Brand Love Is Not Enough

Author : Max Blackston
Publisher : Routledge
ISBN 13 : 1351707310
Total Pages : 142 pages
Book Rating : 4.12/5 ( download)

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Download or read book Brand Love is not Enough written by Max Blackston and published by Routledge. This book was released on 2018-03-15 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: How would you feel about a bank that handled all of your financial needs efficiently, but made you feel like a dummy? In a relationship between two people, what the other person thinks of you (or what you believe they think of you) exerts great influence on the quality of your relationship. The same is true for your relationship with brands. In this trailblazing book, Blackston extends his theory on consumer brand relationships introduced in the 1990s. He introduces a new construct called "brand's attitude," which complements the idea of brand image and introduces a typology of consumer relationships that is richer and more varied than the familiar concept of brand love. This construct describes more fully the two-way street that exists between consumers and brands, and fills a crucial gap in traditional branding literature in explaining consumers’ brand purchasing and usage behavior. Drawing on numerous actual examples and cases from a variety of different industries, and supported by 30 years of consumer data, Brand Love is not Enough should be on the shelf of any serious marketer or student of branding.

Author : Mary Ann Kirsch
Publisher :
ISBN 13 : 9781584440680
Total Pages : 0 pages
Book Rating : 4.86/5 ( download)

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Download or read book When Love Is Not Enough written by Mary Ann Kirsch and published by . This book was released on 1999-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Olumide Emmanuel
Publisher : Xulon Press
ISBN 13 : 1619047500
Total Pages : 266 pages
Book Rating : 4.01/5 ( download)

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Download or read book Love Is Not Enough written by Olumide Emmanuel and published by Xulon Press. This book was released on 2012 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Olumide Emmanuel has done it again in his unusual, simple, practical and loaded approach to writing. In this unique book, written for the singles and couples, he brings a new revelation to the issue of love in relationship. What do you do when after you are married, you discovered a terrible secret about your partner? With this thought-provoking question, the author brings us into a world of reality to see that LOVE IS NOT ENOUGH. Olumide Oladapo Emmanuel is a man of multiple graces with influence across the religious and secular arena. He is a Bible Scholar, a Role Model, a Creative Thinker, a Motivational Speaker, a Business Man, Entrepreneur, Wealth Creation Agent, Leadership Developer, Counsellor and Resource Person; also a Church Planter, Consultant and Administrator. He is a best-selling author with over forty (40) books which have been celebrated both within and outside the shores of Nigeria. He is the General Overseer of Calvary Bible Church, Idimu-Lagos. He is the host of the "Wisdom for Singles" conference which was birthed February 14, 1999. Wisdom for Singles today is a household name in Nigeria and beyond, touching thousands of youths and singles. His daily and weekly media broadcast is a delight to millions. He sits on the board of numerous businesses and directly manages some of them which include Common Sense Ltd, a group of businesses; Parable Ventures Ltd. (PVL), Wealth Creation Network (WCN), Dynamites Forum International (DFI), an NGO and many others. He is the Setman over The Empowerment Assembly (TEA) and Executive Director, Success Business & Leadership School (SBLS). He is the Founder/President of Olumide Emmanuel Foundation (OEF), an NGO established with the aim of eradicating poverty and establishing legacy. He is married with children.

Author : Jenny Lexhed
Publisher : Skyhorse
ISBN 13 : 1628724714
Total Pages : 303 pages
Book Rating : 4.14/5 ( download)

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Download or read book Love Is Not Enough written by Jenny Lexhed and published by Skyhorse. This book was released on 2015-01-06 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: When Jenny Lexhed and her husband have their first child, Lucas, they are living the dream. They’re happily married, they’ve just bought a house, the company they built together from the ground up is starting to blossom. But with the arrival of their son, a feeling of anxiety slips into their life. What starts as a feeling becomes a conviction. Lucas is not like other children. Everything seems to indicate, and psychiatric evaluation concludes, that their son is severely autistic. Will he ever be able to communicate? Jenny vows to do whatever she can to help Lucas connect with his parents and others and live an independent life. Tossed between hope and despair, she begins a frantic effort to research the best among many competing therapies and find exactly the right treatment for her son. Her obsession takes her to the brink of exhaustion—and over, when she suffers a psychotic breakdown and must be committed to a psychiatric clinic. There begins another journey, to find her balance and recover her strong, healthy life, before she can begin again to fight for her son. Both brutally honest and deeply affecting, Love Is Not Enough is a page-turning memoir that offers insight into autism and what a parent goes through for her child.

Author : Khalid Hussain
Publisher : Frontiers Media SA
ISBN 13 : 2832527280
Total Pages : 229 pages
Book Rating : 4.83/5 ( download)

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Download or read book The psychological facets of consumer-brand relationship in the digital world written by Khalid Hussain and published by Frontiers Media SA. This book was released on 2023-06-29 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Sonny Maton
Publisher : Lulu.com
ISBN 13 : 1435723155
Total Pages : 166 pages
Book Rating : 4.53/5 ( download)

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Download or read book Love Is Not Enough written by Sonny Maton and published by Lulu.com. This book was released on 2007 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Hannah Hawthorne
Publisher : AuthorHouse
ISBN 13 : 1452084335
Total Pages : 297 pages
Book Rating : 4.36/5 ( download)

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Download or read book When Love is not Enough... written by Hannah Hawthorne and published by AuthorHouse. This book was released on 2010-03-30 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a story based on real life experience. Two women of very different backgrounds finally meet through adoption. Isabel, married but infertile, adopts Francesca's baby, Laura. Her wish is to provide the child with a happy,loving home and future, and to be fulfilled in motherhood herself. As the years go by, life generally and the path of adoption are far from smooth. Isabel cannot comprehend her daughter's anger and 'distancing' before, during and well after adolescence. Something deep within Laura is disturbing her, and creating this hostility. Nancy Newton Verrier's research into 'the primal wound' and separation trauma sheds light on the reasons for these problems in adopted children, hitherto unexplained. And what of Francesca? This is a book with a mission, particularly for those considering adoption.

Author : D. S. Brown
Publisher : AuthorHouse
ISBN 13 : 1504973313
Total Pages : 216 pages
Book Rating : 4.11/5 ( download)

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Download or read book When Love Is Not Enough written by D. S. Brown and published by AuthorHouse. This book was released on 2016-03-16 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lawrence Chelton loved hard, but at the same time it was all soft, deep, and lasting, filled with a belief that soul mates really do exist. He would do anything for the woman he loved. He was tender, caring, strong, and protective. He knew how to stand and be the man a good woman would truly want—or so he believed. When the woman he loved left him at the altar, he changed. He lost his belief in love. He lost his respect for women. He lost his ability to be decent, to be a good man. He no longer believed love was enough. He didn’t know what was enough, what was life-fulfilling. However, after the altar, he felt it was only right to take advantage of as many women as possible in a depraved attempt to find the truth. To him, they deserved nothing but his contempt.

Author : Dionne Brand
Publisher : Vintage Canada
ISBN 13 : 0345808894
Total Pages : 0 pages
Book Rating : 4.99/5 ( download)

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Download or read book Love Enough written by Dionne Brand and published by Vintage Canada. This book was released on 2015-05-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: From our acclaimed poet and novelist: a gem of a novel that sizzles about love—between lovers, between friends, and for the places we live in—and pays homage to each moment of experience. Love lasted only one year but the time felt like several springs strung together. In Love Enough, the sharp beauty of Brand's writing draws us effortlessly into the intersecting stories of her characters caught in the middle of choices, apprehensions, fears. Each of the tales here—June's, Bedri's, Da'uud's, Lia's opens a different window on the city they all live in, mostly in parallel, but occasionally, delicately, touching and crossing one another. Each story radiates other stories. In these pages, the urban landscape cannot be untangled from the emotional one; they mingle, shift and cleave to one another. The young man Bedri experiences the terrible isolation brought about by an act of violence, while his father, Da'uud, casualty of a geopolitical conflict, driving a taxi, is witness to curious gestures of love and anger; Lia faces the sometimes unbridgeable chasms of family; and fierce June, ambivalent and passionate with her string of lovers, now in middle age discovers: "There is nothing universal or timeless about this love business. It is hard if you really want to do it right." Brand is our greatest observer—of actions, of emotions, of the little things that often go unnoticed but can mean the turn of a day. At once lucid and dream-like, Love Enough is a profoundly modern work that speaks to the most fundamental questions of how we live now.

Author : Doris J. Peery
Publisher : Xulon Press
ISBN 13 : 1606473816
Total Pages : 242 pages
Book Rating : 4.18/5 ( download)

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Download or read book Town Between Two Rivers written by Doris J. Peery and published by Xulon Press. This book was released on 2008-08 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Doris Peery has been writing this book for sixty years. Now she has collected all her writings into these intriguing stories and poems reflecting a lifetime of experiences. Her poetry and prose together make for inspirational reading as well as humorous takes on life. * Who is the better sister to be: the cute one or the beautiful one? * What if your husband tells you not to get religion? * What special place does a neighborhood store have in a community? * Would you put a Victory Bell in your church? Doris Peery was born and raised in Emporia, Kansas. After graduating from Ottawa University in Ottawa, Kansas, she taught in elementary schools in Kansas and Virginia. She and Ken, her husband of 55 years, have two sons, five grandchildren and two great grandsons. The Peerys live in Topeka, Kansas.