A Short Course In International Marketing

Author : Michael White
Publisher : World Trade Press
ISBN 13 : 160780008X
Total Pages : 187 pages
Book Rating : 4.88/5 ( download)

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Download or read book A short course in international marketing blunders [electronic resource] written by Michael White and published by World Trade Press. This book was released on 2009 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Jeffrey E. Curry
Publisher : World Trade Press
ISBN 13 : 1607800071
Total Pages : 192 pages
Book Rating : 4.71/5 ( download)

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Download or read book A short course in international marketing [electronic resource] written by Jeffrey E. Curry and published by World Trade Press. This book was released on 2009 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Short Course in International Marketing will transform your export operation into a market-driven, profit-making enterprise by explaining how to employ international marketing methods and strategies used by successful firms worldwide.

Author : Michael White
Publisher : Librix.eu
ISBN 13 : 8073997517
Total Pages : 188 pages
Book Rating : 4.19/5 ( download)

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Download or read book A Short Course in International Marketing Blunders written by Michael White and published by Librix.eu. This book was released on 2009 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Jeffrey Edmund Curry
Publisher :
ISBN 13 : 9788126912506
Total Pages : 191 pages
Book Rating : 4.02/5 ( download)

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Download or read book Short Course In International Marketing written by Jeffrey Edmund Curry and published by . This book was released on 2009-09-01 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author :
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.81/5 ( download)

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Download or read book Short Course in International Marketing Blunders (Dec. 99). written by and published by . This book was released on 1999 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author :
Publisher :
ISBN 13 : 9788126912513
Total Pages : pages
Book Rating : 4.10/5 ( download)

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Download or read book International Marketing Blunders written by and published by . This book was released on 2009 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Charles Mitchell
Publisher :
ISBN 13 : 9781885073600
Total Pages : 192 pages
Book Rating : 4.07/5 ( download)

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Download or read book A Short Course in International Marketing Blunders written by Charles Mitchell and published by . This book was released on 2001-08 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a highly entertaining look at the international marketing mistakes made by large and small companies who, for the most part, should have known better.

Author : Rakesh Mohan Joshi
Publisher : Oxford University Press, USA
ISBN 13 : 9780198077022
Total Pages : 0 pages
Book Rating : 4.25/5 ( download)

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Download or read book International Marketing written by Rakesh Mohan Joshi and published by Oxford University Press, USA. This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Marketing 2e provides a comprehensive coverage of the fundamental concepts of the subject, which will be useful to postgraduate students as well as practitioners. The book begins with an introduction to international marketing, and slowly delves deep into the subject. All major topics under the subject have been covered. The depth to which each topic has been dealt with is beyond compare. Written in lucid style, International Marketing 2e covers both fundamental as well as advance topics under the area. With latest data on the subject from governmental as well as non-governmental sources from around the world and figures to facilitate deep insight into the concepts, and cases on a large variety of industries, the book provides students with a keen understanding of international marketing.

Author : Charles Mitchell
Publisher : World Trade Press
ISBN 13 : 9781885073549
Total Pages : 196 pages
Book Rating : 4.42/5 ( download)

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Download or read book A Short Course in International Business Culture written by Charles Mitchell and published by World Trade Press. This book was released on 1999 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Short Course books are written from an international perspective for an international audience.

Author : Masaaki Kotabe
Publisher :
ISBN 13 : 9781119586777
Total Pages : 0 pages
Book Rating : 4.71/5 ( download)

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Download or read book Global Marketing Management written by Masaaki Kotabe and published by . This book was released on 2019-01-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 7th Edition of Global Marketing Management prepares students to become effective managers overseeing global marketing activities in an increasingly competitive environment. The text's guiding principle, as laid out concisely and methodically by authors Kotabe and Helsen, is that the realities of international marketing are more "multilateral." Suitable for all business majors, the text encourages students to learn how marketing managers work across business functions for effective corporate performance on a global basis and achievement of overall corporate goals. Global Marketing Management brings timely coverage in various economic and financial as well as marketing issues that arise from the acutely recessionary market environment.