A Handbook For Marketing Machinery

Author : National economic development office
Publisher :
ISBN 13 :
Total Pages : 100 pages
Book Rating : 4.71/5 ( download)

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Download or read book Handbook for Marketing Machinery Based on an International Study of Successful Marketing Practice in the British Machine Tool Industry written by National economic development office and published by . This book was released on 1970 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : PE Consulting Group
Publisher :
ISBN 13 :
Total Pages : 124 pages
Book Rating : 4.54/5 ( download)

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Download or read book A Handbook for Marketing Machinery written by PE Consulting Group and published by . This book was released on 1970 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Rob Conery
Publisher :
ISBN 13 :
Total Pages : 386 pages
Book Rating : 4.10/5 ( download)

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Download or read book A Curious Moon written by Rob Conery and published by . This book was released on 2020-12-13 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Starting an application is simple enough, whether you use migrations, a model-synchronizer or good old-fashioned hand-rolled SQL. A year from now, however, when your app has grown and you're trying to measure what's happened... the story can quickly change when data is overwhelming you and you need to make sense of what's been accumulating. Learning how PostgreSQL works is just one aspect of working with data. PostgreSQL is there to enable, enhance and extend what you do as a developer/DBA. And just like any tool in your toolbox, it can help you create crap, slice off some fingers, or help you be the superstar that you are.That's the perspective of A Curious Moon - data is the truth, data is your friend, data is your business. The tools you use (namely PostgreSQL) are simply there to safeguard your treasure and help you understand what it's telling you.But what does it mean to be "data-minded"? How do you even get started? These are good questions and ones I struggled with when outlining this book. I quickly realized that the only way you could truly understand the power and necessity of solid databsae design was to live the life of a new DBA... thrown into the fire like we all were at some point...Meet Dee Yan, our fictional intern at Red:4 Aerospace. She's just been handed the keys to a massive set of data, straight from Saturn, and she has to load it up, evaluate it and then analyze it for a critical project. She knows that PostgreSQL exists... but that's about it.Much more than a tutorial, this book has a narrative element to it a bit like The Martian, where you get to know Dee and the problems she faces as a new developer/DBA... and how she solves them.The truth is in the data...

Author : Lorraine Santoli
Publisher :
ISBN 13 : 9781941500484
Total Pages : 184 pages
Book Rating : 4.8X/5 ( download)

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Download or read book Inside the Disney Marketing Machine written by Lorraine Santoli and published by . This book was released on 2015-07-07 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Secrets of Disney's Success Disney's former Director of Corporate Synergy, Lorraine Santoli, gives a first-person, behind-the-scenes account of how she and her colleagues spearheaded Disney's financial and cultural recovery during the Michael Eisner and Frank Wells era. When Santoli left NBC to join the Disney team, the studio that Walt built was in a rut. Its leadership was weak, its films forgettable. The arrival of Eisner and Wells brought revolutionary change to how the company operated and, more important, how it marketed its products. The word of the day: synergy. In Inside the Disney Marketing Machine, Santoli shows you what it was like to reshape a faltering company into today's media juggernaut. Her enlightening anecdotes and stories, along with exclusive contributions from senior Disney management, include: Coming up with creative marketing campaigns that led to big box office for new Disney films and a surge in theme park attendance Carrying out Eisner's directive to bring synergy to every division in the company Creating the tools that underpin Disney's amazing success in cross-promoting its products, from films to theme parks Collaborating with celebrities, national media, and Disney's movers-and-shakers to put the Mouse back on top Come inside the world's most powerful marketing machine and see how Disney really makes its magic!

Author : Howard S. Gitlow
Publisher : Springer
ISBN 13 : 3319169343
Total Pages : 394 pages
Book Rating : 4.47/5 ( download)

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Download or read book Proceedings of the 1979 Academy of Marketing Science (AMS) Annual Conference written by Howard S. Gitlow and published by Springer. This book was released on 2015-05-28 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1979 Academy of Marketing Science (AMS) Annual Conference held in Miami, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

Author : Paul D. Converse
Publisher : Forgotten Books
ISBN 13 : 9781330254370
Total Pages : 674 pages
Book Rating : 4.76/5 ( download)

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Download or read book Marketing Methods and Policies written by Paul D. Converse and published by Forgotten Books. This book was released on 2015-06-02 with total page 674 pages. Available in PDF, EPUB and Kindle. Book excerpt: Excerpt from Marketing Methods and Policies The author has long felt that there was a need for a book covering the general field of marketing, which would serve as an introduction to both the college student and the young man in business. Both often desire a broad knowledge of the marketing machinery which is operating around them. It was with this thought in mind that the author entered upon the preparation of this volume. He frankly admits that he has not a first-hand knowledge of every topic treated in this book. If the publication of such a book were delayed until a man was found who could prepare such a volume entirely from first-hand information it would probably never be written. This is true for the simple reason that no one man could make a thorough study of every phase of marketing and write a book before much of the information became obsolete. The author has, however, been able to draw on studies and investigations conducted by himself for much of the material contained in fifteen chapters of this volume. A part of this information has appeared in publications of the Federal Trade Commission and due credit is given by specific citations when such information is used. There are many phases of marketing which, for lack of space, are not treated in this book. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

Author :
Publisher :
ISBN 13 :
Total Pages : 444 pages
Book Rating : 4.33/5 ( download)

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Download or read book Marketing Information Guide written by and published by . This book was released on 1971 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author : Computer and Business Equipment Manufacturers Association
Publisher :
ISBN 13 :
Total Pages : 200 pages
Book Rating : 4.30/5 ( download)

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Download or read book The Computer and Business Equipment Industry Marketing Data Book written by Computer and Business Equipment Manufacturers Association and published by . This book was released on 1983 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author :
Publisher :
ISBN 13 :
Total Pages : 216 pages
Book Rating : 4.55/5 ( download)

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Download or read book Handbook for Small Business written by and published by . This book was released on 1969 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Author :
Publisher :
ISBN 13 :
Total Pages : 772 pages
Book Rating : 4.13/5 ( download)

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Download or read book Machinery and Production Engineering written by and published by . This book was released on 1970 with total page 772 pages. Available in PDF, EPUB and Kindle. Book excerpt: