary. The Age of Affluence successfully addresses food consumption in this way. The volume: * argues the importance of socioeconomic and cultural factors over diet, in influencing the production, marketing and consumption of different groups of foods; * places food systems theory on sound analytical foundations; * draws critically upon food systems literature; * includes case studies from the sugar, dairy and meat systems; * employs novel statistical techniques to identify and explain distinct patterns of food consumption; The book will help to revitalize the discipline of food studies and points the way forward for the continuing study of food consumption. As such, it will be invaluable to students, researchers and policymakers engaged in the world of food.

Author : Ben Fine
Publisher :
ISBN 13 : 9780415131568
Total Pages : 245 pages
Book Rating : 4.61/5 ( download)

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Download or read book Consumption in the Age Affluence written by Ben Fine and published by . This book was released on 1996 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Paul Nunes
Publisher : Harvard Business Press
ISBN 13 : 9781591391968
Total Pages : 296 pages
Book Rating : 4.62/5 ( download)

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Download or read book Mass Affluence written by Paul Nunes and published by Harvard Business Press. This book was released on 2004 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book to explain how the fundamentals of marketing strategy must change in response to this broad-based increase in wealth The authors specifically addresses how to fine tune a mass marketing approach that captures the value created from greater consumer affluence. After years of expensive and largely ineffective attempts at one-to-one marketing and other complex varieties of microsegmentation, the business environment is ripe for a switch back to the relative simplicity of a mass marketing mindset Flouts conventional wisdom: the authors in-depth research uncovered that today's moneyed masses are completely different than the mass market of decades past in terms of how much they have to spend and what they are willing to spend it on. Reveals the mass marketing strategies a range of companies have already successfully used to hit pay dirt with products ranging from oral care to laundry detergent to exotic automobiles.

Author : Lawrence Black
Publisher : Routledge
ISBN 13 : 1351959174
Total Pages : 282 pages
Book Rating : 4.79/5 ( download)

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Download or read book An Affluent Society? written by Lawrence Black and published by Routledge. This book was released on 2017-07-28 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: During an election speech in 1957 the Prime Minister, Harold Macmillan, famously remarked that 'most of our people have never had it so good'. Although taken out of context, this phrase soon came to epitomize the sense of increased affluence and social progress that was prevalent in Britain during the 1950s and 1960s. Yet, despite the recognition that Britain had moved away from an era of rationing and scarcity, to a new age of choice and plenty, there was simultaneously a parallel feeling that the nation was in decline and being economically outstripped by its international competitors. Whilst the study of Britain's postwar history is a well-trodden path, and the paradox of absolute growth versus relative decline much debated, it is here approached in a fresh and rewarding way. Rather than highlighting economic and industrial 'decline', this volume emphasizes the tremendous impact of rising affluence and consumerism on British society. It explores various expressions of affluence: new consumer goods; shifting social and cultural values; changes in popular expectations of policy; shifting popular political behaviour; changing attitudes of politicians towards the electorate; and the representation of affluence in popular culture and advertising. By focusing on the widespread cultural consequences of increasing levels of consumerism, emphasizing growth over decline and recognizing the rising standards of living enjoyed by most Britons, a new and intriguing window is opened on the complexities of this 'golden age'. Contrasting growing consumer expectations and demands against the anxieties of politicians and economists, this book offers all students of the period a new perspective from which to view post-imperial Britain and to question many conventional historical assumptions.

Author : Lizabeth Cohen
Publisher : Vintage
ISBN 13 : 0307555364
Total Pages : 578 pages
Book Rating : 4.66/5 ( download)

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Download or read book A Consumers' Republic written by Lizabeth Cohen and published by Vintage. This book was released on 2008-12-24 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this signal work of history, Bancroft Prize winner and Pulitzer Prize finalist Lizabeth Cohen shows how the pursuit of prosperity after World War II fueled our pervasive consumer mentality and transformed American life. Trumpeted as a means to promote the general welfare, mass consumption quickly outgrew its economic objectives and became synonymous with patriotism, social equality, and the American Dream. Material goods came to embody the promise of America, and the power of consumers to purchase everything from vacuum cleaners to convertibles gave rise to the power of citizens to purchase political influence and effect social change. Yet despite undeniable successes and unprecedented affluence, mass consumption also fostered economic inequality and the fracturing of society along gender, class, and racial lines. In charting the complex legacy of our “Consumers’ Republic” Lizabeth Cohen has written a bold, encompassing, and profoundly influential book.

Author : Daniel Horowitz
Publisher : Univ of Massachusetts Press
ISBN 13 : 9781558494329
Total Pages : 0 pages
Book Rating : 4.24/5 ( download)

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Download or read book The Anxieties of Affluence written by Daniel Horowitz and published by Univ of Massachusetts Press. This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work charts the reactions of prominent American writers to the unprecedented prosperity of the decades following World War II. It begins with an examination of Lewis Mumford's wartime call for democratic consumption and concludes with an analysis of the origins of Jimmy Carter's malaise speech of 1979. It documents a broad range of competing views, each in its own way reflective of a deep-seated ambivalence toward consumer culture - a persistent but shifting tension between a commitment to self-restraint and the pursuit of personal satisfaction through the acquisition of commercial goods and experiences. To explain why affluence has caused so much anxiety in America, the text focuses on key works of cultural criticism that stimulated public debate during what many have called the golden age of modern American capitalism. It examines the writings of three leading intellectuals - Daniel Bell, Robert N. Bellah, and Christopher Lasch - whose views shaped President Carter's response to the energy crisis of the 1970s

Author : Avner Offer
Publisher : Oxford University Press
ISBN 13 : 0198208537
Total Pages : 473 pages
Book Rating : 4.32/5 ( download)

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Download or read book The Challenge of Affluence written by Avner Offer and published by Oxford University Press. This book was released on 2006-03-09 with total page 473 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the 1940s Americans and Britons have experienced rising material abundance, but also a range of social and personal disorders, including family breakdown, obesity and addiction. Drawing on the latest cognitive research, Avner Offer presents a detailed and reasoned critique of the modern consumer society.

Author : Neva R. Goodwin
Publisher : Island Press
ISBN 13 : 1597267902
Total Pages : 423 pages
Book Rating : 4.08/5 ( download)

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Download or read book The Consumer Society written by Neva R. Goodwin and published by Island Press. This book was released on 2013-04-16 with total page 423 pages. Available in PDF, EPUB and Kindle. Book excerpt: The developed countries, particularly the United States, consume a disproportionate share of the world's resources, yet high and rising levels of consumption do not necessarily lead to greater satisfaction, security, or well-being, even for affluent consumers.The Consumer Society provides brief summaries of the most important and influential writings on the environmental, moral, and social implications of a consumer society and consumer lifestyles. Each section consists of ten to twelve summaries of critical writings in a specific area, with an introductory essay that outlines the state of knowledge in that area and indicates where further research is needed. Sections cover: Scope and Definition Consumption in the Affluent Society Family, Gender, and Socialization The History of Consumerism Foundations of Economic Theories of Consumption Critiques and Alternatives in Economic Theory Perpetuating Consumer Culture: Media, Advertising, and Wants Creation Consumption and the Environment Globalization and Consumer Culture Visions of an Alternative This book is the second volume in the Frontier Issues in Economic Thought series, which provides surveys of the most significant writings in emergent areas of economics -- an invaluable aid in fast-growing fields where genuine new ground is being broken. The series brings together economists, sociologists, psychologists, and philosophers to develop analyses that challenge and enrich the dominant neoclassical paradigm.The Consumer Society is an essential guide to and summary of the literature of consumption and will be of interest to anyone concerned with the deeper economic, social, and ethical implications of consumerism.

Author : Alan Thein Durning
Publisher : W. W. Norton & Company
ISBN 13 : 9780393308914
Total Pages : 204 pages
Book Rating : 4.1X/5 ( download)

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Download or read book How Much is Enough? written by Alan Thein Durning and published by W. W. Norton & Company. This book was released on 1992 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: It discusses the use of resources, pollution, and the distortions created in the economies of both wealthy industrialized nations and Third World countries.

Author : John Kenneth Galbraith
Publisher : Signet
ISBN 13 : 9780451621863
Total Pages : pages
Book Rating : 4.67/5 ( download)

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Download or read book The Affluent Society written by John Kenneth Galbraith and published by Signet. This book was released on 1963-09-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Galbraith's classic on the "economics of abundance" is, in the words of the New York Times, "a compelling challenge to conventional thought." With customary clarity, eloquence, and humor, Galbraith cuts to the heart of what economic security means (and doesn't mean) in today's world and lays bare the hazards of individual and societal complacence about economic inequity. While "affluent society" and "conventional wisdom" (first used in this book) have entered the vernacular, the message of the book has not been so widely embraced--reason enough to rediscover The Affluent Society. Copyright © Libri GmbH. All rights reserved.