An Introduction to Online Platforms and Their Role in the Digital Transformation

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Publisher : OECD Publishing
ISBN 13 : 926455954X
Total Pages : 216 pages
Book Rating : 4.47/5 ( download)

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Book Synopsis An Introduction to Online Platforms and Their Role in the Digital Transformation by : OECD

Download or read book An Introduction to Online Platforms and Their Role in the Digital Transformation written by OECD and published by OECD Publishing. This book was released on 2019-05-13 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report contains detailed profiles of twelve of the world’s leading platform companies and derives insights from those profiles about what platforms actually do, how they do it, and why they succeed financially.

Introduction to Business

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Publisher :
ISBN 13 : 9781998109319
Total Pages : 0 pages
Book Rating : 4.13/5 ( download)

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Book Synopsis Introduction to Business by : Lawrence J. Gitman

Download or read book Introduction to Business written by Lawrence J. Gitman and published by . This book was released on 2023-05-19 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Introduction to Online Market & Industry Research

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Author :
Publisher : Cengage Learning
ISBN 13 :
Total Pages : 472 pages
Book Rating : 4.51/5 ( download)

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Book Synopsis Introduction to Online Market & Industry Research by : Cynthia L. Shamel

Download or read book Introduction to Online Market & Industry Research written by Cynthia L. Shamel and published by Cengage Learning. This book was released on 2004 with total page 472 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Online Market and Industry Research provides workable search strategies and valuable data source information to both inexperienced and experienced industry researchers. Market research strategies offer business managers a precise picture of the environment in which they operate and thus supporting informed decision making. Critical data source reviews lead to cost-effective purchase decisions for research managers. Like all the titles in the Business Research Series, this book is conveniently divided into four sections containing a number of business research applications that can be used for both in-house research training and reference. Internet research can be quick, easy, and abundant ? but also challenging. Research sites sometimes come and go, and sources can be questionable. The Business Research Solutions Series provides comprehensive business and financial research reference guides and online training manuals to bridge a major gap in the field of online research methodology. This resourceful and innovative multi-series of reference guides teaches readers how to approach a research problem, how to select the best online sources, and how to effectively use these sources. It also suggests alternate low-cost solutions for many standard questions and problems. A must-have for professionals involved in business research, these invaluable tools provide step-by-step advice on how to analyze, interpret, and present data for informed decision-making.

Business Research Methods

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Publisher : Bookboon
ISBN 13 : 8776814211
Total Pages : 110 pages
Book Rating : 4.12/5 ( download)

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Book Synopsis Business Research Methods by : Dr Sue Greener

Download or read book Business Research Methods written by Dr Sue Greener and published by Bookboon. This book was released on 2008 with total page 110 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Market Research in Practice

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Publisher : Kogan Page Publishers
ISBN 13 : 0749475862
Total Pages : 400 pages
Book Rating : 4.64/5 ( download)

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Book Synopsis Market Research in Practice by : Matthew Harrison

Download or read book Market Research in Practice written by Matthew Harrison and published by Kogan Page Publishers. This book was released on 2016-03-03 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Market research has never been more important. As organizations become increasingly sophisticated, the need to profile customers, deliver customer satisfaction, target certain audiences, develop their brands, optimize prices and more has grown. Lively and accessible, Market Research in Practice is a practical introduction to market research tools, approaches and issues. Providing a clear, step-by-step guide to the whole process - from planning and executing a project through to analyzing and presenting the findings - it explains how to use tools and methods effectively to obtain reliable results. This fully updated third edition of Market Research in Practice has been revised to reflect the most recent trends in the industry. Ten new chapters cover topical issues such as ethics in market research and qualitative and quantitative research, plus key concepts such as international research, how to design and scope a survey, how to create a questionnaire, how to choose a sample and how to carry out interviews are covered in detail. Tips, and advice from the authors' own extensive experiences are included throughout to ground the concepts in business reality. Accompanied by a range of online tools, templates, surveys and guides, this is an invaluable guide for students of research methods, researchers, marketers and users of market research. Online resources include a range of tools, templates, surveys and guides.

An Introduction to Online Competitive Intelligence Research

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Author :
Publisher : Cengage Learning
ISBN 13 :
Total Pages : 352 pages
Book Rating : 4.83/5 ( download)

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Book Synopsis An Introduction to Online Competitive Intelligence Research by : Conor Vibert

Download or read book An Introduction to Online Competitive Intelligence Research written by Conor Vibert and published by Cengage Learning. This book was released on 2004 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Online Competitive Intelligence Research gives you the tools you need to stay ahead of your competitor's moves. Numerous research problem scenarios and cases with suggested search strategies are included. Step-by-step methodology takes you through the CI research process, including planning and direction, data collection, analysis and dissemination. One section provides insight into how your firm might protect itself from the unwanted CI efforts of competitors. Like all the titles in the Business Research Series, this book contains a number of business research applications that can be used for both in-house research training and reference. Internet research can be quick, easy, and effective, but also challenging. The Business Research Solutions Series provides business and financial research reference guides and online training manuals to bridge a major gap in the field of online research methodology. These invaluable tools provide step-by-step advice on how to analyze, interpret, and collect data for informed decision-making.

An Introduction to Online Computation

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Author :
Publisher : Springer
ISBN 13 : 3319427490
Total Pages : 349 pages
Book Rating : 4.92/5 ( download)

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Book Synopsis An Introduction to Online Computation by : Dennis Komm

Download or read book An Introduction to Online Computation written by Dennis Komm and published by Springer. This book was released on 2016-10-31 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook explains online computation in different settings, with particular emphasis on randomization and advice complexity. These settings are analyzed for various online problems such as the paging problem, the k-server problem, job shop scheduling, the knapsack problem, the bit guessing problem, and problems on graphs. This book is appropriate for undergraduate and graduate students of computer science, assuming a basic knowledge in algorithmics and discrete mathematics. Also researchers will find this a valuable reference for the recent field of advice complexity.

Market Research in Practice

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Publisher : Kogan Page Publishers
ISBN 13 : 1398602833
Total Pages : 393 pages
Book Rating : 4.30/5 ( download)

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Book Synopsis Market Research in Practice by : Paul Hague

Download or read book Market Research in Practice written by Paul Hague and published by Kogan Page Publishers. This book was released on 2021-11-03 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn the fundamentals of market research with this bestselling guide that delivers an overview of the whole process, from planning a project and executing it, what tools to use, through to analysis and presenting the findings. Market Research in Practice provides a practical and robust introduction to the subject, providing a clear step-by-step guide to managing market research and how to effectively to obtain the most reliable results. Written by an industry expert with over 35 years' practical experience in running a successful market research agency, tips and advice are included throughout to ground the concepts in business reality. This text also benefits from real-world examples from companies including Adidas, Marks & Spencer, Grohe and General Motors. Now in its fourth edition, Market Research in Practice is now fully updated to capture the latest changes and developments in the field and explores new tools of qualitative research using online methods as well as expanding further on online surveys such as SurveyMonkey. Accompanied by a range of templates, surveys and resources for lecturers, this is an invaluable guide for students of research methods, researchers, marketers and users of market research.

Doing Research in Business and Management

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Author :
Publisher : SAGE
ISBN 13 : 9780761959502
Total Pages : 320 pages
Book Rating : 4.05/5 ( download)

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Book Synopsis Doing Research in Business and Management by : Dan Remenyi

Download or read book Doing Research in Business and Management written by Dan Remenyi and published by SAGE. This book was released on 1998-09-14 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Doing Research in Business and Management has been written to help students obtain a thorough understanding of the main methodological issues and options that are available to them as business and management researchers undertaking a masters or doctoral degree. Doing Research in Business and Management takes the reader through all of the important issues that need to be understood if a competent piece of research is to be produced at the masters or doctoral level in the business and management studies. The authors explain the interrelationship between the theoretical and empirical research as well as the differences between positivism and phenomenology. Not only do they put these concepts in context for the business and management student, but they go on to discuss how these different approaches are used in practice. Furthermore, the authors discuss the implications of quantitative and qualitative approaches to research. The book offers high-level advice on different numerical techniques available to researchers as well as different software packages that may be used for analyzing qualitative data. The book also discusses the use of the Internet to support research in masters and doctoral programs.

An Introduction to Online Competitive Intelligence Research

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Author :
Publisher : Cengage Learning
ISBN 13 :
Total Pages : 358 pages
Book Rating : 4.06/5 ( download)

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Book Synopsis An Introduction to Online Competitive Intelligence Research by : Conor Vibert

Download or read book An Introduction to Online Competitive Intelligence Research written by Conor Vibert and published by Cengage Learning. This book was released on 2004 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Online Competitive Intelligence Research gives you the tools you need to stay ahead of your competitor's moves. Numerous research problem scenarios and cases with suggested search strategies are included. Step-by-step methodology takes you through the CI research process, including planning and direction, data collection, analysis and dissemination. One section provides insight into how your firm might protect itself from the unwanted CI efforts of competitors. Like all the titles in the Business Research Series, this book contains a number of business research applications that can be used for both in-house research training and reference. Internet research can be quick, easy, and effective, but also challenging. The Business Research Solutions Series provides business and financial research reference guides and online training manuals to bridge a major gap in the field of online research methodology. These invaluable tools provide step-by-step advice on how to analyze, interpret, and collect data for informed decision-making.