Brand Name Bullies

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Author :
Publisher : Wiley (TP)
ISBN 13 :
Total Pages : 328 pages
Book Rating : 4.02/5 ( download)

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Book Synopsis Brand Name Bullies by : David Bollier

Download or read book Brand Name Bullies written by David Bollier and published by Wiley (TP). This book was released on 2005-01-17 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Anyone who cares about protecting the vitality of art and democratic culture in the digital age should read this important book." — Pete Seeger The stories would seem silly, embarrassing, or flat-out hilarious, if they weren't so frightening: ASCAP trying to charge the Girl Scouts for the rights to sing songs around a campfire; J.R.R. Tolkien's estate threatening to sue a children's entertainer for calling himself "Gandalf the Wizard Clown"; the J.M. Smucker Company accusing a competitor of infringing its patent on a crustless peanut butter and jelly sandwich. And, if you want to poke fun at Mickey Mouse, Barbie, or Miller Lite, you'd better have a battery of lawyers to back you up. In Brand Name Bullies, David Bollier reveals the countless ways in which creativity, innovation, and free expression in American culture are under relentless assault from a new and rapacious breed of corporate bullies. He offers scores of examples of how copyright and trademark owners are using political influence, high-powered attorneys, and out-and-out intimidation to expand their control over our culture. Bollier argues that the free flow of knowledge and ideas is crucial to creativity and progress in every field. Yet this essential ability to share and build upon the work of others is being stifled, marginalized, and criminalized by the forces of privatization. He cites numerous outrageous claims of "ownership" to all sorts of images, words, musical notes, letters, and even smells. Did you know that it is illegal to name a sporting event the "Gay Olympics" or a portable toilet business "Here's Johnny!"? The drive to copyright and trademark virtually everything has a powerful impact on public discourse as well. Bollier uncovers attempts to lock up sports scores, bestseller lists, historic facts, and even Martin Luther King Jr.'s "I Have a Dream" speech. Beware of using the phrase "Freedom of Expression"! A Massachusetts college student has already applied for and received a registered trademark for those words. Brand Name Bullies makes a powerful case that the rapid and ongoing expansion of "intellectual property rights" is squelching creativity and limiting free expression. It prevents the creation of new music, art, and literature, and it inhibits new scientific research and business investment. This highly readable and chilling exposé sounds an urgent wake-up call for everyone who values our culture and wishes to keep the public domain out of the hands of the privatizers.

Brand Name Bullies

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Author :
Publisher : Turner Publishing Company
ISBN 13 : 0470323752
Total Pages : 309 pages
Book Rating : 4.55/5 ( download)

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Book Synopsis Brand Name Bullies by : David Bollier

Download or read book Brand Name Bullies written by David Bollier and published by Turner Publishing Company. This book was released on 2008-04-21 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: An impassioned, darkly amusing look at how corporations misuse copyright law to stifle creativity and free speech If you want to make fun of Mickey or Barbie on your Web site, you may be hearing from some corporate lawyers. You should also think twice about calling something "fair and balanced" or publicly using Martin Luther King Jr.'s "I Have a Dream" speech. It may be illegal. Or it may be entirely legal, but the distinction doesn't matter if you can't afford a lawyer. More and more, corporations are grabbing and asserting rights over every idea and creation in our world, regardless of the law's intent or the public interest. But beyond the humorous absurdity of all this, there lies a darker problem, as David Bollier shows in this important new book. Lawsuits and legal bullying clearly prevent the creation of legitimate new software, new art and music, new literature, new businesses, and worst of all, new scientific and medical research. David Bollier (Amherst, MA) is cofounder of Public Knowledge and Senior Fellow at the Norman Lear Center, USC Annenberg School for Communication. His books include Silent Theft.

The SAGE Encyclopedia of Corporate Reputation

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Publisher : SAGE Publications
ISBN 13 : 1483376532
Total Pages : 1876 pages
Book Rating : 4.30/5 ( download)

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Book Synopsis The SAGE Encyclopedia of Corporate Reputation by : Craig E. Carroll

Download or read book The SAGE Encyclopedia of Corporate Reputation written by Craig E. Carroll and published by SAGE Publications. This book was released on 2016-05-04 with total page 1876 pages. Available in PDF, EPUB and Kindle. Book excerpt: What creates corporate reputations and how should organizations respond? Corporate reputation is a growing research field in disciplines as diverse as communication, management, marketing, industrial and organizational psychology, and sociology. As a formal area of academic study, it is relatively young with roots in the 1980s and the emergence of specialized reputation rankings for industries, products/services, and performance dimensions and for regions. Such rankings resulted in competition between organizations and the alignment of organizational activities to qualify and improve standings in the rankings. In addition, today’s changing stakeholder expectations, the growth of advocacy, demand for more disclosures and greater transparency, and globalized, mediatized environments create new challenges, pitfalls, and opportunities for organizations. Successfully engaging, dealing with, and working through reputational challenges requires an understanding of options and tools for organizational decision-making and stakeholder engagement. For the first time, the vast and important field of corporate reputation is explored in the format of an encyclopedic reference. The SAGE Encyclopedia of Corporate Reputation comprehensively overviews concepts and techniques for identifying, building, measuring, monitoring, evaluating, maintaining, valuing, living up to and/or changing corporate reputations. Key features include: 300 signed entries are organized in A-to-Z fashion in 2 volumes available in a choice of electronic or print formats Entries conclude with Cross-References and Further Readings to guide students to in-depth resources. Although organized A-to-Z, a thematic "Reader’s Guide" in the front matter groups related entries by broad areas A Chronology provides historical perspective on the development of corporate reputation as a discrete field of study. A Resource Guide in the back matter lists classic books, key journals, associations, websites, and selected degree programs of relevance to corporate reputation. A General Bibliography will be accompanied by visual maps noting the relationships between the various disciplines touching upon corporate reputation studies. The work concludes with a comprehensive Index, which—in the electronic version—combines with the Reader’s Guide and Cross-References to provide thorough search-and-browse capabilities

Brands and Branding Geographies

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Author :
Publisher : Edward Elgar Publishing
ISBN 13 : 0857930842
Total Pages : 381 pages
Book Rating : 4.42/5 ( download)

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Book Synopsis Brands and Branding Geographies by : Andy Pike

Download or read book Brands and Branding Geographies written by Andy Pike and published by Edward Elgar Publishing. This book was released on 2011-01-01 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'The volume edited by Andy Pike includes contributions by several leading figures in the study of brands, places and place branding. . . However, this is not what makes the book a welcome addition to the literature. What really makes the book interesting is actually the brave attempt to deal with an intrinsically difficult topic, one that is rarely – if ever – explored: the relationship between brands and branding with the places in and around which these operate. Several facets of this relationship are explored in the book. . . The book is introduced nicely by Andy Pike in a chapter that sets the scene and clarifies the intentions of the book. . . I am glad the first book to handle these issues is on my shelves.' – Mihalis Kavaratzis, Regional Studies 'An incomparably rich trove of work on the multifarious and contradictory "entanglements" between space, place, and brand. The volume helps us understand how and why "places of origin" play an ever greater role in the marketing of commodities, even while corporations continue to seek "placelessness" in pursuit of the bottom line. And it illuminates how and why entrepreneurial governments seeking to enhance global competitiveness increasingly turn to place branding – at the neighborhood, urban, and national scale – even while launching rounds of restructuring that undercut the authenticity and viability of local identities. A valuable and accessible contribution to the urban studies and cultural studies literature.' – Miriam Greenberg, University of California, Santa Cruz, US 'An important effort to pull together multidisciplinary research on the spatial dimensions of brands and branding in an international context.' – John A. Quelch, Harvard Business School, US Despite overstated claims of their 'global' homogeneity, ubiquity and contribution to 'flattening' spatial differences, the geographies of brands and branding actually do matter. This vibrant collection provides a comprehensive reference point for the emergent area of brand and branding geographies in a multi-disciplinary and international context. The eminent contributors, leaders in their respective fields, present critical reflections and synthesis of a range of conceptual and theoretical frameworks and methodological approaches, incorporating market research, oral history, discourse and visual analyses. They reflect upon the politics and limits of brand and branding geographies and map out future research directions. The book will prove a fascinating and illuminating read for academics, researchers, students, practitioners and policy-makers focusing on the spatial dimensions of brands and branding.

The Conscious Parent's Guide to Raising Girls

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Publisher : Simon and Schuster
ISBN 13 : 1440599912
Total Pages : 240 pages
Book Rating : 4.10/5 ( download)

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Book Synopsis The Conscious Parent's Guide to Raising Girls by : Erika V Shearin Karres

Download or read book The Conscious Parent's Guide to Raising Girls written by Erika V Shearin Karres and published by Simon and Schuster. This book was released on 2017 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your ticket to relaxing puzzle fun!

The Future of Intellectual Property

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Author :
Publisher : Edward Elgar Publishing
ISBN 13 : 1800885342
Total Pages : 384 pages
Book Rating : 4.49/5 ( download)

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Book Synopsis The Future of Intellectual Property by : Daniel J. Gervais

Download or read book The Future of Intellectual Property written by Daniel J. Gervais and published by Edward Elgar Publishing. This book was released on 2021-05-28 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: This forward-looking book examines the issue of intellectual property (IP) law reform, considering both the reform of primary IP rights, and the impact of secondary rights on such reforms. It reflects on the distinction between primary and secondary rights, offering new international perspectives on IP reform, and exploring both the intended and unintended consequences of changing primary rights or adding secondary rights.

Challenges of Global Business Authority, The

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Publisher : SUNY Press
ISBN 13 : 1438431589
Total Pages : 339 pages
Book Rating : 4.81/5 ( download)

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Book Synopsis Challenges of Global Business Authority, The by : Tony Porter

Download or read book Challenges of Global Business Authority, The written by Tony Porter and published by SUNY Press. This book was released on 2011-01-02 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business is being globalized with an immense speed, but are democratic practices and decision-making structures keeping pace? Contrary to those who see democracy as irrelevant or impossible at the global level, The Challenges of Global Business Authority analyzes three dimensions of democracy- participation, accountability, and transparency-in many transnational mechanisms that seek to align global business interests with the public interest. Looking beyond these mechanisms, this volume seeks to explore the fundamental issues affecting the relationship between democracy and global business authority, such as the structural power of business itself, and the contestations over the boundary between public and private. The essays in this volume provide concrete ways that business can be made more publicly accountable to allow democratic practices to take on a more permanent role in the global business world.

Searching for America

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Publisher : Cambridge Scholars Publishing
ISBN 13 : 1527566447
Total Pages : 220 pages
Book Rating : 4.46/5 ( download)

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Book Synopsis Searching for America by : Robert Sheardy Jr.

Download or read book Searching for America written by Robert Sheardy Jr. and published by Cambridge Scholars Publishing. This book was released on 2021-02-19 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fourteen essays in this collection were drawn from papers presented at the annual conference of the American Culture Association in April of 2006. The widely ranging topics and diverse points of view are typical of papers showcased by this organization of educators, writers, cultural critics and graduate students. These essays each consider the pedagogical parameters by which the art of the United States is defined and, as we are a nation of many voices, they further represent the multicultural identities of America and its citizens. From traditional art historical analysis to post-modernist deconstruction, the authors represented herein explore paintings, prints, sculpture, and architectural objects, in the context of history, philosophy, aesthetics, and political points of view. The writers themselves represent multidisciplinary viewpoints, from art history to literature to architecture and social work. Their papers reflect current scholarship, speaking from the most up to date of pedagogies, and in voices which are both critical and analytical. They further speak for the American Culture Association whose mission it is to explore "all manifestations of the cultures of the Americas."

Handbook of School Violence and School Safety

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Author :
Publisher : Taylor & Francis
ISBN 13 : 113689828X
Total Pages : 645 pages
Book Rating : 4.80/5 ( download)

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Book Synopsis Handbook of School Violence and School Safety by : Shane Jimerson

Download or read book Handbook of School Violence and School Safety written by Shane Jimerson and published by Taylor & Francis. This book was released on 2012-03-12 with total page 645 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of School Violence and School Safety: International Research and Practice has become the premier resource for educational and mental health professionals and policymakers seeking to implement effective prevention and intervention programs that reduce school violence and promote safe and effective schools. It covers the full range of school violence and safety topics from harassment and bullying to promoting safe, secure, and peaceful schools. It also examines existing school safety programs and includes the multi-disciplinary research and theories that guide them. Examinations of current issues and projections of future research and practice are embedded within each chapter. This volume maps the boundaries of this rapidly growing and multidisciplinary field of study. Key features include... Comprehensive Coverage – The chapters are divided into three parts: Foundations; Assessment and Measurement; Prevention and Intervention Programs. Together they provide a comprehensive review of what is known about the types, causes, and effects of school violence and the most effective intervention programs that have been developed to prevent violence and promote safe and thriving school climates. Evidence-based Practice – Avoiding a one-size-fits-all approach to prevention and intervention, the focus throughout is on the application of evidence-based practice to address factors most commonly associated with school violence and safety. Implications for Practice – Each chapter bridges the research-to-practice gap, with a section delineating implications for practice of the foregoing research. Chapter Structure – To ensure continuity and coherence across the book, each chapter begins with a brief abstract and ends with a table showing the implications for practice. International Focus – Acknowledging the fact that school violence and safety is a global concern, this edition has increased its focus on insights learned from cross-national research and practice outside the USA. Expertise – The editors and authors are experienced researchers, teachers, practitioners, and leaders in the school violence field, their expertise includes their breadth and depth of knowledge and experience, bridging research, policy, and practice and representing a variety of international organizations studying school violence around the world.

Origination

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118556380
Total Pages : 242 pages
Book Rating : 4.82/5 ( download)

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Book Synopsis Origination by : Andy Pike

Download or read book Origination written by Andy Pike and published by John Wiley & Sons. This book was released on 2015-06-02 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Origination: The Geographies of Brands and Branding offers innovative theoretical and conceptual frameworks relating to the ways that actors create meaning and value in commodity brands and branding through processes of geographical association. Provides innovative conceptualization and theorization to facilitate an understanding of the geographical dimensions of brands and branding Challenges current interpretations of brands as vehicles of homogenization in globalization Establishes the theoretical and conceptual foundations of a more geographically sensitive approach through rigorous empirical examination of the under-researched geographical differentiation of commodity brands and branding Presents innovative new research and analysis of the socio-spatial biographies of the Newcastle Brown Ale, Burberry and Apple brands Forges strong new connections between political and cultural economy approaches within geography Provides a distinctive and incisive conceptual and theoretical framework capable of engaging other branded commodities and their branding in other times and places